Carleigh Parrish
Charlotte,NC
Overview
3
3
years of professional experience
Work History
Senior Local Client Partner
Yelp
03.2023 - 02.2024
- Collaborated with small business owners across all industries, leveraging their ongoing advertising initiatives to amplify brand visibility and refine return on investment outcomes.
- Conducted comprehensive analysis of client specific KPIs and engaged in strategic consultations to enhance monthly performance outcomes.
- Owned and managed a book of 700+ accounts using Salesforce to help drive the entire sales cycle with clients.
- Participated in combined partnerships with team members, fostering a supportive environment for mutual ideation and brainstorming sessions aimed at promoting knowledgeable interactions and collective innovation.
Logistics Account Executive
Total Quality Logistics
12.2021 - 12.2022
- Drove amazing customer service using strong communication and problem-solving skills.
- Managed multiple tasks and projects simultaneously, including but not limited to ensuring pickup and delivery is on time for daily shipments and resolve all carrier related issues.
- Constantly identified new ways to grow the market by leveraging pleased customers and proactive outreach.
- Ensured strong follow-through with clients in a fast-paced, constantly evolving environment.
Sales and Marketing Intern
Cape Fear Distillery
07.2021 - 12.2021
- Introduced product line to ABC licensed establishments in Mecklenburg and surrounding counties.
- Established new client accounts in the Charlotte area.
- Effectively increased product sales in the Concord/Charlotte territory.
Marketing Intern
Platinum Key Travel Concierge
11.2020 - 05.2021
- Responsible for creating weekly website content and schedule that highlighted various destinations and partner brands.
- Developed, curated, and scheduled social media content and content strategies that increased brand awareness.
- Successfully coordinated and executed a photoshoot, ensuring smooth collaboration among team members and delivering visually appealing assets that aligned with brand identity and marketing goals.
Education
Digital Marketing Science Certification
University of North Carolina At Charlotte
Remote04.2024
Bachelor of Arts - Communication Studies
University of North Carolina At Charlotte
12.2021
Skills
- Skilled in Microsoft Office Suite, G Suite, and Adobe Creative Suite
- Google Ads, Facebook Ads
- SaaS
- Salesforce and Tableau
- Relationship management
- Strong digital analysis ability
- Exceptional public speaking skills
- Detail oriented
Activities and Honors
- National Society for Leadership and Success
- Chi Omega Sorority: Secretary 2020-2021, Merchandise Chair 2019-2020, Sisterhood Support Fall 2019
Timeline
Senior Local Client Partner
Yelp
03.2023 - 02.2024
Logistics Account Executive
Total Quality Logistics
12.2021 - 12.2022
Sales and Marketing Intern
Cape Fear Distillery
07.2021 - 12.2021
Marketing Intern
Platinum Key Travel Concierge
11.2020 - 05.2021
Digital Marketing Science Certification
University of North Carolina At Charlotte
Bachelor of Arts - Communication Studies
University of North Carolina At Charlotte
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