Candace Sotwick
Anthem,AZ
Summary
Sales and Marketing professional with over 30 years experience in the Life Science, Academic medical research, Biotech and Pharmaceutical industry. Experience includes Senior Marketing and Sales Management, in the manufacturing and clinical diagnostics arenas. Excellence in leadership, creativity, and the development and execution of aggressive sales and marketing strategies, Champion of management of multi-million dollar territories and clients as well as, developed strategic business partner and channel relationships. Conscientious Healthcare professional offering over Highly motivated and committed [Job Title] with proven history of superior performance at individual, team and organizational levels. Strong ability to multitask and prioritize workloads with little or no supervision. Detail oriented professional looking to bring medical background and team building skills to deadline-driven environment. Diplomatic [Job Title] versed in applying strong communication, problem-solving skills and polite, professional demeanor to resolve customer issues and maximize satisfaction. Experienced in exceeding performance goals in fast-paced call center environments. Trained in connecting with customers to build positive relationships and strengthen loyalty. Practiced customer service professional with [Industry] expertise and deep passion for helping customers. Successful at processing high-volume calls in fast-paced environments while maintaining detailed records and satisfying customers with successful resolutions. Experienced in maintaining privacy of confidential and sensitive information.
Overview
40
40
years of professional experience
Work History
Medical Technologist/Assistant Supervisor
Microbiology Lab
- Process patient samples and report results.
- Instructed MLT students.
- Responsible for department ordering, budget, and QC documentation.
- Initiated hospital environmental control and epidemiology programs.
- Served on the infection control committee.
- Attended epidemiology and microbiology programs at the CDC.
Director of Marketing
Novus Biologicals, Inc
Denver, CO
01.2012 - 01.2014
- A global, Biotechnology Company, which manufactures and distributes biological reagents to the Academic, Pharma and Biotech industry.
- Directed six person marketing team in the areas of digital, email, graphic design, tradeshow planning, sales, Marketing analysis, product development and website SEO.
- Major contributor to management team in the development of pricing, personnel M&A, competition and corporate strategies.
- Collaborated and aligned Marketing strategies with UK and Canada locations.
- Created, hired and trained inside sales rep.
- Negotiated vendor and purchasing group contracts.
- Grew company revenues 10% over previous year.
EMD Millipore
Denver, CO
01.2005 - 01.2012
- EMD Millipore is a 15 billion dollar manufacturer of life science products sold into Academic medical research, biotechnology, pharmaceutical, energy, government, and industrial accounts.
- Account Manager lll, Bioscience Division Managed and grew 3 state, $2,000,000.00 territory.
- Excelled in the technical sales of proteomic, flow cytometry, filtration, cell biology and reagents into Biotech and Pharma companies and universities.
- Met and exceed sales targets.
- Developed and executed business plans for large target accounts.
- Planed and organized technical seminars for customers.
- Initiated and maintained excellent customer relationship, through relationship selling.
- Worked with distribution channel monitoring and enhancing performance.
- Mastered and maintain CRM Database (Salesforce.com).
- Negotiated contracts and website enablement of product catalog and pricing agreements.
- Mentored and trained new account managers.
- Contributor to new product development task force and committee.
Senior Territory Manager
Nalge Nunc International
Denver, CO
01.2001 - 01.2005
- A 500 million dollar global manufacturer and supplier of plastic labware servicing the academic research, biotech, pharmaceutical, clinical diagnostic, food and out-door markets.
- Managed accounts in a 5 state territory.
- Increased sales of Nalge, Nunc, MBP, and Owl brands over 12% annually.
- Top performer.
- Attended President’s club in 2004.
- Managed direct account and worked with distribution channels.
- Developed and executed strategies and promotions for account base.
- Contributed new product ideas for product development team.
Marketing Consultant
Nalge Nunc International, Inc
Naperville, IL
01.1996 - 01.1999
- A 500 million dollar global manufacturer and supplier of plastic labware servicing the academic research, biotech, pharmaceutical, clinical diagnostic, food and out-door markets.
- Product management, Liaison to R&D, Engineering, Regularity, QA, Manufacturing and Sales.
- Authored product specifications, device specifications and product launch packages.
- Led project management teams, implementing strategies for development and manufacturing of new products.
