CAROLINE WESTBROOKS
Lexington,SC
Summary
Experienced financial sales manager with proven track record of achievements seeking new opportunity utilizing leadership and sales experience. Goal-oriented Financial Sales Manager with 19 years in leading teams to exceed sales targets while providing excellent customer experiences. Managed high-value customers and coached other representatives to build network of new and prospective clients while providing retail and business financial solutions.
Overview
23
23
years of professional experience
Work History
Office Manager
Bomb Island Builders
03.2021 - Current
- Attend community service functions and market Bomb Island Builder's mission and values to prioritize the communities that BIB serves
- Develop and maintain successful relationships with vendors, suppliers and contractors
- Control finances to lower costs and keep business operating within budget
- Create, maintain and update filing systems for paper and electronic documents
- Successfully manage budgets and allocated resources to maximize productivity and profitability
- Increased company's profitability by 18%
Vice President, Financial Sales Manager
First Citizens Bank
09.2013 - 03.2021
- Managed financial sales, service and operations of largest branch with $120 million in deposits in Midlands (5th largest in Bank footprint)
- Consistent top regional and state performer for both operations and sales
- Directed and supported branch team with sales performance coaching, reviews and discipline
- Educated employees on promotional loan and deposit programs, origination processes and compliance requirements related to finance
- Developed external client relationships by networking and outside sales calls
- Utilized pre-call planning resources to ensure effective time with 10 clients and prospects per day
- Attended community functions and promote FCB’s financial services and solutions
- Identified and referred quality clients to bank internal partners
- Audited branch functions to ensure regulatory compliance and passing of audit
- Collaborated with senior management to develop strategic initiatives and long term branch goals
- Demonstrated proficient leadership skills to motivate employees and build competent teams
- Hired and managed employees to maximize productivity while training staff on best practices and protocols
- Implemented initiatives to improve customer satisfaction and increase repeat business
- Monitored industry trends, keeping current on latest changes and competition in industry
- Identified opportunities to improve business process flows and productivity
Vice President, Financial Center Leader
Branch Banking & Trust
12.2009 - 08.2013
- Responsible for the sales and operational success of $83 million deposit branch
- Audited branch processes to ensure Bank and FDIC compliance
- Supported regional executives with training of new employees
- Monitored branch processes and sales performance daily for effectiveness and efficiency
- Responsible for retail and small business loans—top 3% of region
- Coached branch employees daily to improve individual sales performance
- Improved branch client satisfaction score consistently top 2% of region
- Consistently increased branch’s non-interest income—YTD branch NII of $192k
Mortgage Loan Counselor
WACHOVIA, Corporate Mortgage Services
04.2007 - 11.2009
- Originate mortgages for Wachovia Securities Financial Advisors and affluent clients
- Maintain personal loan officer satisfaction score of YTD 6.55 out of 7
- Close annual loan production of $58 million
- Work to ensure client’s knowledge of products, policies and programs using established sales processes
- Develop referral business from Financial Advisors and nurture relationships
- Focus daily on quality customer service, FA/client confidence and data integrity
- Maintain self-awareness of daily changes of mortgage products and guidelines
- Awarded as Customer Service Champion by Regional Leadership
- Explained very technical financial information to applicants in easy to understand language
- Developed and maintained relationships with customers, lenders and other third parties
Financial Sales Manager
First Citizens Bank
12.2000 - 12.2005
- Educated clients on bank deposit services as well as real estate loan options, treasury services and insurance options
- Created, updated and followed up on bank leads and sales records
- Resolved problems with high-profile customers to maintain relationships and increase return customer base
- Established weekly team building exercises with focus on FCB’s core values & sales process
- Managed personnel related issues including hiring, discipline and compensation
- Networked via outside sales and marketing calls to develop and maintain referral sources and bank relationships
- Chosen as 1 of 12 participants bank wide to complete Business Banker Development Program
- Selected as 1 of 3 bank employees to train, develop and mentor new employees in new national bank subsidiary
- Consistent Regional winner for top loan production top 3% of company
- Oversaw financial sales with an emphasis on compliance with legal requirements and bank policies
- Collected data on competitors' pricing and promotions through primary and secondary research techniques
- Achieved sales goals and service targets by 105-110%
- Nominated as Southeast Region’s Rookie of the Year in 2001
- Elected to work as Loaned Employee to represent FCB in local fund raiser with United Way
Management Training Program
First Citizens Bank
06.2000 - 12.2000
- One of 12 college graduates chosen to complete extensive training focused on preparation for fast track to bank management positions
- Completed 6 months of rigorous, in-depth classroom training, branch rotations and on-the-job training
- Participated in professional and personal development courses—including effective communication, conflict management and public speaking
- Developed effective approaches for prospecting and business development
Education
Bachelor of Arts - Management and Society
University of North Carolina At Chapel Hill
Chapel Hill, NC2000
Skills
- Financial Counseling
- Customer Acquisition
- Portfolio Management
- Accounts Payable and Accounts Receivable
- Interpersonal Communication Skills
- Sales Development
- Lead Identification and Generation
- Book of Business Management
Timeline
Office Manager
Bomb Island Builders
03.2021 - Current
Vice President, Financial Sales Manager
First Citizens Bank
09.2013 - 03.2021
Vice President, Financial Center Leader
Branch Banking & Trust
12.2009 - 08.2013
Mortgage Loan Counselor
WACHOVIA, Corporate Mortgage Services
04.2007 - 11.2009
Financial Sales Manager
First Citizens Bank
12.2000 - 12.2005
Management Training Program
First Citizens Bank
06.2000 - 12.2000
Bachelor of Arts - Management and Society
University of North Carolina At Chapel Hill
Similar Profiles
James BatchelorJames Batchelor
Construction Management at Island Life Builders LLCConstruction Management at Island Life Builders LLC
Koa VillanuevaKoa Villanueva
Dry Wall at Positive Island BuildersDry Wall at Positive Island Builders
TJ ThomsonTJ Thomson
General Contractor at Island Time BuildersGeneral Contractor at Island Time Builders