Summary
Overview
Work History
Education
Skills
Timeline
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Carly Moulden

Lexington,KY

Summary

Accomplished Account Executive at Nexstar-WDKY, adept in relationship building and management, significantly exceeded sales targets through strategic client solutions. Co-founded The Requestor Inc, expanding its reach across six states, demonstrating exceptional entrepreneurial and communication skills. Proven track record in boosting client satisfaction and driving new business, with a keen attention to detail.

Overview

5
5
years of professional experience

Work History

Account Executive

Nexstar-WDKY
01.2023 - Current
  • Qualified leads, built relationships and executed successful broadcast and digital marketing campaigns to drive new business for clients.
  • Managed over 30 accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
  • Assisted in writing script, storyboarding, and voice overs for client commercials.
  • Boosted client satisfaction by developing and maintaining strong relationships through effective communication.
  • Consistently identifying new business opportunities and creating customized campaigns for clients.

Co-Owner

The Requestor Inc
01.2022 - Current
  • Provided a way for local performers to generate more revenue, receive more exposure, and connect with their audience in real time.
  • Collaborated with co-owner on critical decision-making regarding business growth opportunities and strategic partnerships.
  • Managed day-to-day operations of the business
  • Created a community of performers and fans through in person events/festivals, sponsorships the app itself, and social media platforms.
  • Recruited new Performers to use the app and generated Fan interest through WOM marketing, sponsorships and interactions.
  • Built a strong social media and designed marketing campaigns/materials.
  • Conducted interviews with local and up & coming performers to gain more exposure for the performer and app.
  • Attended in person events and festivals to generate more interest and strengthen existing relationships.
  • Expanded the reach into 6 different states, registered over 350 performers on the app, and got 30 venues to subscribe in less than 2 year.

Wholesale Manager

Pomegranate Inc
10.2019 - 12.2022
  • Managed day-to-day operations of the wholesale department, including but not limited to forecasting trends, pricing, generating sales orders, shipments, and vendor relations.
  • Developed new business relationships with customers in open territories.
  • Tracked inventory levels daily and advised on bulk purchasing from suppliers to ensure all wholesales needs are met.
  • Implemented detailed organizational processes for selecting, packaging, shipping and payment of sales order with 2022 sales expected to be $1 million in tabletop linens and accessories.
  • Attended in person trade shows and events on behalf of Pomegranate to build relationships with current and potential buyers.

Education

Bachelor of Arts - Integrated Strategic Communications

University of Kentucky
Lexington, KY
12.2015

Skills

  • Written and verbal communication
  • Customer Service
  • Lead Development
  • Attention to Detail
  • Driven and Determined
  • Entrepreneurial personality
  • Sales Quota Achievement
  • Interpersonal Skills
  • Relationship building and management

Timeline

Account Executive

Nexstar-WDKY
01.2023 - Current

Co-Owner

The Requestor Inc
01.2022 - Current

Wholesale Manager

Pomegranate Inc
10.2019 - 12.2022

Bachelor of Arts - Integrated Strategic Communications

University of Kentucky

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Carly Moulden