Calundra Morris

Career Break | Due to a lay off (job eliminated)

• Established relationships with prospects and customers to promote product understanding and drive sales growth.
• Utilized a CRM system to manage client information and update existing and new client profiles.
• Conducted market research to identify potential opportunities and understand customer needs.
• Reviewed customer feedback to identify areas for product improvement and to create better customer experiences.
• Served customers with knowledgeable, friendly support at every stage of shopping and purchasing.

Within my transferrable skills and scope I was able to focus and create small businesses.

Shawnell Designs (Marketing and Brand Building) Referrals only

Gurlfly, LLC (Marketing and Brand Building) www.ibeflyy.com

Halymwear (Marketing and Brand Building) www.halymwear.com

• Spearheaded and developed standard operating procedures, training manuals, coaching, product knowledge, and workaround solutions for Customer Service and Sales Team
• Developed reports and analyses regarding target markets, product pricing, sales or market forecasts, and customer base
• Developed relationships with sales team, leadership, distributors, and customers to ensure programs are consistent with their marketing and sales programs; this includes maintaining communication initiatives
• Active role in developing, updating, and validating all Marketing and Sales Material (sell sheets, price lists, order forms, merchandising aids, product detail sheets, and pre-launch announcements)
• Established and maintained accurate forecasts with a Demand Planning team to ensure brand consistency and inventory availability for monthly/yearly sales opportunities – which prevented back orders and aged inventory
• Responsible for managing pipelines for new accounts and maintaining service levels for existing accounts (CRM-Salesforce)
• Worked collaboratively with Pricing Manager on brand and pricing analysis in order to position products in the correct Market and Regions. This included managing over 600 price schedules.
• Served as liaison with employees and management regarding marketing philosophies, strategies, and courses of action for complaints or quality issues
• Managed account relations, contracts, pricing, billing, credits-rebates, and logistics for key accounts and Warehouse Distribution
• Provided Marketing support for Trade Shows, On-Site Demo, Advertising, and Marketing Campaigns
• Lead and collaborated with cross-functional teams to create an overall communication strategy to help sustain a long-term brand strategy on existing and new products, cross / up-selling opportunities, reducing cost, and ensuring customer orders were accurate and shipping on time
• Trained, motivated, and lead a team of Customer Service Representatives who worked directly with outside sales and built relationships with customers
• Resolved procurement issues (pricing, contracts, deliveries) with Vendors and Suppliers
• Managed issuance of purchase orders as recommended by a planning system or as needed
• Managed over 300+ accounts within districts in the USA and all of Canada in order to secure customer satisfaction and repeated business
• Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations.
• Maintained high standards of customer service by answering pricing, availability, use, and credit questions accurately.
• Set up new accounts, established customer credit, and set up payment methods.