Summary
Work History
Education
Skills
Timeline
Generic

Carley Guist

CONIFER,CO

Summary

Skilled Account Executive with extensive experience in business development, client management, and contract negotiation. Strong active listening and rapport building. Adaptable and motivated by new challenges. Proven track record in exceeding sales quotas and fostering long-term client relationships.

Work History

Mantra Fitness, LLC.

Owner
08.2008 - Current
  • Personal training and group exercise company.
  • Self-motivated, with a strong sense of personal responsibility.
  • Passionate about learning and committed to continual improvement.
  • Thrives effectively in fast-paced high energy environments.

Senior Account Executive

Adventure Office
02.2018 - 05.2020
  • Identified and prospected leads through cold calling, networking, marketing and prospective database leads exceeding KPIs in a remote role.
  • Executed complex adventure reservation management enterprise software demonstrations to prospects over the phone and at trade shows.
  • Managed long complex sales cycles and negotiated contracts with various decision-makers to securely close deals while maximizing profit margins.
  • Facilitated onboarding of clients and transition to operations support team.
  • Doubled the Colorado market share while consistently adding new accounts domestically and globally to exceed monthly sales quotas.
  • Collaborated with cross-functional teams to ensure timely individualized software enhancements resulting in high customer satisfaction and long lasting relationships.
  • Defined sales matrices and developed new sales software demonstration template.
  • Researched and implemented new CRM tools to effectively to manage client information leading to more accurate forecasting and pipeline management.
  • Managed participation in trade shows and conferences aimed at increasing brand awareness among potential clients and industry peers alike.
  • Mentored junior account executives, fostering a positive work environment and encouraging professional growth.

Business Development Manager

Lucas Group
11.2005 - 07.2008
  • Cold called C-suite level prospects and conducted phone and in person client visits to secure deals specific to accounting and finance.
  • Led the non-profitable accounting and finance consulting division to exceed 1M in net revenue becoming only 1 of 3 offices to achieve 100% of plan nationwide.
  • Negotiated contracts & fees.
  • Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
  • Managed partnerships with recruiting team.
  • Consistently earned incentive based bonuses and vacations.

Fundraising Director

American Heart Association
06.2004 - 11.2005
  • Recruited participants through various marketing campaigns to raise money as an individual to participate in a destination marathon with all travel expenses covered.
  • Ranked #1 nationwide out of 25 eligible offices for highest closing percentage, 93%, of prospects to participants.
  • Achieved 43% increase in net revenue over previous fiscal year.
  • Secured major gifts by cultivating relationships with high net-worth individuals, corporations, and foundations.
  • Created and managed a robust volunteer program to engage community members while increasing event participation.

Assistant Director of Admissions

Art Institute of Colorado
06.2001 - 06.2004
  • Cold called upwards of 100 leads per day consistently exceeding weekly metrics of conversion of leads to enrollments.
  • Qualified for and completed Advanced Sales & Management Training Program at Art Institute headquarters by achieving 90% of plan in first six months.
  • Organized successful open house events that showcased campus facilities and programs, attracting a larger pool of potential applicants.

Education

BBA - Business Administration And Management

Mississippi State University
Starkville, MS

Skills

  • Exceptional communication and sales acumen
  • Remarkable at relationship building remotely
  • Competitive and consistent closer
  • Excellent pipeline management
  • Perceptive and agile
  • Motivator and motivated
  • Polite and professional tenacity

Timeline

Senior Account Executive

Adventure Office
02.2018 - 05.2020

Mantra Fitness, LLC.

Owner
08.2008 - Current

Business Development Manager

Lucas Group
11.2005 - 07.2008

Fundraising Director

American Heart Association
06.2004 - 11.2005

Assistant Director of Admissions

Art Institute of Colorado
06.2001 - 06.2004

BBA - Business Administration And Management

Mississippi State University

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Carley Guist