CaroLine Jastremski
Hoboken,New Jersey
Summary
Social Media is my second language.
I am creative, fearless, and have a track record of successful programming strategies. I am a natural-born leader and retired athlete who thrives under team environments. Go Yankees.
Overview
11
11
years of professional experience
Work History
Director of Programming
House of Highlights
11.2020 - Current
- Oversee social programming team for most followed sports brand on Instagram and Youtube, which saw 32B cross-platform social views in 2023
- Develop both short-term and long-term strategy for team, including programming initiatives for NBA, MLB, NHL, and other league partners
- Pitched social concept for NBA on TNT that lead to multi-million dollar partnership with Google
- Review performance of distribution plans and provide meaningful feedback, both qualitative and quantitative
- Lead point of contact interfacing with other Social programming leadership across WBD Sports organization, working to share insights, identifying opportunities for collaboration and differentiated packaging
- Collaborate with emerging creators in space, developing relationships and working on one-off and ongoing partnerships to create innovative social content experiences
- Manages team of social media managers and strategists, providing guidance and fostering a collaborative work environment.
- Work alongside VP to effectively manage team budget
Social Media Specialist
House of Highlights
10.2019 - 11.2020
App Programmer
Bleacher Report
04.2017 - 10.2019
Social Media Specialist
Staten Island Advance
09.2015 - 04.2017
Editor
MLB
05.2014 - 09.2015
Writer's PA for Nurse Jackie
Showtime
05.2013 - 02.2014
Education
Bachelor of Science - Radio And Television
Ithaca College
Ithaca, NY05.2013
Timeline
Director of Programming
House of Highlights
11.2020 - Current
Social Media Specialist
House of Highlights
10.2019 - 11.2020
App Programmer
Bleacher Report
04.2017 - 10.2019
Social Media Specialist
Staten Island Advance
09.2015 - 04.2017
Editor
MLB
05.2014 - 09.2015
Writer's PA for Nurse Jackie
Showtime
05.2013 - 02.2014
Bachelor of Science - Radio And Television
Ithaca College
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