Candace N Lee
Director Of Partnerships
Atlanta,GA
Summary
Accomplished Director of Partnerships, Director of Sales, and Designer with five years in building solid business relationships and leading teams in business development initiatives. Brought in leading increases in new business and retained a countless % of clients. Robust data analysis and strategic business development skills.
Overview
5
5
years of professional experience
17
17
years of post-secondary education
Work History
Director of Partnerships
Cobb International Film Festival
Marietta, GA
08.2022 - Current
- Developed annual account objectives and formalized client communications for communication of goals and plans.
- Joined business development meetings and supported market outreach plans to improve business development.
- Facilitated strategy development and planned with cross-functional teams.
- Managed and reported on partnership results, resolved issues and improved outcomes for portfolio with value of $28,000 and up.
- Implemented account diagnostics, relationship analysis and engagement execution.
- Enforced use of required processes and tools for partnership management.
- Assessed creative outcomes and created action plans for improving results.
- Drove efficiency improvement through continued process refinement and data analysis such as public relations.
- Coordinated logistics and established structure for partnership programs.
- Formalized programs and recruited new partners for community events.
- Oversaw social media presence and aligned posts to include branding and trending ideas.
- Prepared RFP and RFQ responses for new business pitches and presentations.
- Wrote engaging and successful press releases to control information and public opinion.
- Reviewed marketing materials and documents for brand accuracy and trending design.
- Built and strengthened industry partnerships to improve product placements, amplify coverage and maximize effectiveness of marketing strategies.
- Authored fresh and engaging press releases and prepared complete press kits.
- Directed promotional approaches for over numerous new product launches per year.
- Cultivated strong corporate image and identity with clear branding.
- Oversaw team of communications and media relations professionals with focus on achieving PR results.
National Sales Director
Morrow Florist & Gift Shops
Morrow, GA
04.2022 - Current
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Worked diligently to resolve unique and recurring complaints, promoting loyalty and enhancing operations.
- Forecasted sales and established processes to achieve sales objectives and related metrics.
- Liaised with marketing and product development departments to maintain brand consistency.
- Negotiated and closed agreements with large customers and monitored and analyzed performance metrics.
- Evaluated costs against expected market price points and set structures to achieve profit targets.
- Met with customers to give sales presentations, negotiate contracts and promote services.
- Developed and assigned monthly sales quotas to over 50 customers per day and 40 regional sales managers nation wide.
- Predicted shifts in regional and national marketplaces using current industry knowledge to stay ahead of competition.
- Attended events, training seminars and manufacturer product showcases.
- Conferred design and production departments on customer needs and preferences to stay on top of changing demands.
Floral Designer
Morrow Florist & Gift Shops
Morrow, GA
04.2022 - Current
- Consulted with clientele to discuss special occasion floral designs for weddings, funerals and other events.
- Drove customer satisfaction up 75% by providing recommendations for greenery and flower pairings.
- Properly package flowers and plants for damage-free delivery.
- Prepared potted plants and bouquets based on customer requirements.
- Transported and set up floral arrangements for large-scale functions, comprising weddings, funerals and banquets.
- Quoted, generated and processed customer orders to meet specifications and various occasions.
- Collaborated closely with customers to create unique designs for bouquets, wreaths and gifts.
- Maintained thorough knowledge of needs, characteristics and varieties of flowers and greenery used in shop to inform arrangement decisions and provide information to customers.
- Imparted knowledge on plants and flowers to customers.
- Researched latest design trends, colors and vendor products for use in new pieces.
- Drove operational improvements which resulted in savings and improved profit margins.
- Used coordination and planning skills to achieve results according to schedule.
- Participated in continuous improvement by generating suggestions, engaging in problem-solving activities to support teamwork.
- Devoted special emphasis to punctuality and worked to maintain outstanding attendance record.
- Developed and implemented performance improvement strategies and plans to promote continuous improvement.
- Conducted research, gathered information from multiple sources and presented results.
- Carried out day-to-day duties accurately and efficiently.
- Participated in team-building activities to enhance working relationships.
- Received and processed stock into inventory management system.
Photographer
Candace N Lee Captivating Productions
Atlanta, GA
02.2019 - 10.2022
- Determined and adjusted subject position, props and lighting equipment for large productions while selecting camera angles to optimize final product.
- Photographed high-quality images for various print and digital projects.
- Digitally edited photos to enhance appearance.
- Planned and prepared for on-location and studio shoots.
- Leveraged camera gear and equipment to express creative vision.
- Offered image proofs to help clients choose best photos from shoot.
- Completed complex photo shoots at indoor and outdoor venues for musicians at live events nationwide.
- Selected and set up appropriate props, backdrops and lighting for over 100 clients daily.
- Managed and organized photo database using consistent naming conventions and key-wording for search optimization.
- Leveraged mechanical mounting systems to improve focus and image stability.
- Scheduled studio appointments to shoot wide variety of subjects.
- Consulted with clients to discuss commission ideas and style preferences to create mutually agreeable project parameters.
- Used image processing algorithms to reduce motion blur and enhance color, contrast and light range.
- Experimented with different lighting effects to deliver unique images.
- Scheduled and booked locations for photo shoots, working collaboratively with clients and contacts.
- Archived photographs on computers and servers.
- Shot photographs in controlled lab, field and remote environments.
- Edited, toned, captioned and uploaded photographs for publication.
- Displayed portfolio to show off best work to potential clients and promote skills and value.
- Took photos from different angles and perspectives to capture perfect images.
Education
Some College (No Degree) - Interior Design
Bob Jones University
Greenville, SC 08.2001 - 01.2004
Some College (No Degree) - Psychology
Clearwater Christian College
Clearwater, FL 01.2002 - 09.2002
High School Diploma -
Bible Baptist Christian School
Hampton, GA 08.1987 - 06.2001
Skills
Go to Market strategies
undefinedHobbies
Swing Dance
Scuba Diving
Pottery
Painting
Writing
Horse Back Riding
Kempo
Volunteering with a variety of charities
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Director of Partnerships
Cobb International Film Festival
08.2022 - Current
National Sales Director
Morrow Florist & Gift Shops
04.2022 - Current
Floral Designer
Morrow Florist & Gift Shops
04.2022 - Current
Photographer
Candace N Lee Captivating Productions
02.2019 - 10.2022
Some College (No Degree) - Psychology
Clearwater Christian College
01.2002 - 09.2002
Some College (No Degree) - Interior Design
Bob Jones University
08.2001 - 01.2004
High School Diploma -
Bible Baptist Christian School
08.1987 - 06.2001
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