Bryan Boocock
Pierre,SD
Summary
Dynamic General Manager with a proven track record at Wegner Auto Company, excelling in team building and financial management. Expert in sales negotiation and customer relationship management, I consistently drove performance improvements, achieving significant sales growth while fostering a high-performing team culture. Committed to enhancing operational efficiency and customer satisfaction.
Overview
14
14
years of professional experience
Work History
General Manager
Wegner Auto Company
Pierre, South Dakota
01.2020 - Current
- Mentored team members to enhance product knowledge and sales techniques.
- Managed inventory levels to ensure product availability and minimize costs.
- Conducted regular performance evaluations to assess sales staff effectiveness.
- Facilitated training sessions to improve team skills and knowledge retention.
- Hired and motivated team members, working closely with salespeople and customers to negotiate and close deals.
- Utilized expert negotiation, closing and marketing skills while ensuring dynamic customer response and follow-up.
- Followed up with existing customers to generate new prospective buyers through referrals.
- Encouraged team members to meet and exceed objectives by setting goals, tracking performance daily and implementing improvement strategies.
- Managed financial budgets and forecasts to align with company objectives.
Auto Sales Consultant
Wegner Auto Company
Pierre, South Dakota
09.2012 - 12.2019
- Assisted customers in selecting vehicles based on preferences and budget.
- Demonstrated vehicle features and benefits to potential buyers.
- Conducted test drives to showcase vehicle performance and handling.
- Managed paperwork for vehicle sales, including financing options and trade-ins.
- Maintained up-to-date knowledge of inventory, promotions, and market trends.
- Collaborated with finance department to finalize sales agreements efficiently.
- Addressed customer inquiries and resolved issues throughout the sales process.
- Built relationships with clients to encourage repeat business and referrals.
- Attended required training sessions on topics such as sales techniques, customer service standards and product knowledge.
Automotive Parts Consultant
Wegner Auto Company
Pierre, South Dakota
10.2011 - 08.2012
- Assisted customers in identifying automotive parts for various vehicle models.
- Provided expert advice on product features and compatibility with vehicle specifications.
- Processed customer orders and managed inventory levels efficiently.
- Maintained organized display of products to enhance customer shopping experience.
- Resolved customer inquiries and issues related to automotive parts effectively.
- Conducted regular stock checks to ensure accurate inventory records were maintained.
- Inspected returned items for damage or defects prior to restocking them into inventory.
- Processed payments for customer orders, including cash and credit transactions.
- Updated product knowledge regularly through research and attending seminars and workshops.
- Tracked delivery schedules for incoming parts shipments from vendors and suppliers.
- Assisted technicians with fitting replacement parts as needed.
- Assisted customers in selecting suitable parts for their vehicles.
Wrecker Operator
Wegner Auto Company
Pierre, South Dakota
10.2011 - 08.2012
- Operated tow trucks to safely transport vehicles from accident scenes.
- Conducted vehicle inspections to ensure safe towing operations and compliance.
- Managed roadside assistance calls and prioritized response times effectively.
- Collaborated with law enforcement to coordinate vehicle recovery and traffic control.
- Maintained accurate records of all towed vehicles and associated paperwork.
- Assisted customers with vehicle retrieval and provided clear instructions on next steps.
- Operated wrecker truck to tow disabled vehicles in a safe and timely manner.
Education
High School Diploma -
TF Riggs High School
Pierre, SD05-2009
Some College (No Degree) - History Education
Black Hills State University
Spearfish, SDSome College (No Degree) - Business Management
Lake Area Technical Institue
Watertown, SDSkills
- Team building
- Performance evaluation
- Financial management
- Inventory management
- Sales negotiation
- Customer relationship management
- Goal setting
- Financial document control
- Market analysis
- Customer retention
- Training and coaching
- Staff training and development
- Team oversight
- Employee development
- Vendor relationships
- Profit and loss accountability
- Expense control
Accomplishments
- Board of Directors Pierre Area Chamber of Commerce
- Board of Directors South Dakota Automobile Dealers Association
- Executive Committee South Dakota Automobile Dealers Association
Timeline
General Manager
Wegner Auto Company
01.2020 - Current
Auto Sales Consultant
Wegner Auto Company
09.2012 - 12.2019
Automotive Parts Consultant
Wegner Auto Company
10.2011 - 08.2012
Wrecker Operator
Wegner Auto Company
10.2011 - 08.2012
High School Diploma -
TF Riggs High School
Some College (No Degree) - History Education
Black Hills State University
Some College (No Degree) - Business Management
Lake Area Technical Institue
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