Carlos Cardozo, MBA
Strategic Account Executive
Tampa,FL
Summary
Seasoned Enterprise Technology Sales Professional with a deep passion for Artificial Intelligence (AI) solutions. Boasting over 8 years of experience specializing in CRM, Customer Care, and Digital Marketing, I tailor solutions for large, multifaceted organizations. My expertise extends to fostering relationships with C-suite executives, translating business needs into digital transformation strategies, and leading end-to-end sales cycles. Recognized for driving significant revenue growth through innovative solution-based storytelling, I have a track record of aligning complex challenges with cutting-edge technology, particularly AI-driven solutions, to achieve unparalleled operational outcomes.
Overview
8
8
years of professional experience
4
4
years of post-secondary education
2
2
Languages
7
7
Certifications
Work History
Strategic Account Executive
Nespon Solutions - Salesforce Partner
05.2023 - Current
- Key Accounts: Frontier Communications, Lumos (Northstar), Windstream
- Surpassed 2023 sales quota by 130% in just five months by leveraging relationships with existing clients and applying a consultative approach in the Communications industry.
- Served as an enterprise account manager for key accounts, orchestrating comprehensive account plans, conducting strategic account reviews, handling project escalations, and overseeing invoice management.
- Established and nurtured relationships with the larger Salesforce Go-to-Market organization to enhance strategic partnerships and collaboration.
- Proactively generated new business opportunities through targeted prospecting, implementing effective lead generation strategies, and diligently nurturing prospects, resulting in successful conversions and expanded customer base.
Lead Solution Engineer - Enterprise Accounts - CMT
Salesforce
03.2022 - 04.2023
- Key Accounts: Altice USA, Washington Post, Kaplan, NewsCorp, Cable One/Sparklight, Sirius XM
- Lead technical quarterback for large Enterprise Communications and Media Accounts supporting a $4M sales quota.
- Responsible for developing a framework for targeting key strategic accounts and building “voice of the customer” point of views through business value cases, objection handling, industry insights and product demonstrations.
- Supported continuous ACV growth by leading account planning /vision strategy development for assigned named accounts while building strong partnership with SVPs, AVPs, RVPs, Account Directors, Specialists, Product Managers, and Business Value Services across the organization.
- Expert in technical and value-based demonstration for Sales Cloud (+Add-on products), Service Cloud, Field Service, Salesforce Analytics, Experience Cloud and Marketing Cloud; knowledgeable in Commerce Cloud Suite, Media & Communications Cloud
Senior Solution Engineer – Marketing Cloud - CBS
Salesforce
05.2020 - 03.2022
- Key Accounts: Marriott International, Holiday Inn Club Vacation, Carnival Cruises, Omni Resorts
- Achieved number 2 in the leader board for two consecutive quarters by generating the most ACV.
- +1 mil sales opportunities executed per year by collaborating with internal teams and clients to identify strategic digital transformation and business integration projects in the Travel, Transportation & Hospitality industry.
- Received the Solution Consultant of the Quarter for Q2 in 2021 by demonstrating in-depth expertise in solution design and providing transformational consultative advice.
- Demonstrated technical and functional expertise in the Salesforce for Marketing product portfolio, which includes omni-channel messaging, real-time personalization, social and advertising technology, by proactively participating in training and certification exams and increasing familiarity with new product ideation and all new release features.
- Drove engagement with clients by creating customized persona-driven demonstrations and technical presentations of Salesforce designed solutions from a robust technology portfolio that visualizes ideal experiences for B2B and B2C customers.
- Enhanced solution selling in digital marketing and CRM strategies by designing reusable demo assets that highlight guests’ end-to-end online and on-property travel and hospitality experiences.
Senior Associate Global Corporate Alliances
The Walt Disney Company
01.2020 - 05.2020
- Oversaw technical business program development and implementation, performance tracking and reporting, contract compliance, and resource management.
- Managed multiple projects and priorities simultaneously, including the administration and improvement of a global, multi-team Salesforce organization, as well as leading business development and management of budget, financial forecasts, and planning.
- Delivered impactful operational results by serving in a global role that partners with Imagineering, Disney streaming services, marketing and commercial strategy teams while reporting to the Executive Director of Global Planning.
- Increased revenue by establishing partnerships with internal business units to deliver innovative sponsorships and marketing opportunities with global brands.
