Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

CARLOS GUANIPA

Tampa,Florida

Summary

Creative Search Marketing Strategist successfully managing multiple, concurrent client projects. Expert with Google Analytics and SEO to drive results. Establish dynamic relationships to drive future business opportunities. Demonstrated success in improving customer engagement and client visibility in website searches with effective search engine optimization strategies. Knowledgeable about marketing approaches improve business results and enable dramatic sales. Good research, data analysis and organizational skills.

Overview

8
8
years of professional experience

Work History

Relationship Manager

Morgan Group (SUN TOYOTA)
10.2023 - 09.2024
  • Maintained accurate records of all client interactions within the company's CRM system.
  • Resolved escalated customer issues efficiently and effectively within established timelines.
  • Developed and maintained strong relationships with clients to ensure satisfaction and loyalty.
  • Analyzed market trends and identified potential new customers through research activities.
  • Developed strategies to attract new customers while retaining existing ones.
  • Provided exceptional customer service by responding promptly to inquiries and resolving issues in a timely manner.
  • Collaborated with internal teams to develop strategies that would increase customer engagement levels.
  • Evaluated customer feedback to identify areas of improvement in products or services offered.
  • Identified customer needs, developed customized solutions, and provided knowledgeable advice.
  • Managed daily operations including scheduling appointments, coordinating meetings and preparing agendas.
  • Conducted regular client meetings to assess progress, discuss opportunities for growth, and address any concerns.
  • Generated reports regarding customer interactions, performance metrics, and revenue goals.
  • Achieved client loyalty through quality, productivity, service and proactive management.
  • Built long-term relationships with lucrative clients by utilizing active listening, effective communication and dynamic interpersonal skills.
  • Implemented CRM systems for tracking client interactions and improving service delivery.
  • Negotiated terms and conditions of client contracts to ensure mutual satisfaction.
  • Participated in networking events and industry conferences to attract new clients.
  • Established strong relationships with clients through regular, personalized communication.
  • Developed and executed strategies for customer retention and acquisition.
  • Coordinated with product development teams to design services that meet client needs.
  • Managed portfolio of client accounts, ensuring high levels of satisfaction and loyalty.
  • Addressed customer questions and concerns regarding products and services.
  • Monitored client satisfaction through surveys and feedback forms, implementing improvements based on results.
  • Resolved client issues and complaints promptly, maintaining trust and loyalty.
  • Ensured compliance with regulatory standards and company policies in all client interactions.
  • Conducted regular review meetings with clients to assess their needs and adjust services accordingly.
  • Completed month-end and year-end closings, kept records audit-ready and monitored timely recording of accounting transactions.
  • Developed or analyzed information to assess current or future financial status of firms.

Sales Executive

Toyota Stadium
06.2023 - 07.2023
  • Contacted current and potential clients to promote products and services.
  • Used cold calling and networking to sell products and services.
  • Sourced new sales opportunities through inbound lead follow-up.
  • Negotiated terms of sales agreements and developed contracts to successfully close sales.
  • Conducted market research to identify selling possibilities and evaluate customer needs.
  • Contacted existing customers or clients to gather testimonials and evidence to support sales proposals.
  • Cultivated strong professional relationships with industry partners and created focused campaigns to drive business development.
  • Identified product or service improvements by remaining current on industry trends, market activities and competitors.
  • Greeted customers to determine wants or needs.
  • Answered store and merchandise questions and led customers to wanted items.

Link Building /SEO Analyst / WEBSELENSE

WEBSELENSE
02.2018 - 05.2023
  • HubSpot setup & Implementation.
  • Sales & Marketing Integration.
  • Social Media Marketing.
  • Online marketing.
  • Link building.
  • Email marketing.
  • Analytic.
  • Executed SEO functions such as keyword research, data collection, link optimization and site auditing.
  • Performed keyword research and competitive analysis to identify effective strategies to meet client goals.
  • Provided optimization of web page titles, URLs, structured data, SEO copy editing and sitemaps.
  • Monitored and reported on key performance indicators and shared results with management team.

Sales Representative

ROYAL CELLULAR, METRO PCS
01.2017 - 12.2017
  • Generated sales and inventory reports in Excel with data from a variety of sources, maintaining a 100% accuracy rate
  • Worked as a team member performing cashier duties, product assistance and cleaning
  • Computed accurate sales prices for purchase transactions
  • Created new processes and systems for increasing customer service satisfaction
  • Organized weekly sales reports for the sales department to track product success
  • Placed orders and answered customer questions in-person, through email and over phone to maximize customer service
  • Monitored customer order process and addressed customer issues
  • Identified customer needs to deliver relevant product solutions and promotions and meet target budgets
  • Prepared and processed contracts and order forms for new and existing customers.
  • Presented products and services to prospective and existing customers to meet client needs.

Education

BBA - BUSINESS ADMINISTRATION HUMAN RESOURCES MANAGEME

Dr. Rafael Belloso Chacin University (URBE)
Maracaibo, Venezuela
08.2013

Skills

  • Creative and critical thinking
  • Microsoft office (Excel, Word, power point, Outlook)
  • Adobe
  • Internet tools
  • Team leadership
  • Bulk Url Opener
  • Microsoft team
  • Credit card payment processing
  • Customer relations
  • Clerical support
  • Quality control
  • Customer support
  • Viral Marketing Campaigns
  • Search Tracking and Reporting
  • Market Research and Analysis
  • Relationship Building
  • Verbal and Written Communication
  • Data Analytics
  • Competitive Research and Analysis
  • Data Entry
  • Microsoft Office
  • Merchandise Recommendations
  • Product Demonstrations
  • Product Knowledge
  • Attention to Detail
  • Sales and Promotions

Languages

Spanish
Native or Bilingual
English
Native or Bilingual

Timeline

Relationship Manager

Morgan Group (SUN TOYOTA)
10.2023 - 09.2024

Sales Executive

Toyota Stadium
06.2023 - 07.2023

Link Building /SEO Analyst / WEBSELENSE

WEBSELENSE
02.2018 - 05.2023

Sales Representative

ROYAL CELLULAR, METRO PCS
01.2017 - 12.2017

BBA - BUSINESS ADMINISTRATION HUMAN RESOURCES MANAGEME

Dr. Rafael Belloso Chacin University (URBE)

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CARLOS GUANIPA