Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Caleb Oropeza

Garland,TX

Summary

Dedicated sales manager with 8 years of experience in the automotive industry, specializing in customer relationship management and sales optimization. Proven track record of exceeding monthly sales targets through effective negotiation and strategic marketing initiatives. Skilled in training and mentoring sales teams, enhancing customer satisfaction, and developing strong client relationships to drive repeat business. Expertise in utilizing CRM software to manage leads and improve sales conversion rates.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Pre-Owned Sales Director

Courtesy Nissan
Richardson, TX
11.2024 - Current
  • Partnered with General Manager to assist in sales forecast and create a game plan on how to achieve sales goals month to month.
  • Maintained accurate records of inventory levels using inventory management systems to ensure the availability of desired vehicles for customers, and increase lead generation by 80%
  • Developed and implemented creative marketing strategies to attract new customers and increase brand visibility in the local market, which led to an increase of used inventory sales by 40-50%.
  • Conducted thorough vehicle inspections to accurately assess condition and value for trade-ins or purchases, to increase retail profitability by accounting for reconditioning costs.
  • Collaborated with various lenders to secure competitive financing rates to compete with customer pre approvals and increase store profitability
  • Negotiated favorable purchase prices from wholesalers and private sellers to maximize profit margins on used car inventory, and maintain positive wholesale profitability.
  • Teamed up with the service department manager and created a new process for the reconditioning of new inventory to effectively recondition and sell the inventory faster
  • Provided guidance to sales personnel regarding closing techniques, product knowledge, and customer service standards.

Pre-Owned Sales Manager

Frisco Chrysler Dodge Jeep Ram
Frisco, TX
10.2022 - 11.2024
  • Assisted the Used Car Director in inventory management by ensuring current inventory was priced competitively in the market to generate new leads from customers and sales
  • Developed and implemented creative marketing strategies to attract new customers and increase brand visibility in the local market which led to an increase in pre-owned sales by 60%
  • Collaborated with various lenders to secure competitive financing rates, to compete with customer pre-approvals, and to increase store profitability.
  • Conducted thorough vehicle inspections to accurately assess the condition and value for trade-ins or purchases, to increase profitability in pre-owned sales by accounting for potential reconditioning costs.
  • Built and maintained a strong client base through exceptional customer service, resulting in repeat and referral business.
  • Consistently exceeded monthly sales targets by effective prospecting, negotiation, and closing techniques
  • Provided guidance to sales personnel regarding closing techniques, product knowledge, and customer service standards.

New Car Sales Manager

Frisco Chrysler Dodge Jeep Ram
Frisco, TX
01.2021 - 10.2022
  • Provided training to sales staff on product features, benefits, and selling techniques.
  • Conducted market research to identify customer demographics, preferences, and trends to help order the correct inventory which led to more sales and the store becoming the #1 Jeep dealership in DFW 2021-2022
  • Exceeded monthly sales objectives from prior years by 50-60% by utilizing effective sales techniques and being very involved with each opportunity the store had
  • Analyzed monthly reports to determine areas of improvement in overall performance.
  • Assisted in increased store profitability compared to prior year sales by over 100%
  • Provided accurate and detailed information about vehicle specifications, pricing, warranties, and incentives to prospective buyers
  • Participated in ongoing training programs to enhance product knowledge and improve selling skills

Sales Associate

Frisco Chrysler Dodge Jeep Ram
Frisco, TX
03.2017 - 01.2021
  • Maintained comprehensive knowledge of new models, features, accessories, warranties.
  • Continuously finished as top sales person in the store averaging 22-25 cars on a month to month basis by following up with new opportunities as well as creating my own
  • Helped the store maintain a positive CSI score by getting good surveys in on vehicles sold to customers
  • Built and maintained strong relationships with customers, resulting in a high rate of repeat business and referrals which lead to more sales for the store
  • Utilized CRM software to track customer preferences, purchase history, and follow-up on potential leads
  • Contributed to the achievement of store goals by actively up-selling products for the parts department like accessories for new vehicles purchased

Education

High school diploma -

Crossroads Academy

Skills

  • Computer literacy
  • Organizational skills
  • Inventory management
  • Market analysis
  • Customer relationship management
  • Team building
  • Sales forecasting
  • Financial acumen
  • Staff training and development
  • Reconditioning oversight
  • Multitasking capacity
  • Rapport and relationship building

Certification

  • Motorcycle License
  • Driver's License

Timeline

Pre-Owned Sales Director

Courtesy Nissan
11.2024 - Current

Pre-Owned Sales Manager

Frisco Chrysler Dodge Jeep Ram
10.2022 - 11.2024

New Car Sales Manager

Frisco Chrysler Dodge Jeep Ram
01.2021 - 10.2022

Sales Associate

Frisco Chrysler Dodge Jeep Ram
03.2017 - 01.2021

High school diploma -

Crossroads Academy

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