Sales Strategy, Solutions & Integration Analyst
The Walt Disney Company
07.2018 - 01.2020
- Drove 30% of incremental revenue and eliminated 4 hours of daily manual processes per employee by leading a $0.5 Million cross- departmental Salesforce project, providing oversight for the development of CRM sales and service and the member portal, event registration engine, and integration with POS financial and Adobe Marketing Cloud.
- Managed the implementation, development, and sustainment of 4 different Salesforce instances across Global Sales & Marketing.
- Influenced effectively cross-functional teams at all levels of management to optimize the Salesforce application and enable tracking of the client lifecycle, compliance inspections, marketing initiatives, and collateral inventory.
- Assisted in the creation of annual operating plans and future business plans by collaborating with senior executives to create a quarterly business review provided analyses of channel performance and customer data to the SVP of Sales, Services, and Events.
- Developed multiple distribution sales & marketing strategies and business development initiatives, including Disney Cruise Line expansion and offsite partnered hotels growth strategy, to support Domestic Walt Disney World and Disney Signature Experiences.
- Delivered business priorities and justifications for new sales and technology initiatives by conducting market, competitor, and situational analysis, as well as financial modeling and internal benchmarking.
- Enabled data-driven decision-making by analyzing multi-billion-dollar sales performance, including channel revenue, product mix, new product impact, guest channel shift, and building intuitive Tableau dashboards to generate actionable reports.
Sales Data Analyst
ADP
08.2017 - 07.2018
- Improved operations for business unit leaders by providing analytical insights and reports, including sales performance statistics, survey data, tool adoption rates, business unit forecasts, campaign leads, and sales pipeline metrics.
- Continuously improved processes by providing complete oversight of numerous data strategic initiatives, tracking projects from start to finish and creating optimal workflow solutions.
- Leveraged in-depth subject matter expertise and technical skills to build highly intuitive dashboards in Tableau.
- Coached and developed 15 associates in sales reporting & automation best practices across Salesforce CRM (Territory Optimization, Forecasting, Data Governance) and Excel.
Operation Analyst
FIS
03.2016 - 08.2017
- Demonstrated fantastic leadership skills by serving as team lead to 9 associates, delegating tasks and confirming completion of assignments daily, providing ongoing coaching and mentoring, and coordinating regular team meetings.
- Led a cross-departmental project utilizing the DMAIC approach with the Lean Six Sigma methodology to improve the quality checking process of credit card products and maximized performance by 53%.
Audit Process Specialist
PwC
09.2015 - 01.2016
Education
MBA - Technology & Operations Management
Rollins College
Winter Park, FL 08.2017 - 03.2019
Bachelor of Science - Marketing & Supply Chain Management
University of South Florida
Tampa 08.2013 - 08.2015
Skills
- Sales Performance & Strategy
- Pipeline Building & Forecasting
- Communication & Interpersonal Skills
- Customer-Centric Approach
- Project Management
- Critical & Analytical Thinking
- Collaborative Team Player
- Creative & Pragmatic Problem-Solver
- Strategic Partnership Relations
- CRM Administration & Development
- Tableau Desktop
- Data Analytics
- SQL
- Salesforce Marketing Cloud
- Pardot
- CDP
- Datorama
- Whiteboarding
- Solution Discovery & Architecture
Work Preference
Work Type
Full TimeContract WorkWork Location
RemoteImportant To Me
Company CultureWork-life balanceCareer advancementPersonal development programsStock Options / Equity / Profit SharingCertification
- Salesforce Certified App Builder
- Salesforce Certified Advanced Administrator Salesforce
- Certified Marketing Cloud Administrator Salesforce
- Certified Marketing Cloud Email Specialist
- Salesforce Certified Administrator
- Lean Six Sigma Green Belt
- Demo2Win! | 2Win!
Timeline
Strategic Account Executive
Nespon Solutions - Salesforce Partner
05.2023 - Current
Lead Solution Engineer - Enterprise Accounts - CMT
Salesforce
03.2022 - 04.2023
Senior Solution Engineer – Marketing Cloud - CBS
Salesforce
05.2020 - 03.2022
Senior Associate Global Corporate Alliances
The Walt Disney Company
01.2020 - 05.2020
Sales Strategy, Solutions & Integration Analyst
The Walt Disney Company
07.2018 - 01.2020
MBA - Technology & Operations Management
Rollins College
08.2017 - 03.2019
Sales Data Analyst
ADP
08.2017 - 07.2018
Operation Analyst
FIS
03.2016 - 08.2017
Audit Process Specialist
PwC
09.2015 - 01.2016
Bachelor of Science - Marketing & Supply Chain Management
University of South Florida
08.2013 - 08.2015