Summary
Overview
Work History
Education
Skills
Websites
Languages
Timeline
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Bruno Manrique

Bruno Manrique

Salem,OR

Summary

I'm a detail-oriented marketing specialist with the ability to handle multiple tasks as a writer, editor or researcher. I meet deadlines with efficiency and take a proactive approach to identifying and addressing issues along the way, focusing on optimizing processes and supporting team objectives.

Overview

15
15
years of professional experience

Work History

Copywriter / Copy Editor

Flight Club
11.2023 - Current
  • Research, write and edit product copy descriptions for aftermarket sales
  • Ensure copy is tone appropriate, concise and hits all the SEO requirements
  • Brands include Nike, Jordan, adidas, Converse, New Balance, ASICS, HOKA, and others

Copywriter

Thread
07.2021 - 07.2023
  • Wrote roughly 1000 product descriptions per season between adidas Global Football, Basketball, Golf, Baseball, Softball, American Football, Sportswear, Fanwear and Originals
  • Helped shape the voice for the Allen Iverson signature line of Reebok’s footwear and apparel
  • Composed short, medium, and longform SEO copy for adidas and Wilson
  • Took part in client briefs to help establish the tone and voice for seasonal B2B and B2C copy
  • Collaborated in a human-aided artificial intelligence copywriting program, providing insight and data-driven observations to improve the AI

Copy Editor

Nike
02.2021 - 04.2021
  • Edited a high volume of copy for Nike.com that spanned across NA, EMEA, LATAM and APAC
  • Coached copywriters in structure and style to help them strike the right brand tone
  • Wrote how-to guides to help copywriters overcome hurdles and make writing more efficient
  • Ensured copy on the product description page was clear, concise and consumer-friendly
  • Collaborated with writers to build more robust, compelling storytelling
  • Met with writers weekly to assess deadline progress and address any writing challenges

Senior NBA Writer/Copy Editor

ClutchPoints
08.2016 - 09.2020
  • Wrote 14 articles per day, specializing in breaking news with the use of AP Style
  • Sparked ClutchPoints' Facebook page to grow from 200K to 2.6M followers
  • Spearheaded push notifications, getting news out in 5 minutes — often beating ESPN and B/R
  • Edited a staff of 15, looking for errors in punctuation, spelling, grammar, tone and style
  • Headline specialist with an emphasis on maximizing SEO performance and organic traffic
  • Identified potential editorial content, collaborating with staff in daily article and idea production

London 2012 Olympics Writer

Bleacher Report
06.2012 - 08.2012
  • Achieved the 10,000-read badge 20 times during the London 2012 Olympics
  • Wrote highlight-style articles about judo and water polo among 10 other Olympic sports
  • Used a vibrant and catchy storytelling style to introduce readers to lesser-known sports

Beat Writer

Patch.com
08.2010 - 08.2012
  • Wrote about local high school and college sports in 12 different cities within the Peninsula
  • Interviewed coaches, athletic directors and standout student-athletes for profile stories
  • Covered city meetings, town halls, and other local news stories under tight deadlines

Education

Journalism

College of San Mateo
San Mateo, CA

Skills

  • Copywriting
  • Copyediting
  • Storytelling
  • Proofreading
  • Product research
  • Content writing
  • Content strategy
  • Keyword research
  • Tone, style and voice guidelines
  • Collaboration
  • Mentorship
  • SEO
  • Social media
  • Sports
  • Fashion
  • Gaming

Languages

Spanish
Native or Bilingual
English
Native or Bilingual

Timeline

Copywriter / Copy Editor

Flight Club
11.2023 - Current

Copywriter

Thread
07.2021 - 07.2023

Copy Editor

Nike
02.2021 - 04.2021

Senior NBA Writer/Copy Editor

ClutchPoints
08.2016 - 09.2020

London 2012 Olympics Writer

Bleacher Report
06.2012 - 08.2012

Beat Writer

Patch.com
08.2010 - 08.2012

Journalism

College of San Mateo