Summary
Overview
Work History
Education
Skills
Certification
Timeline
Carlos A. Luciano Pijuan

Carlos A. Luciano Pijuan

Sales & Marketing Specialist
San Juan,Puerto Rico

Summary

Business Administration & Marketing professional with proven experience in sales leadership, marketing strategies, and operations management. Skilled in building high-performing teams, optimizing sales pipelines, and driving consistent revenue growth. Recognized for achieving six-figure monthly sales, developing strong customer relationships, and collaborating with operations to deliver successful large-scale projects.

Overview

10
10
years of professional experience
5
5

Certifications

Work History

Inside Sales Manager

Planet Solar
San Juan, Puerto Rico
2023 - Current
  • Recruited, trained, and scaled a sales team with 30+ new hires in the first year.
  • Directed weekly sales & marketing meetings, boosting conversion rates by +25%.
  • Consistently managed $150K+ in monthly revenue.
  • Implemented CRM & pipeline processes, reducing project closing times by 20%.
  • Built long-term client relationships, generating 40% of new business via referrals.

Sales & Marketing Specialist

Velocity Motors Cars
Caguas, Puerto Rico
2022 - 2023
  • Supported F&I processes, handling credit approvals and financing.
  • Assisted in closings, contributing to 20+ vehicle sales per month.
  • Developed customer follow-up strategies that improved client retention and repeat sales.
  • Created marketing material and assisted in promotional campaigns, boosting showroom traffic.
  • Analyzed customer needs and presented tailored financing and product options.
  • Coordinated vehicle inventory updates and ensured accurate listings in digital platforms.

B2B Client Relations

Insight Group/AMEX
San Juan, Puerto Rico
2018 - 2022
  • Built and maintained long-term B2B relationships with merchants and corporate clients.
  • Delivered onboarding and technical support for payment processing systems.
  • Resolved 95% of service issues on first contact, ensuring client satisfaction.
  • Conducted site visits to strengthen partnerships and promote AMEX campaigns.
  • Distributed POP and marketing material to support client promotions and brand visibility.

Client Support Representative

Department of Labor (Special Project During Pandemic)
San Juan, Puerto Rico
2020 - 2020
  • Delivered high-volume client support during the pandemic, assisting thousands of citizens with government processes.
  • Applied standard operating procedures (SOPs) to ensure compliance and accuracy in claims.
  • De-escalated complex cases, strengthening skills in problem-solving, communication, and customer relations.
  • Contributed to improved resolution rates through effective guidance and case management.

Project Assistant Manager

Business Project Solutions
Hatillo, Puerto Rico
2015 - 2018
  • Led promotional campaigns for Mars & Royal Canin, increasing product visibility.
  • Coordinated displays at industry conventions and managed event presentations.
  • Implemented recycling practices that reduced waste management costs.

Education

BBA - Marketing Management

University of Puerto Rico, Río Piedras Campus
01-2024

High School Diploma -

Padre Aníbal Reyes Belén, Hatillo, Puerto Rico
01-2017

Skills

  • Bilingual: Spanish & English
  • Sales Leadership & Team Training
  • Recruitment & Development
  • CRM & Pipeline Management
  • Strategic Planning & Negotiation
  • Marketing Campaign Execution
  • Customer Relationship Management
  • B2B relationship management
  • Revenue forecasting
  • Effective communication
  • Team collaboration
  • Event coordination
  • Motivational skills
  • Marketing
  • Sales coaching
  • Business planning

Certification

  • Virtual Branch Development Program – Oriental Bank (2023)
  • Entrepreneurial & Small Business Development Certificate – Puerto Rico Housing Department (CDBG Program, 2023)
  • CITI Program Certificate in Social & Behavioral Research – Collaborative Institutional Training Initiative (2023)
  • Sales Leadership & Team Development Training – Planet Solar (2023)
  • Customer Service & Compliance Training – Department of Labor (2020, Special Project)

Timeline

Inside Sales Manager - Planet Solar
2023 - Current
Sales & Marketing Specialist - Velocity Motors Cars
2022 - 2023
B2B Client Relations - Insight Group/AMEX
2018 - 2022
Client Support Representative - Department of Labor (Special Project During Pandemic)
2020 - 2020
Project Assistant Manager - Business Project Solutions
2015 - 2018
University of Puerto Rico - BBA, Marketing Management
Padre Aníbal Reyes Belén - High School Diploma,

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Carlos A. Luciano PijuanSales & Marketing Specialist
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