Caleb Domino
McPherson,KS
Summary
Marketing specialist with hands-on experience in Google Ads, SEO, website design, CRM automation, and email campaigns. I’ve worked with contractors, manufacturers, and service-based businesses to improve their digital presence, generate leads, and organize marketing systems. I understand the flow of a lead from search to follow-up. My knowledge has been built through real-world application. I learn software quickly, communicate clearly, and am dedicated to becoming one of the top marketers in the field.
Overview
1
1
year of professional experience
1
1
Certification
Work History
Digital Marketing Specialist
Edify Marketing + Ops
McPherson, KS
05.2024 - Current
Edify — 2024 to Present
- Manage SEO and Google Ads for clients in the contracting and manufacturing sectors
- Improve visibility using GBP optimization, service-area content, and SEMrush
- Support CRM setup and automation in GoHighLevel
- Collaborate on campaign strategy, ad copy, performance tracking, and operations.
Owner
Spark Innovations
McPherson, KS
01.2025 - Current
- Launched Spark Innovations to support marketing strategy projects and small-scale SEO work
- Helped local businesses improve marketing strategy using SEMrush, GBP, and on-page SEO
- Continue to build Spark Innovations as a space for professional growth and creative development
Education
Some College (No Degree) - Pre-Med
Sterling College
Sterling, KS01-2024
Skills
- Google Ads management
- SEO
- Local SEO
- Web design
- Data analysis
- Marketing strategy development
- Email Marketing
- GA4
- Google Tag Manager
- Tool application
- Strategic planning
- Creative problem solving
Certification
- Google Ads - Measurement Certification
- LinkedIn Learning- Digital Marketing Foundations
- LinkedIn Learning- Marketing Strategy: SEO Content Writing
- Semrush- Digital Advertising 101
- Semrush- How to Boost Lead Generation with SEO
Accomplishments
- Helped a B2B manufacturer generate leads by refining their Google Ads strategy and landing page flow
- Delivered consistent leads for an excavation business using local keyword targeting
- Built CRM automations and tagging systems in GoHighLevel for better lead sorting
- Provided SEO structure for a masonry contractor that resulted in organic search leads
- Designed user-friendly Wix websites that improved visitor experience and form conversions
Availability
05:00 AM to 09:00 AM CST
Timeline
Owner
Spark Innovations
01.2025 - Current
Digital Marketing Specialist
Edify Marketing + Ops
05.2024 - Current
Some College (No Degree) - Pre-Med
Sterling College
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