Overview
Work History
Education
Skills
Websites
Timeline
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Cameron Bailey

London,ON

Overview

9
9
years of professional experience

Work History

Supervisor, Field Rep and Marketing Activations

Brooks Running
Remote
06.2023 - Current
  • Led and developed a high-performing team of Field Reps across Canada, ensuring their readiness for effective job execution.
  • Provided consistent leadership through coaching, goal setting, and support, fostering career growth paths.
  • Traveled annually with the Canadian Field Rep team, conducting technical product clinics to enhance team performance.
  • Collaborated with the Canada Marketing Manager on National Account and SRA sell-thru programs.
  • Tracked and managed Field Rep progress through one-on-one calls and regional conferences, promoting accountability and growth.
  • Generated bi-weekly recap reports, highlighting individual performance and regional trends for strategic decision-making.
  • Managed budgets for regional Field Rep team expenditures, ensuring efficient resource allocation.
  • Oversaw execution of key Retail Marketing programs, supporting retail plans for National and Specialty retailers.
  • Ensured seamless execution of Brooks landing page and social media activations with accounts.
  • Coordinated retail contests and spiffs, overseeing results and order placements.
  • Managed marketing material transitions, delivering assets to meet retail needs and aligning with brand objectives.
  • Maintained a digital and activation retail calendar for consistent execution of key marketing launches.

Assistant Store Manager of Product Knowledge

FOX Group: Nike NSP
Toronto
01.2020 - 01.2023
  • Directed, coached, and supported a 200+ member team, achieving top sales within the district.
  • Promoted and relocated to open flagship store in Toronto.
  • Demonstrated exceptional sales growth:
  • Increased Jason Mark sales by 60%.
  • Boosted performance sock sales by 105%.
  • Planned and executed successful high-demand product launches.
  • Conducted market analysis, leading to the successful introduction of key products, such as World Cup and ACG items.
  • Led the largest footwear department in Canada with 300+ SKUs and 40+ part-time associates.
  • Developed onboarding training plans for 80+ new hires and facilitated the growth of part-time employees into management roles.
  • Exceeded daily sales goals and managed a $32 million store budget.
  • Collaborated on building the back-of-house, organizing shipments, and developing training plans for a new flagship store.
  • Investigated and summarized product information for the team's knowledge.
  • Prioritized employee engagement and recognition, fostering effective collaboration and high performance.
  • Created, understood, and utilized weekly reports for strategic decision-making.

Ambassador

BPN (Bare Performance Nutrition)
01.2023 - Current
  • Manage a successful running vlog with a daily increase in views and followers
  • Motivate followers with daily fitness and nutrition posts on Instagram, Tik-Tok, and Youtube
  • Strategically promote BPN products to a growing audience, contributing to increased brand awareness and engagement.

Volunteer - EKIN Education Events

Nike Canada
01.2020 - 01.2023
  • Spearhead setup and takedown of Nike Canada EKIN events, ensuring seamless execution and positive attendee experiences
  • Present comprehensive product knowledge to groups ranging from 50 to 100 people, effectively communicating Nike's brand message and product features
  • Act as a knowledgeable liaison between event attendees and EKIN representatives, fostering a positive and informative atmosphere.

Footwear Manager

Sport Chek
01.2015 - 01.2020
  • Consistently led district sales in footwear and apparel.
  • Successfully opened and managed two flagship stores.
  • Exceeded daily sales targets through effective sales strategies.
  • Managed and trained a high-performing team, emphasizing product knowledge and customer service.
  • Implemented merchandising strategies and maintained optimal inventory levels.
  • Collaborated on successful marketing campaigns, contributing to increased foot traffic and sales.

Education

Courses in Social Sciences completed -

Kings University College

General Arts & Sciences: Marketing -

Fanshawe College

Skills

  • Promotability
  • Strong leadership
  • Employee training
  • Collaborative
  • Team player
  • Passionate
  • Adaptability
  • Sales & marketing support
  • Creativity
  • Initiative-driven
  • Results-driven

Timeline

Supervisor, Field Rep and Marketing Activations

Brooks Running
06.2023 - Current

Ambassador

BPN (Bare Performance Nutrition)
01.2023 - Current

Assistant Store Manager of Product Knowledge

FOX Group: Nike NSP
01.2020 - 01.2023

Volunteer - EKIN Education Events

Nike Canada
01.2020 - 01.2023

Footwear Manager

Sport Chek
01.2015 - 01.2020

Courses in Social Sciences completed -

Kings University College

General Arts & Sciences: Marketing -

Fanshawe College

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Cameron Bailey