Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Timeline
Generic

Cameron Wells

Cedar Park

Summary

Experienced marketing manager skilled in integrating branding, digital strategy, and team leadership in retail and construction sectors. Passionate about using creativity and market insights to achieve measurable results. Proficient in developing customized marketing campaigns for diverse audiences. Committed to staying current with industry trends and providing impactful solutions for business growth.

Overview

8
8
years of professional experience

Work History

Marketing Manager

SR Contractors and Building Consultants
10.2024 - Current
  • Lead all digital marketing initiatives including ad campaigns, SEO audits, and social media strategy.
  • Built and managed content calendars, cold email campaigns, and lead-generation pipelines.
  • Designed promotional materials (videos, door hangers, cold emails) and improved lead conversion flows.
  • Developed internal tracking tools for performance analytics and team accountability.
  • Collaborated with ownership on brand strategy and market expansion throughout Central Texas.

Footwear Lead

Dick’s Sporting Goods
11.2023 - 09.2024
  • Managed footwear department operations in a high-volume flagship location.
  • Trained and mentored new associates, consistently exceeding sales KPIs.
  • Partnered with store leadership on merchandising, floor resets, and trend-based promotions.
  • Worked effectively in fast-paced environments.
  • Assisted with day-to-day operations, working efficiently and productively with all team members.

Footwear Lead

Dick’s Sporting Goods
01.2022 - 01.2022
  • Guided department during transitional staffing and peak season.
  • Oversaw inventory, floor planning, and team management in footwear department.
  • Supported new store setup initiatives in Houston and Fort Worth.
  • Managed the transformation of the footwear department to a full-service model, enhancing customer experience and driving higher engagement during remodel.

Footwear Sales Associate

Dick’s Sporting Goods
01.2020 - 01.2022
  • Provided expert customer service and supported inventory management.
  • Recognized for reliability, trend awareness, and product knowledge.

Retail Sales Associate

Nike
01.2018 - 01.2018
  • Worked cross-functionally in apparel, footwear, and checkout.
  • Promoted Nike Plus memberships through strong customer engagement.

Education

High School Diploma -

Itasca High School
Itasca, TX
05-2017

Skills

  • Online marketing strategies
  • SEO strategies and paid media management
  • Collaborative team management
  • Content marketing strategy
  • Web design with Squarespace and React
  • CRM & Cold Outreach
  • Brand Development
  • Social media analytics

Accomplishments

  • Launched multi-platform ad campaign that generated 130+ leads in the first week.
  • Designed branded door hangers, videos, and social content for local market reach.

Timeline

Marketing Manager

SR Contractors and Building Consultants
10.2024 - Current

Footwear Lead

Dick’s Sporting Goods
11.2023 - 09.2024

Footwear Lead

Dick’s Sporting Goods
01.2022 - 01.2022

Footwear Sales Associate

Dick’s Sporting Goods
01.2020 - 01.2022

Retail Sales Associate

Nike
01.2018 - 01.2018

High School Diploma -

Itasca High School

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