Carl Ricco

Qualified and Developed Sales Representatives in twelve South Gulf Coast and Eastern United States. Cultivated new markets and furthered existing account relationships.

Identified market growth opportunities and coordinated customer presentations with unique product expertise and company capabilities.

Generated detailed monthly sales reports and forecasts geared towards analyzing performance and to track territory progress. Discussed results and improvement opportunities with senior executives.

Finalized sales contracts with clients inclusive of NDA's, T's & C's, Operations and Manufacturing schedules. Awarded and assisted in Managing the commissioning of six FGD scrubbers systems and associated piping with TVA, Southern Companies and Salt River Power.

Responsible for the State of Texas, generating new business with marketing initiatives and strategic planning.

Established relationships with key decision makers within the customer's organization promoting growth and business retention. Performed detailed research to identify opportunities, account penetration and market expansion.

Company leader in representing and selling reactive metal and high nickel alloy equipment for a key principal.

Exceeded forecasts each year and benefited from the company bonus plan.

Responsible for hearing healthcare through Beltone, Inc. in the States of Texas and Louisiana.

Qualified ENT's and Audiologists to utilize the company's vanguard fitting and product specific hearing technology. Hired nine Audiologists and two ENT's leading our strategic focus of moving the Beltone Dispenser network towards the medical hearing healthcare arena.

Demographics, signage , personnel were all adjusted in this effort which provided for the Company to be sold for a three fold increase in our initial investment.

• Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
• Generated detailed sales reports and forecasts to analyze performance and track progress.
• Conducted product demonstrations and presentations to potential clients to capture more sales.
• Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation.
• Contacted key accounts regularly and achieved high satisfaction scores by routinely re-assessing needs and resolving conflicts.
• Finalized sales contracts with high-value customers.

• Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
• Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
• Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
• Doubled the company revenue in three years by creating awareness through the development of a Nationwide Representation Organization.

• Provided high-level technical support throughout the Central thirteen United States.
• Assisted customers in identifying opportunities to utilize thermosetting resins in highly corrosive environments.
• Resolved diverse range of technical issues across multiple manufacturing platforms and applications for customers, EPC's and End-Users across my area of primary market responsibility.
• Collaborated with supervisors to escalate and address customer inquiries or technical issues.