- Coordinated Customer Beta sites (Glaxo Wellcome, Pfizer, Novartis) for new product trials.
- Developed and delivered product training for direct sales and distributor channels.
- Created packaging, labels and printed promotional materials for products.
- Derived revenue forecasts and marketing programs for current and new products.
Senior Product Manager
Nunc, Inc
Naperville, IL
01.1992 - 01.1995
- 40 million dollar international manufacturer of injection molded plastic labware, for the medical research, biotech and clinical markets.
- Manufactured in Naperville IL and Denmark.
- Led development and launch of over 20 new products.
- Close integration and collaboration with Danish counter parts.
- Import /Export experience.
- Responsible for over $5,000,000.000 annual revenues.
- Developed market forecasts, ROI analysis, market and sales strategies and product launch packages.
- Derived market analysis for new and current products, determined positioning of products and assessed data.
- Contributing member of R&D /new product development committee.
- Cultivate and initiate new strategic business partner relationships.
- Provide technical support to sales and customers.
- Develop and execute product training for distributors.
Marketing Communications Manager
01.1990 - 01.1992
- Authored and produced product catalog, advertisements, sales flyers, technical bulletins, product selling guides and product training manuals.
- Developed copy and graphics for company image presentations.
- Coordinated tradeshows and company sponsored seminars.
- Managed design group, printer and media placement.
- Initiated and implemented FDA approval system for literature distributed outside of Nunc Inc.
- Derived budget and maintained fiscal responsibility.
Product Manager
OEM
01.1988 - 01.1990
- Responsible for over $3,000,000.00 in direct sales to diagnostic kit manufacturers.
- Grew Business 15%, negotiated contracts and derived forecasts for all OEM business.
- Interfaced with high-level R&D, QC, Production and Purchasing personnel within current and prospective customers.
- Developed pricing strategies and directed sales efforts to maintain and acquire new business.
- Coordinated logistics for timely product delivery and handles customer issues.
Instrument Sales Representative
Vitek Systems/McDonnell Douglas
St. Louis, MO
01.1986 - 01.1988
- Manufactured automated microbiology instruments and reagents.
- Successfully sold and supported automated Microbiology instrumentation to industrial markets: biotech, pharma, food and dairy.
- Sold to R&D and QC management within corporations.
- Top sales rep for Industrial Group.
Manufacturer, Capital Equipment Sales Representative
Coulter Electronics
St. Louis, MO
01.1984 - 01.1986
- Missouri and Southern Illinois.
- Sold Hematology and Chemistry instrumentation to hospitals and clinics.
- Negotiated sales agreements with hospital administrators and finance departments.
- Exceeded sales goals by 165%.
Capital Equipment Sales Representative
Boehringer Mannheim Diagnostics
Chicago, IL
01.1980 - 01.1984
- Successfully sold Hitachi Clinical Chemistry analyzers to hospitals, clinics and physician offices.
- Extensive interface with administrators and hospital board of directors.
- Consistently exceeded quota.
Northwest Community Hospital
Arlington Hts, IL
01.1974 - 01.1980
- 500-bed community hospital.
Education
Bachelor of Arts - Business Administration
Northeastern Illinois University
1985
Associate - Science- Medical Laboratory Technician
Harper College
1975
Timeline
Director of Marketing
Novus Biologicals, Inc
01.2012 - 01.2014
EMD Millipore
01.2005 - 01.2012
Senior Territory Manager
Nalge Nunc International
01.2001 - 01.2005
Marketing Consultant
Nalge Nunc International, Inc
01.1996 - 01.1999
Senior Product Manager
Nunc, Inc
01.1992 - 01.1995
Marketing Communications Manager
01.1990 - 01.1992
Product Manager
OEM
01.1988 - 01.1990
Instrument Sales Representative
Vitek Systems/McDonnell Douglas
01.1986 - 01.1988
Manufacturer, Capital Equipment Sales Representative
Coulter Electronics
01.1984 - 01.1986
Capital Equipment Sales Representative
Boehringer Mannheim Diagnostics
01.1980 - 01.1984
Northwest Community Hospital
01.1974 - 01.1980
Medical Technologist/Assistant Supervisor
Microbiology Lab
Bachelor of Arts - Business Administration
Northeastern Illinois University
Associate - Science- Medical Laboratory Technician
Harper College
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