Summary

Overview

Work History

Education

Skills

Timeline

Cameron Leopold

Saint Charles,MO

Summary

A marketing specialist with a deep passion and respect for athletics and sports-centric environments meant to foster communication and pride within their given communities. Possesses 4+ years of working in fast-paced, diverse organizations focused around building lasting relationships between brands and their customers through content creation, digital and in-person marketing, and mass communication.

Overview

years of professional experience

Work History

Marketing Manager

Southport Marketing Inc.

Oxnard, CA

04.2024 - Current

Managing the Chevy Street Team and all marketing activation opportunities on behalf of Mid America Chevy Dealers and LMA in the St. Louis market.
Generating leads for Chevrolet dealerships through the use of digital, demographic surveys created by Southport Marketing, Inc.
Negotiating contracts for local events and venues in the St. Louis market.
Managing budget for all creative, premium, staffing and storage needs for the St. Louis market.
Managing relationships with dealers, venues and event managers for Mid America Chevy Dealers to bolster partnerships and increase marketing opportunities.
Recruiting, training and managing brand ambassadors for the Chevy Street Team at onsite activations throughout the St. Louis market.
Compiling reports, taking photos for social media platforms and providing feedback for all onsite marketing activations to provide clarity and find ways to improve lead generation.
Participating in monthly LMA meetings with Mid America Chevy Dealer group’s leaders and providing them with updates, keeping track of metrics and sharing future activation plans.

Event Coordinator

Enterprise Bank & Trust

Creve Coeur, MO

07.2023 - 01.2024

Scouting venues and conducting research in various markets to help in decision making for future event locations for Enterprise Bank & Trust.
Composing digital and physical invitations through Google Docs and Canva for events hosted for fellow branch members and their clients/prospects; collaborating with marketing and design specialists throughout the creative process.
Creating event registrations and reports through Salesforce CRM to keep track of attendance for these events.
Traveling to event locations to help coordinate set up and act as a liaison between Enterprise Bank and their clients who attended these events.
Co-hosting webinars for our business education platform, Enterprise University, and assisting professional speakers hired by Enterprise Bank in educating our attendees on trending business topics through introductions, Q&A and class surveys.
Keeping track of the attendance and survey responses of our Enterprise University attendees through Salesforce CRM, and relaying results to the speakers of those classes.

Marketing Coordinator

St. Louis Battlehawks - XFL

St. Louis, MO

02.2023 - 06.2023

Event production and management to drive brand awareness; vendor relationships for merchandise and partnerships; donor relations, tracking and fulfillment.
Game day activations; management of jumbotron, social media and fan interaction; liaison and traffic director for sponsorship scrolling.
Generating B2B and charitable contacts and events; coordinating player and community events to drive brand awareness and ticket sales.
Producing e-blast marketing campaigns for season ticket holders and conducting surveys through Google Forms to track event attendance and satisfaction.
Pitching and executing ideas for marketing campaigns and events to incentivize season tickets holders and enrich the Battlehawks fanbase.

Travel Communications Writer / Digital Marketing Specialist

Maritz

Fenton, MO

07.2021 - 02.2023

Composing web and print copy for various incentive programs and business meetings for reputable companies.
Utilizing Adobe and Canva in collaboration with the design team to create and edit registration websites, invitations, brochures and all other deliverables requested by clients for various trips.
Maintaining templates in Google Drive and Microsoft Office folders with up-to-date information for the use of fellow coworkers.
Collaborating with print buyers, artists, typesetters and media event managers to complete all necessary requirements for all assigned programs.
Assessing the quality and functionality of websites for dealerships across the United States for an esteemed car brand through SEO utilization.
Assessing social media and third-party websites of individual dealers and providing notes meant to improve their image and SEO.
Utilizing Adobe InDesign to create visual cues to highlight errors for the individual dealers so that they may correct them.
Collaborating with fellow digital marketing specialists by proofreading each other's quality checks.

Customer Service Representative

Anheuser-Busch