Carmen Fontenot-Austin
Ville Platte,LA
Summary
Marketing consultant with extensive experience at Bayou Regions Radio Group, specializing in customer relations and project management. Proven ability to develop effective marketing strategies that enhance brand visibility through data-driven campaigns. Skilled in building strong client relationships and achieving measurable growth in brand awareness and engagement. Hardworking employee with customer service, multitasking, and time management abilities. Devoted to giving every customer a positive and memorable experience. Highly-motivated employee with desire to take on new challenges. Strong work ethic, adaptability, and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills. Highly skilled in navigating diverse routes with an emphasis on safety and time efficiency. Experience includes operating a wide range of vehicles, from luxury sedans to large shuttles, ensuring passenger comfort and adherence to schedules. Possess strong communication skills for effective interaction with passengers, coupled with the ability to quickly adapt to changing conditions and resolve issues proactively. Contributed to increased customer satisfaction through exceptional service and reliability in previous roles.
Overview
20
20
years of professional experience
Work History
Uber Partner
Uber
Houma , LA
02.2025 - Current
- Delivered exceptional customer service to riders and drivers.
- Greeted passengers and provided a safe and comfortable ride to their destination.
- Utilized GPS navigation systems to ensure timely arrival at destinations.
- Maintained valid driver's license at all times according to state regulations.
- Monitored traffic conditions in order to plan the most efficient route for each passenger.
- Displayed excellent knowledge of city streets and landmarks in order to provide accurate directions.
Marketing Consultant
Bayou Regions Radio Group
Houma, La
11.2024 - 02.2025
- Formulated marketing strategies for local businesses and community events.
- Conducted market research to identify audience preferences and emerging trends.
- Managed digital marketing campaigns to increase brand visibility online.
- Analyzed campaign performance data to refine marketing approaches.
- Coordinated promotional events to ensure effective outreach and engagement.
- Provided training sessions for staff on new marketing tools and techniques.
- Collaborated with various departments to align marketing efforts with client goals.
- Monitored analytics tools, including Google Analytics, to assess website performance metrics.
Marketing and Promotions Coordinator
Cumulus Media Inc
Lafayette, LA
02.2022 - 09.2024
- Coordinated marketing campaigns across various platforms to enhance brand visibility.
- Developed promotional materials using design software for events and outreach.
- Managed social media accounts to engage with target audiences effectively.
- Organized community events to promote products and connect with customers.
- Collaborated with cross-functional teams to align marketing strategies and goals.
- Assisted in market research to identify trends and customer preferences.
- Supported budget management for marketing initiatives and promotional activities.
- Organized trade shows, conferences, and other events to promote products or services.
- Coordinated marketing campaigns and promotional activities, including print, online, social media and direct mail.
- Monitored customer feedback and created action plans based on results.
Assistant Manager
Outback Steakhouse
Lafayette, Louisiana
01.2023 - 02.2024
- Assisted in developing training programs for new staff members.
- Coordinated daily operations to ensure smooth workflow across departments.
- Facilitated team meetings to discuss progress and address challenges.
- Provided mentorship and guidance to junior staff on best practices.
- Managed customer service inquiries and complaints in a timely manner.
- Maintained up-to-date knowledge of company products and services.
- Ensured compliance with safety regulations and company policies.
- Provided guidance and support to junior staff members on daily tasks, projects, and objectives.
Marketing Consultant and On Air personality
Coastal Communications
Houma, Louisiana
01.2012 - 01.2013
- Developed marketing strategies for radio campaigns and promotional events.
- Collaborated with clients to create tailored advertising solutions.
- Partnered with advertising agencies to develop promotional materials that aligned with corporate objectives.
- Addressed marketing needs of customers by creating and designing ads that promoted goods and services of advertisers.
- Planned and executed events to promote brand awareness and loyalty.
- Supported clients in raising brand recognition through strategic marketing.
- Facilitated growth and increased brand awareness by working with sales team to build and maintain key business relationships.
- Crafted effective copy for marketing campaigns resulting in high ROI and exceptional SEO results.
Account Executive, Outside Sales Consultant, Sales Trainer and On-Air Radio Personality
Sunburst Media Corporation
Houma, Louisiana
01.2006 - 01.2011
- On a daily basis I would maintain existing customer accounts, consult our existing clients on creative advertising proposals, market new advertising forums which would benefit the customers revenue stream, project manage upcoming events and event planning for customers (such as the Bridal Expo, A Taste of South Louisiana, Toys for Tots, The Home Health and Outdoor Expo, South Louisiana Health Fair, Williams Riley Concert, Jack Ingram Concert in which most have been at the Houma Terrebonne Civic Center and other various venues), volunteer for the New Orleans Wine and Food Experience and Cerebral Palsy of South Louisiana. My other duty performed was a sales trainer in which I would take new recruits that were recently hired and show them how to perform the daily tasks given to Sunburst Media specifications. I was also an On-Air Radio Personality during the morning drive time for C107.5/ KCIL which was called the Wake Up Krewe with Carmen and Larry.
Outside Sales Consultant
LCN Television Broadcasting
Gray, Louisiana
01.2010
- On a daily basis I would maintain existing customer accounts, consult our existing clients on creative advertising proposals, market new advertising forums which would benefit the customers revenue stream. This position was used as a secondary outside sales venture to further hone and develop future marketing contacts while benefiting LCN.
Education
Certified Radio Marketing Consultant Certification -
Sunburst Media
01.2007
Paralegal
Remington College
Lafayette, Louisiana01.2000
Pre-Law
University of South Louisiana
Lafayette, Louisiana01.1997
Standard core studies -
Centerville High School
Centerville, Louisiana01.1995
Skills
- Customer relations expertise
- Contract management
- Project management
- Interpersonal communication
- Business communication
References
- Donald Vicknair, On Air Personality and Event Specialist for Coastal Communications, (985) 209-3049
- Charles Partlow, Kitchen Manager of Walk-Ons Bistro, (985) 647-2250
- Steven Boudreaux, Proprietor of Texas Roadhouse, (985) 860-5151
- Vincent Thomas, On Air Personality for Cumulus Media KNEK and KRRQ, (337) 852-6491
- Dan Bearden, Account Executive Delta Media, (828) 551-7879
References
References available upon request.
Timeline
Uber Partner
Uber
02.2025 - Current
Marketing Consultant
Bayou Regions Radio Group
11.2024 - 02.2025
Assistant Manager
Outback Steakhouse
01.2023 - 02.2024
Marketing and Promotions Coordinator
Cumulus Media Inc
02.2022 - 09.2024
Marketing Consultant and On Air personality
Coastal Communications
01.2012 - 01.2013
Outside Sales Consultant
LCN Television Broadcasting
01.2010
Account Executive, Outside Sales Consultant, Sales Trainer and On-Air Radio Personality
Sunburst Media Corporation
01.2006 - 01.2011
Certified Radio Marketing Consultant Certification -
Sunburst Media
Paralegal
Remington College
Pre-Law
University of South Louisiana
Standard core studies -
Centerville High School