Summary
Overview
Work History
Education
Skills
Certification
Software
Timeline
Hi, I’m

Caitlyn Robert

Events Manager
Iowa City,IA
Caitlyn Robert

Summary

Success driven, with specific attention to detail. Thrive in a fast paced environment, am dependable, accountable, and energetic. Always bringing a willingness to learn and the experience to be an asset to a team. Goal oriented, timely, and great problem solving skills.

Overview

10
years of professional experience
4
years of post-secondary education
3
Certifications

Work History

Pearson Education
Iowa City, IA

Events Manager
09.2021 - Current

Job overview

  • Working directly with program teams, and DOE clients from 9 different states to provide streamlined events and seamless educator meetings while managing travel logistics, educator databases, creating registration and event websites, and reports.
  • Manage administrative logistics of events planning, event booking, and event promotions.
  • Solicited feedback from clients to assess event success and uncover opportunities for improvement.

Kinseth Hospitality Company
Coralville, IA

Director of Sales
04.2019 - 06.2021

Job overview

  • Formulate and present innovative strategies to team members, and management to build a foundation for successful sales plans
  • Establish ambitious sales targets, manage deployment strategies and develop go-to-market plans to capitalize on every revenue opportunity
  • Achieve dramatic sales increase by skillfully managing relationships and proactive sales approaches
  • In my first 9 months our sales team increased revenue by 22% YOY
  • Hired, trained, and guided sales team members to create successful individuals and a successful sales team as a whole
  • Revenue management, forecasting, billing, annual P&L assistance, and creating annual budgets for dual properties.

Tmc Management Corp
Coralville, IA

Director of Sales and Marketing
04.2017 - 04.2019

Job overview

  • Implemented, executed, and strategically expanded business channel partnerships and program initiatives
  • Spearheaded successful branding initiatives, sales strategies and public relations approaches to underpin and enhance marketing campaign deployment
  • Created an online presence through GDS, SEO, and social media to increase traffic to our website
  • Assisted the hotel team with training and ways to increase guest satisfaction and online reviews.

Hawkeye Hotels
Coralville, IA

Director of Sales
11.2014 - 04.2017

Job overview

  • Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals
  • Increased revenue by implementing effective sales strategies in all aspects of sales cycle process from prospecting leads through close
  • Maintained detailed records of sales progress, inventories and marketing success to better align goals with company priorities.

Clarion Highlander Hotel And Conference Center
Iowa City, CA

Director of Sales
06.2013 - 11.2014

Job overview

  • Began as the rooms sales manager and was promoted to DOS within 6 months due to successfully bringing in groups and functions through community engagement and b2b sales
  • Directed work of administrative team maintaining accurate sales, inventory and documentation
  • Achieved dramatic sales increase by skillfully managing relationships and proactive sales approaches
  • Consistently serviced accounts to maintain active contacts and continuously promote profitable offerings.

Education

University of Iowa
Iowa City, IA

Bachelor of Arts from Clinical Psychology
08.2007 - 05.2011

University Overview

Skills

Travel and tourism marketing Sales training and leadershipBusiness networking Staff managementGoals and performance Sales expertiseDirect sales Sales reportingStrategic planning Business development and planningMarketing Event planning and executionAdministration Budgeting and negotiations

Certification

November 2019

Software

Certified in Cvent event management platform

Timeline

Events Manager
Pearson Education
09.2021 - Current
Director of Sales
Kinseth Hospitality Company
04.2019 - 06.2021
Director of Sales and Marketing
Tmc Management Corp
04.2017 - 04.2019
Director of Sales
Hawkeye Hotels
11.2014 - 04.2017
Director of Sales
Clarion Highlander Hotel And Conference Center
06.2013 - 11.2014
University of Iowa
Bachelor of Arts from Clinical Psychology
08.2007 - 05.2011

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Caitlyn RobertEvents Manager