Caitlin Mobley
Fort Cavazos
Summary
Experienced social media marketing and communications professional with over 5 years of experience. Skilled in tailored social media strategies, content creation, client relations, and digital marketing. Successfully increased client retention and drove brand recognition, leading to greater outcomes. Implemented data-driven approach resulting in high-value and high-impact results.
Overview
6
6
years of professional experience
Work History
Social Media and Marketing Coordinator
Green Arrow Media
11.2024 - Current
- Responsible for implementing tailored strategies, creating engaging content, and collaborating with podcast teams to maximize digital promotion impact.
- Formulated targeted social media strategies to boost brand visibility and engagement.
- Collaborated with podcast hosts to spotlight discussions and create engaging social promotions.
Client Relations Director
Scholar Squad
02.2022 - Current
- Responsible for fostering strong client relationships and ensuring seamless communication between clients and internal teams to deliver exceptional service and tailored solutions.
- Managed client relationships to ensure satisfaction and long-term engagement.
- Implemented data-driven approach resulting in 30% increase in client retention.
Social Media Manager and Web Developer
Andover Partners, LLC
12.2021 - 10.2024
- Responsible for developing and implementing strategic digital marketing initiatives to enhance brand visibility and drive business growth.
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Developed and maintained company website, implementing responsive design principles and SEO optimization.
Outreach Coordinator
JarcoVision
09.2019 - 12.2021
- Responsible for managing digital presence and implementing targeted outreach strategies to expand brand awareness and generate new business opportunities.
- Spearheaded company's social media presence and brand mission exposure.
- Created cold-call system for schools and companies needing design services.
Education
BA - Psychology
University of Connecticut
Storrs, ConnecticutSkills
- Adobe Creative Suite
- Analytics
- Canva
- Client Relations
- Communication
- Content Creation
- CRM
- Social Media Management
- Social Media Metrics
- Web Development
- WordPress
- Written Communication
Timeline
Social Media and Marketing Coordinator
Green Arrow Media
11.2024 - Current
Client Relations Director
Scholar Squad
02.2022 - Current
Social Media Manager and Web Developer
Andover Partners, LLC
12.2021 - 10.2024
Outreach Coordinator
JarcoVision
09.2019 - 12.2021
BA - Psychology
University of Connecticut
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