Summary
Overview
Work History
Education
Skills
Websites
Timeline
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BRYAN VALLADARES

Placentia,CA

Summary

Content strategist and editor with extensive experience at NFL, achieving record viewership growth through innovative storytelling and data-driven strategies. Proficient in Adobe video editing and trend analysis, specializing in engaging short-form content across multiple platforms. Demonstrated ability to enhance audience engagement and deliver projects with precision and creativity.

Overview

4
4
years of professional experience

Work History

Associate Producer / Production Assistant

NFL
Inglewood, USA
12.2021 - Current
  • Created weekly content for NFL Gameday Kickoff, Gameday Final, and NFL Fantasy Live across broadcast and social platforms; achieving 100,000+ views per show
  • Contributed to record YOY viewership growth in 2025: The Insiders up 14%, NFL Fantasy Live up 5%, Sunday GameDay Lineup up 8%
  • Executed production of short-form clips from The Rich Eisen Show, achieving 100% on-time delivery within tight one-hour turnarounds
  • Supported Total Access podcast preproduction by suggesting episode topics and arranging guest participation for show reaching 50k viewers
  • Managed over 2,000 content assets for NFL Draft coverage; created Viz graphics with 100% accuracy, serving over 1 million viewers.
  • Initiated and crafted 'Trenchtown,' a digital-first show highlighting offensive line play (under review for NFL+)

Content Strategist / Editor

Self-employeed
Placentia, CA
06.2025 - Current
  • Produced TikTok videos with full ownership encompassing writing, editing, and posting; videos garnered 45k+, 17k+, and 10k+ organic views
  • Crafted spec content based on Games with Names podcast featuring Julian Edelman.
    Synchronized editing of vertical social videos from YouTube clips to maximize impact.
  • Showcased expertise in vertical-first storytelling, trend adaptation, and data-informed content evolution

Writer / Producer

KTLA
Hollywood, USA
07.2022 - 09.2024
  • Created and delivered 50+ weekly NFL/NBA highlight packages under stringent daily deadlines
  • Edited 500+ short-form SOT clips for digital and linear platforms, selecting key moments and integrating VO/soundbites.
  • Worked alongside on-air talent to craft innovative story angles for 15 KTLA Clippers broadcasts.
  • Oversaw sports footage archive (NFL, NBA, MLB) ensuring 100% accuracy for breaking news access.

Associate Producer (World Cup)

Fox Sports
Century City, USA
10.2022 - 12.2022
  • Generated compelling short-form features for FIFA Men's World Cup 2022, attracting an audience exceeding 16M viewers
  • Managed cross-disciplinary team of audio engineers and designers in producing daily Game Teases and show opens

Education

Bachelor of Arts - Communications

California State University, Fullerton
Fullerton, CA, USA
06-2021

Skills

  • Adobe video editing
  • CapCut video editing
  • Riverside audio & video software
  • Photoshop
  • Clip selection
  • Cohort targeting
  • Headline writing
  • Trend analysis
  • TikTok
  • Instagram Reels
  • YouTube Shorts
  • Twitter ("X")
  • Facebook
  • Live studio production
  • VO/SOT scripting
  • Podcast cutdowns
  • Vertical-first formatting

Websites

Timeline

Content Strategist / Editor

Self-employeed
06.2025 - Current

Associate Producer (World Cup)

Fox Sports
10.2022 - 12.2022

Writer / Producer

KTLA
07.2022 - 09.2024

Associate Producer / Production Assistant

NFL
12.2021 - Current

Bachelor of Arts - Communications

California State University, Fullerton

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