Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Carter Brown

Los Angeles,CA

Summary

I worked mostly as a Content Operations Manager with a proven record at Spotter of driving revenue protection, operational efficiency, and creator success. I am an expert in YouTube optimization and monetization, with deep experience enhancing engagement across large creator networks. Skilled in data analysis and workflow automation, delivering scalable solutions that boost content quality, compliance, and platform performance.

Overview

11
11
years of professional experience
1
1
Certification

Work History

Content Operations Manager

Spotter
Culver City, CA
07.2023 - Current
  • Partnered with the Analytics team to design and implement a tool that identified and mitigated third-party claims on creators' content, protecting $200K in revenue in Q1 2025.
  • Designed and implemented scalable onboarding processes for over 500 creators, ensuring timely, accurate integration into Spotter’s creator ecosystem, and enhancing overall operational efficiency.
  • Oversaw YouTube CMS operations and swiftly addressed creator channel and video issues to maintain content quality and platform compliance.
  • Advised creators on YouTube best practices and developed effective upload cadence strategies.

Product Manager

Purespectrum
Westlake Village, CA
05.2021 - 05.2023
  • Partnered with Sales and Engineering to launch the Dynamic Dashboard feature, enabling users to customize KPIs to their workflow, contributing to a 5% increase in customer retention.
  • Designed and implemented feature enhancements for PureSpectrum’s Marketplace Platform to improve user experience and platform efficiency.
  • Designed and launched a Bulk Edit feature on PureSpectrum’s Marketplace Platform, streamlining survey management and significantly reducing manual updates for users

Content Operations Manager

SuperBam Inc.
Culver City, CA
01.2019 - 05.2021
  • Designed and implemented monetization features, such as ad targeting and video optimization, that boosted YouTube revenue for over 200 clients.
  • Worked cross-functionally with the Account Team to streamline asset ingestion workflows and uncover high-value keywords, resulting in a 25% boost in video monetization.
  • Curated and presented actionable user research insights to the C-Suite weekly, directly informing product decisions that led to a 20% rise in customer engagement and a 15% increase in adoption.

Account Manager, Content Operations

Fullscreen
Playa Del Rey, CA
05.2018 - 12.2018
  • Partnered with content creators to implement monetization best practices, fueling a 20% increase in customer growth through strategic collaboration.
  • Oversaw YouTube CMS operations and resolved Content ID, third-party, and creator-related video/channel issues to maintain platform integrity.
  • Advised creators on YouTube video and music best practices to enhance content quality, compliance, and monetization potential.

Product Manager

Stem Disintermedia Inc.
Los Angeles, CA
04.2016 - 04.2018
  • Designed a tool to streamline the music submission process by detecting metadata errors, reducing manual intervention, and improving accuracy by 30%.
  • Developed and automated content delivery workflows using advanced music distribution software, streamlining management for 15 major distributors and over 200 weekly releases.
  • Managed and resolved YouTube CMS and Content ID issues related to artists' content, ensuring accurate rights management and uninterrupted monetization.

Content Operations Manager

Fullscreen
Playa Del Rey, CA
05.2014 - 04.2016
  • Developed and executed monetization strategies across Fullscreen’s network of over 50,000 creators and affiliated MCNs, driving a 25% increase in music content revenue.
  • Oversaw YouTube CMS and Content ID operations, resolving issues with creators' content to maintain rights accuracy and platform compliance.
  • Provided strategic guidance to music creators on YouTube optimization, enhancing content visibility, engagement, and revenue potential.

Education

Bachelor of Arts - Communications

University of North Carolina At Chapel Hill
Chapel Hill, NC

Skills

  • Content management
  • Data analysis
  • YouTube optimization
  • Monetization strategies
  • Workflow automation
  • Customer engagement
  • Agile methodology
  • Product management

Certification

  • YouTube Music Assessment, Nov 2024 Credential ID: 347672653
  • YouTube Music Rights Management, Nov 2024 Credential ID: 349741574
  • YouTube Asset Monetization, Jul 2023 Credential ID: 167434209
  • YouTube Content Ownership, Jul 2023 Credential ID: 167411308
  • Software Product Management, Product School Mar 2017 — May 2017

Timeline

Content Operations Manager

Spotter
07.2023 - Current

Product Manager

Purespectrum
05.2021 - 05.2023

Content Operations Manager

SuperBam Inc.
01.2019 - 05.2021

Account Manager, Content Operations

Fullscreen
05.2018 - 12.2018

Product Manager

Stem Disintermedia Inc.
04.2016 - 04.2018

Content Operations Manager

Fullscreen
05.2014 - 04.2016

Bachelor of Arts - Communications

University of North Carolina At Chapel Hill

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