Carl Hull
Latham,NY
Summary
Dedicated insurance professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Digital Engagement Manager
Nassau Financial Group
05.2017 - Current
- Develop and execute digital engagement strategies using Salesforce and Active Campaign to enhance customer interaction and satisfaction
- Manage and analyze customer data using Excel to identify trends and optimize marketing efforts
- Utilize Livechat to provide real-time customer support and resolve issues promptly, improving customer retention rates
- Collaborate with marketing and sales teams to design and implement targeted email and call campaigns
- Monitor and report on campaign performance metrics, making data-driven decisions to improve future initiatives
- Successfully sold Fixed Indexed Annuities and Medicare Supplement Insurance
- Maintained and updated customer information in Salesforce, ensuring accurate tracking of sales activities and customer interactions
- Conducted market research and analysis to identify new sales opportunities and develop effective marketing strategies
- Delivered engaging presentations and product demonstrations to potential clients, resulting in a high conversion rate.
Education
SUNY Plattsburgh
05.2016
Schenectady County Community College
05.2015
Skills
- CRM and Marketing Tools: Salesforce, Active Campaign
- Data Analysis and Management: Microsoft Excel
- Customer Interaction: Livechat, Customer Support
- Insurance Sales: Fixed Indexed Annuities, Medicare Supplement Insurance
- Digital Marketing: Email Campaigns, Social Media Engagement, Content Creation
- Sales Strategies: Lead Generation, Conversion Optimization, Customer Retention
- Communication: Strong verbal and written communication skills, Presentation Skills
Certification
- Life, Accident, and Health Insurance License (2019)
Personal Information
Title: Digital Engagement Manager
Timeline
Digital Engagement Manager
Nassau Financial Group
05.2017 - Current
SUNY Plattsburgh
Schenectady County Community College
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