Carole Williams
Fort Mill,SC
Summary
Experienced sales professional with a track record of driving revenue growth and managing complex sales cycles in the K-12, post-secondary, and workforce development markets. Skilled at identifying and qualifying leads through market research, leveraging data-driven insights, and implementing effective networking strategies to build robust pipelines. Adept in consultative selling, utilizing tailored methodologies to understand client needs and deliver customized SaaS solutions and educational products. Proficient in proposal writing, forecasting, and aligning solutions with organizational goals. Recognized for exceptional sales prospecting abilities, consistently exceeding targets, fostering long-term client success, and driving growth through strategic partnerships and innovative approaches to client engagement.
Overview
15
15
years of professional experience
Work History
Account Manager
Realityworks
08.2019 - 08.2024
- Expanded territory by177%, generating $8.8M in revenue by promoting workforce training tools and simulation technology to K-12, post-secondary, and technical education programs
- Delivered $2M+ in annual profits by aligning workforce development solutions with evolving job market demands
- Cultivated and maintained strategic relationships with school districts, technical colleges, community colleges,4-year universities, and government agencies, driving collaboration to meet diverse workforce needs
- Spearheaded product adoption in underdeveloped regions, resulting in significant sales growth and long-term partnerships with key stakeholders
- Delivered custom product demos and presentations, aligning training tools with workforce requirements, resulting in increased adoption and client satisfaction
- Florida, Georgia, South Carolina
- Maintained high client retention rate by providing exceptional customer service and anticipating client needs.
- Managed a diverse portfolio of accounts, ensuring timely communication and effective problem resolution.
- Conducted regular account reviews to identify areas for improvement and ensure continued success.
Sales Representative, National Digital Partnerships
Discovery Education
04.2019 - 08.2019
- Built and nurtured relationships with decision-makers across multiple states, driving the adoption of SaaS solutions to improve student outcomes
- Delivered targeted, high-impact product demos and presentations that showcased how digital tools can enhance student achievement in diverse K-12 environments
- Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
- Expanded customer base through cold calling, networking, and relationship building.
- Increased sales revenue by identifying and targeting high-potential accounts.
Library and Literacy Support Sales. National Product Manager- ECE
Delaney Educational Enterprises
03.2009 - 04.2018
- Leveraged strong relationship-building skills and expertise in the library market to position Delaney Educational as a preferred vendor for Charlotte-Mecklenburg Schools
- Conducted in-depth needs assessments for schools and public libraries, delivering customized literacy solutions that improved student engagement and fostered a love of reading
- Led expansion into the Literacy and Early Childhood paperback markets, resulting in50% revenue growth and increased market share in educational and library sectors
- Negotiated and closed large-scale contracts with school districts to implement research-driven literacy programs, achieving the largest sale in company history
- Conducted regular competitor analysis to stay ahead in the market and maintain a competitive edge.
- Influenced company culture by promoting innovation, teamwork, and a results-driven approach among employees at all levels.
- Enhanced customer satisfaction by resolving issues promptly and maintaining open communication channels with clients.
Education
Bachelor of Arts - English and Secondary Education
Wingate University
Wingate, North CarolinaSkills
Consultative Selling Territory Management Revenue Growth Complex Sales Cycle Management Building Strong, Trust-Based Relationships SaaS & EdTech Expertise Proficient in Negotiation Strategic Sales Planning Lead Generation Customer Relationship Management (CRM) Sales Quota Achievement Pipeline Management Strong expertise in Superior Communication Market Research Hunter and Closer Demonstrated success in Teamwork and Collaboration Goals and Performance Upselling Procurement Navigation
Accomplishments
- 177% Territory Expansion: Drove significant market share growth, generating $8.8M in revenue over4 years through targeted sales strategies and relationship-building.
- $2M+ Annual Profits: Consistently delivered over $2M in annual profits by strategically aligning products with customer needs and workforce demands.
- Largest Sale in Company History: Closed the largest deal in company history with Fort Mill School District by using deep product knowledge and leveraging strong relationships with key decision-makers.
Timeline
Account Manager
Realityworks
08.2019 - 08.2024
Sales Representative, National Digital Partnerships
Discovery Education
04.2019 - 08.2019
Library and Literacy Support Sales. National Product Manager- ECE
Delaney Educational Enterprises
03.2009 - 04.2018
Bachelor of Arts - English and Secondary Education
Wingate University
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