Summary
Overview
Work History
Education
Skills
Timeline
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Candice Gray

Fredericksburg,VA

Summary


Creative and passionate digital marketing professional with over ten years of experience in strategic recruitment, social media management, and innovative digital marketing strategies. Adept at developing and executing comprehensive marketing campaigns, utilizing SEO, social media, and graphic design to drive engagement and results. Proven ability to balance multiple projects, analyze data, and implement creative solutions in dynamic environments. Seeking to leverage expertise to enhance digital marketing efforts within a healthcare setting.

Overview

13
13
years of professional experience

Work History

Freelance Digital Marketing Consultant

Self Employed
02.2015 - Current
  • Designed and developed websites for various clients, enhancing their online presence and functionality.
  • Planned and executed social media strategies, resulting in increased brand visibility and engagement.
  • Created compelling content across multiple digital platforms, driving audience engagement and conversions.
  • Implemented digital marketing campaigns to promote client services, products, and events, effectively leveraging SEO and SEM techniques.

Technical Sourcer

MITRE
08.2020 - 11.2023
  • Developed and executed innovative sourcing strategies using social media platforms to enhance brand presence and engagement.
  • Implemented SEO and content strategies to attract diverse talent, driving successful recruitment outcomes.

Business Development Specialist

Sparks
11.2019 - 03.2020
  • Utilized digital marketing strategies to identify key trends and expand the client base, effectively enhancing outreach and engagement.

HRIS Specialist/Human Resources Manager

Northwest Federal Credit Union
09.2015 - 11.2019
  • Led internal marketing campaigns to boost employee engagement and recognition, applying creative content strategist.
  • Enhanced customer engagement through targeted social media content that showcased services and community involvement.

Front Desk Agent

Residence Inn Marriott
07.2015 - 09.2015
  • Managed guest inquiries and resolved issues efficiently, demonstrating strong organizational skills

Business Development Specialist

Robert Half International
07.2014 - 08.2015
  • Crafted and executed targeted social media campaigns to drive lead generation and client acquisition.

Project Manager

MegaPath
12.2013 - 07.2014
  • Coordinated project activities, managed team members, and ensured timely project completion

Human Resources Generalist

American Systems
09.2011 - 12.2013
  • Managed recruitment processes, including job postings, candidate management, and onboarding
  • Utilized ATS for tracking and maintaining accurate employee records

Education

UX Design Certification -

Google

Content Marketing Certification -

HubSpot

SEO II Certification -

HubSpot

Digital Marketing Certfication -

HubSpot

Human Resources Management Certification -

George Mason University

Women's Entrepreneurship Certification -

Cornell University

Skills

  • Social Media Management
  • Creative Design
  • Data Analysis
  • Market Research Analysis
  • Strong Work Ethic
  • Social Media Recruiting
  • Project Management
  • Post Optimization
  • Photo Editing
  • Content Development
  • Content Creation
  • Artificial Intelligence Design
  • Machine Learning Optimization
  • SEO Optimization
  • Social Media Copywriting
  • Facebook & Instagram Management
  • Visual Design
  • Adobe Creative Suite
  • Stock Photography
  • Audience Targeting
  • Competitor Analysis Problem-Solving

Timeline

Technical Sourcer

MITRE
08.2020 - 11.2023

Business Development Specialist

Sparks
11.2019 - 03.2020

HRIS Specialist/Human Resources Manager

Northwest Federal Credit Union
09.2015 - 11.2019

Front Desk Agent

Residence Inn Marriott
07.2015 - 09.2015

Freelance Digital Marketing Consultant

Self Employed
02.2015 - Current

Business Development Specialist

Robert Half International
07.2014 - 08.2015

Project Manager

MegaPath
12.2013 - 07.2014

Human Resources Generalist

American Systems
09.2011 - 12.2013

UX Design Certification -

Google

Human Resources Management Certification -

George Mason University

Women's Entrepreneurship Certification -

Cornell University

Content Marketing Certification -

HubSpot

SEO II Certification -

HubSpot

Digital Marketing Certfication -

HubSpot
Candice Gray