Summary
Overview
Work History
Education
Affiliations
Certification
Timeline
Generic

Byel Kim

Bloomington,IN

Summary

Talented marketer with demonstrated record of success in marketing management and campaign development. Successful at overseeing all stages of initiatives, building positive relationships and promoting products with innovative and forward-thinking approaches. Well-versed in tracking market trends and capitalizing on opportunities.

Overview

2
2
years of professional experience
1
1
Certification

Work History

Global Marketing Intern

Bluein Marketing Service
Seoul
06.2023 - 08.2023
  • Supported marketing team in coordinating and executing various marketing projects/campaigns for Korea's conglomerates and global luxury brands and tracked project timelines, deliverables, and budgets to ensure timely completion
  • Assisted in conducting market research to identify target audiences, consumer needs, and industry trends to prepare marketing projects for clients
  • Gathered and analyzed data to support marketing strategies and decision-making processes for projects while working jointly with client's team to achieve brand-creative alignment for BTL advertising exhibitions

Operation Intern

Hamilton Lugar School of Global & International Studies
Bloomington, Indiana
08.2022 - 05.2023
  • Assisted in planning, coordination, and implementation of EASC's general public programs in compliance with IU, EASC Center, and federal policies and procedures for 8 hours a week
  • Developed and documented operational procedures to ensure efficient operations
  • Collaborated with other departments to develop a streamlined workflow across multiple teams

Social Media Specialist / Brand Marketer

Buddy Belts Korea
11.2021 - 04.2023
  • Developed and implemented comprehensive social media strategies that increased brand awareness and engagement by curating engaging pet-related content and campaigns, resulting in a significant growth in sales within 2 months
  • Responded to inquiries and engaged with followers to build community and support customer engagement
  • Utilized best practices for SEO to boost social media program's visibility and organic growth

Operation Intern

Korea Chamber of Commerce and Industry
06.2022 - 08.2022
  • Assisted in promoting improvement and development in Korea's commerce and industry by helping and preparing domestic activities, including research, seminars, and conferences
  • Contributed to management consulting, gathering industry opinions, and making a proposal to the government for moving forward to upgrade its services to member companies
  • Supervised administers exams, including computer skill exams that can bring out highly skilled workforce

Education

BBA - Marketing / Digital & Social Media Business

Indiana University-Kelley School of Business
Bloomington, IN
05.2024

Affiliations

Project: SK @ CES 2024

  • Led the exhibition setup and operation of SK's booth, showcasing the company's commitment to environmental energy and carbon reduction initiatives

Project: LDCC X CALIVERSE @ METAVERSE EXPO 2023

  • Contributed to the METAVERSE Expo by showcasing LDCC X CALIVERSE Metaverse platform roadmap, highlighting expertise in blockchain, NFTs, and Metaverse-related technologies.
  • Organized exhibition booths and managed Metaverse experiences featuring technology and platform developments from leading companies in the blockchain, NFT, and Metaverse sectors

Project: PORSCHE Scopes Seoul

  • Participated in crafting PORSCHE Scopes as a creative community that embodies the brand's vision, with the aim of positioning it as a space where art and culture converge

Certification

  • Certified [Human Research], [CITI Program] - [September 24, 2028]

Timeline

Global Marketing Intern

Bluein Marketing Service
06.2023 - 08.2023

Operation Intern

Hamilton Lugar School of Global & International Studies
08.2022 - 05.2023

Operation Intern

Korea Chamber of Commerce and Industry
06.2022 - 08.2022

Social Media Specialist / Brand Marketer

Buddy Belts Korea
11.2021 - 04.2023

BBA - Marketing / Digital & Social Media Business

Indiana University-Kelley School of Business

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Byel Kim