Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Languages
Timeline
Generic

Carlos Hernandez

Coral Gables,FL

Summary

executed comprehensExecuted strategic initiatives to enhance operational efficiency.ve graphic design and illustration strategies, focusing on branding, typography, and layout to elevate client identity and market presence.

I am an Elizabeth-based senior graphic designer & illustrator with a focus on branding, typography and layout design.

Knowledgeable Desired Position with strong background in creating visually compelling designs. Adept at delivering impactful visual solutions and contributing to high-profile projects. Demonstrated expertise in Adobe Creative Suite and typography, consistently meeting client expectations.

I am currently looking to expand my work to the areas of customer service

Overview

25
25
years of professional experience

Work History

GRAPHIC DESIGNER / ILLUSTRATOR

GONIKUS STUDIO
07.2019 - Current
  • Merchandising graphics
  • Social posts, Display graphics, photo retouching / editing images
  • Design print ads, postcards, brochures, poster, flyers and other print collateral to promote brand.
  • Design digital web banners, digital billboards (both static or animated) to promote brand.

GRAPHIC DESIGNER

HAPPY CHEF
10.2019 - 07.2021
  • Developing and coordinating the content and delivery for social media channels.
  • Design artwork for logos, icons, apparel / color separation for screen printing.
  • Conceptualize, plan design, and produce a wide range of graphic and/or illustrative material, brochures, fact sheets, direct mail.

GRAPHIC DESIGNER / PHOTO RETOUCHER

PURE & HAPPY LLC / EMPRELLA
01.2019 - 06.2019
  • Developing and coordinating the content and delivery for social media channels.
  • Fashion photo editing and retouching photos for ecommerce

GRAPHIC DESIGNER / ILLUSTRATOR

RIPEN ECOMMERCE
01.2014 - 12.2018
  • Design across a variety of media including; digital, interactive, social, outdoor, print, film/video, events and activations.
  • Implementing brand guidelines in all design work and maintaining the graphic design network and storage of files/templates for manage production.
  • Brainstorming with creative agencies on campaign concepts and strategies for design execution across a variety of deliverables.
  • Collaborating with cross-functional teams to establish objectives for design within each project to determine best approach for design and the finished product.
  • Create sketches , Wireframes and mocks to communicate user flows ans interactions to engineer, marketing/branding assets. Company website.
  • Collaborate with others designer to ensure consistency with other products in the plataform.

INTERN GRAPHIC DESIGNER

AMERICAN MUSEUM OF NATURAL HISTORY
01.2014 - 07.2014
  • Work collaboratively with museum art directors and creative directors on creative directions and campaign concepts.
  • Responsible to create multiple large-scale projects, signage and banners for exhibitions.
  • Responsible for conceptualizing, designing, editing, producing, and circulating museum communications via print.
  • Design and produce visual promotional materials such as fliers, posters, banners, ads, brochures, signage, display materials for museum activities and programs.
  • Uses considerable creative judgment regarding composition, media selection, typography, pictorial images to conceive ideas for graphic design work on assigned projects.

GRAPHIC DESIGNER

SMALLEARTH GROUP
08.2013 - 01.2014
  • Developing and coordinating the content and delivery for social media channels.
  • Design artwork for logos, icons, apparel / color separation for screen printing.
  • Conceptualize, plan design, and produce a wide range of graphic and/or illustrative material, brochures, fact sheets, direct mail.

Communication Company

Beeper.com
Colombia
01.2001 - 02.2004

Delivered exceptional customer service for beeper and cell phone company, ensuring effective communication across multiple platforms.

Education

BFA - VISUAL COMMUNICATIONS

KEAN UNIVERSITY
01.2012

Associate of Applied Science - Electrical Engineering

Vocational School
Cali, Colombia
10.1998

Skills

  • CAMPAIGN - BRANDING
  • IDENTITY
  • ILLUSTRATION
  • INTERACTION DESIGN
  • LOGO DESIGN
  • MOTION GRAPHICS
  • ADOBE CREATIVE SUITE
  • - ILLUSTRATION
  • - PHOTOSHOP
  • - INDESIGN
  • - PREMIERE
  • - AFTER EFFECTS
  • SKETCH
  • INVISION
  • PROCREATE
  • Graphic design
  • Branding and identity
  • Layout design
  • Branding
  • Visual communication
  • Social media design

Accomplishments

  • ADC National Senior Portfolio Review, Top 100 Portfolios in the U.S - 2012

Languages

English
Native or Bilingual
Spanish
Native or Bilingual

Timeline

GRAPHIC DESIGNER

HAPPY CHEF
10.2019 - 07.2021

GRAPHIC DESIGNER / ILLUSTRATOR

GONIKUS STUDIO
07.2019 - Current

GRAPHIC DESIGNER / PHOTO RETOUCHER

PURE & HAPPY LLC / EMPRELLA
01.2019 - 06.2019

GRAPHIC DESIGNER / ILLUSTRATOR

RIPEN ECOMMERCE
01.2014 - 12.2018

INTERN GRAPHIC DESIGNER

AMERICAN MUSEUM OF NATURAL HISTORY
01.2014 - 07.2014

GRAPHIC DESIGNER

SMALLEARTH GROUP
08.2013 - 01.2014

Communication Company

Beeper.com
01.2001 - 02.2004

BFA - VISUAL COMMUNICATIONS

KEAN UNIVERSITY

Associate of Applied Science - Electrical Engineering

Vocational School
Carlos Hernandez