Marketing Communications Specialist
Saatchi/The Rowland Company, Greenstone Roberts
- Increased brand awareness by developing and implementing strategic marketing campaigns.
- Optimized website content, driving organic search traffic and improving overall online presence.
- Drove content marketing campaign and editorial calendar to deliver high-quality content and optimize performance.
- Coordinated public relations efforts, cultivating relationships with key influencers and journalists.
- Created informative blog posts, articles, and whitepapers to position the company as an industry thought leader.
- Created communications and marketing materials to achieve objectives and maintain branding.