Manage a book of 800+ high-value VIP players, where I provide personalized and expeditious service to enhance their experience in online casino and sportsbook gaming on both GNOG and DK.
Monitor player activity and create opportunities to present players with targeted exclusive offerings, whether promotional, hospitality, or gifting, all to promote brand loyalty and increase long-term relationships.
Leverage CRM promotions and the Dynasty Rewards program in addition to 1:1 offerings for outreach, to maintain engagement with players and keep them aware of what sets us apart from the competition.
Consistently personalize the player experience by calling, texting, and inviting players to in person outings in an effort to learn of player's interests to better tailor offerings and boost player spending.
Identify opportunities for cross selling the GNOG & DK brands, leading to significant increases in player activity.
Escalate HVP issues to our internal teams to quickly and efficiently resolve inquires.
Regularly perform book maintenance in an effort to retain and reactivate clientele, and find target groups for weekly Points of Emphasis.
Played a key role in the GNOG migration to the DK platform for 3 states total, migrating nearly 96% of my total book onto the DK platform.
Dedicate time to training on policies and procedures, with a strong focus on Responsible Gaming efforts, to ensure players are gaming safely and for entertainment purposes.
Promotions Manager
Hard Rock Hotel & Casino Sacramento at Fire Mountain
08.2019 - 08.2020
Managed, prepared, and executed all open to the public and VIP promotions, sweepstakes, gift giveaways, tournaments, and events for a new property within a competitive regional gaming market.
Created the Marketing Promotion's Internal Controls, Standard Operating Procedures, Promotion Rules and Regulations, and Departmental Training Guide.
Constructed, maintained, and ensured all electronic promotions & sweepstakes were tested and abiding by the gaming commission's approved rules and regulations.
Built out the Marketing monthly calendar along with each month's revenue build based on the budget to drive desired business at a profitable level.
Controlled all giveaway and event gift inventory which ranged from approximately 2,000-4,000 gifts being distributed over a 2-day period.
Interviewed, selected, trained, and oversaw the Promotions Team - scheduled staffing for all events.
Worked directly with the Advertising and Digital Marketing team in approving and displaying collateral and signage for each promotion.
Marketing Operations Supervisor
Hard Rock Hotel & Casino Atlantic City
06.2018 - 08.2019
Supervised the player's club operation and open to the public promotional operation for a new land based gaming property.
Averaged over 1,200 new sign ups every day within our first year with a phone capture rate of 95% and email capture rate of 88%
Oversaw 50+ team members - interviewing and training of all new hires and ensuring schedule was in line with business demand through key volume indicators
Composed official rules, regulations, and systems of accounting for all mass-market promotions
Assisted in creating the prize structure of each promotion based on the budget
Completed necessary paperwork of prize payout forms at the cage and credit office to issue awards
Coordinated day of staffing to assist with promotions and sweepstakes
Built and executed promotions within the Powerkiosk software, EBS software, Fourwinds display screens.
Efficient in CMP Bally's Software, that consisted of all guest's accounts
Used discretion when offering service recovery to guests
Room Sales Manager
Hotels Unlimited DoubleTree by Hilton & Ramada Inn
09.2017 - 03.2018
Facilitated sales calls to secure new accounts, while finessing and maintaining existing accounts
Booked all group reservations and room blocks of 10 rooms or more including groups for weddings, corporate clients, and sports teams.
Provided helpful and informative assistance with a positive attitude, from the day of booking, to room tours, stay, and after guest check out.
Participated in weekly revenue calls to track booking progress and rate adjustments, while comparing ours to the competitive set.
Held an administrative management role towards all departments being worked with including the front desk, catering & banquets, and other upper management
Comcast Spectacor Event Management Intern
Boardwalk Hall
03.2017 - 06.2017
Worked alongside the Senior Event Manager, Assistant General Manager, and General Manager in coordinating events for the venue
Assisted with budgeting for events- collected all expenses, box office reports, and completed settlements within budget for events
Assisted with budgeting of staff- Trades (carpenters, plumbers, electricians, and engineers), IATSE and IBEW, and Abatis (ticket takers, ushers, directors, security)
Was involved in the set up (load in) and tear down (load out) for a variety of events
Reviewed contracts to ensure the highest quality of events
Education
Bachelor of Science Degree - Hospitality & Tourism Management, Holistic Health
Stockton University
Galloway, NJ
Skills
VIP Account Management
Exceptional Customer Service
Relationship Development & Retention
Effective Problem Solving
Strong Interpersonal Skills
Certification
State of New Jersey, State of Pennsylvania, State of West Virginia
Timeline
VIP Host
Golden Nugget Online Gaming & DraftKings
09.2021 - Current
Promotions Manager
Hard Rock Hotel & Casino Sacramento at Fire Mountain
08.2019 - 08.2020
Marketing Operations Supervisor
Hard Rock Hotel & Casino Atlantic City
06.2018 - 08.2019
Room Sales Manager
Hotels Unlimited DoubleTree by Hilton & Ramada Inn
09.2017 - 03.2018
Comcast Spectacor Event Management Intern
Boardwalk Hall
03.2017 - 06.2017
State of New Jersey, State of Pennsylvania, State of West Virginia
Bachelor of Science Degree - Hospitality & Tourism Management, Holistic Health