Casey Mayfield
Cornelius,NC
Summary
Accomplished Sales Manager with over 12 years experience in Automotive and Powersports. Leverages industry knowledge, sales processes and the Disney model of guest experience to exceed revenue targets year over year.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Territory Sales Manager
McGraw Powersports
05.2023 - Current
- Communicated regularly with territory, regional, and strategic managers for daily support and strategic planning for accounts.
- Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
- Managed 25 dealer visits a week as well as maintaining any service issues
Strategic Advisor
Revvable
12.2022 - Current
- Currently advising on product design and functionality of the CRM Tool.
- Produce detailed and relevant insights for use in making business decisions.
- Give product feedback and assist in use case scenarios for the team that has never worked in a dealership environment.
General Sales Manager
John Elway Harley, Davidson
11.2022 - 02.2023
- Motivated team members to meet and exceed objectives by setting goals, tracking performance on daily basis and implementing improvement strategies.
- Completed Spader Management 101 & 102 classes in my tenure.
- Company went through a Re-Org and we parted ways.
Senior Account Executive
Revvable
05.2022 - 09.2022
- Met with new customers to share product and service information, listen to needs and learn about business operations.
- Obtained pricing deals, negotiated contracts, and solidified beneficial agreements.
- Revvable laid off 50% of the team to remain operational. I was impacted by the layoff.
Store Manager / General Sales Manager
Hammond Harley, Davidson
08.2021 - 04.2022
- Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
- Took the store from losing over $40k per month to profitable in less than 6 months.
- Dealership was closed in April of 2022 due to a lawsuit.
Performance Coach / Trainer (Contractor)
Proactive Dealer Solutions
05.2021 - 11.2021
- Traveled onsite to meet with Toyota/Lexus Dealers for SmartPath roll out (3 visit process)
- Mapped out new process with entire sales staff team.
- Toyota moved the contract to another provider Nov 2021.
Sr. Sales Consultant
Cox Automotive Inc
11.2019 - 05.2021
- Generated new business through effective prospecting, cold calling, territory planning and relationship building.
- Utilized extensive communication and interpersonal skills to reach out to prospective leads through cold calling.
- Maintained 119% quota attainment in my tenure.
Regional Sales Manager F&I/Digital Retail
Cox Automotive Inc
11.2014 - 08.2018
- Developed and maintained positive relationships with clients in assigned sales territories.
- Conducted product demonstrations and presentations to potential clients to capture more sales.
- Cox Automotive laid off the Dallas F&I team in Aug. 2018
General Manager Trainee
Dallas Harley-Davidson
08.2012 - 11.2014
- Developed and implemented strategies to increase sales and profitability.
- Assisted in recruiting, hiring and training of team members.
- Trained on Spader Management principles in my time here.
Service Advisor
Harley, Davidson
03.2011 - 08.2012
- Implemented in by 9 out by 5 for any major service
- Helped drive departmental CXI from worst in the district of 16 dealers to the top 8
- Top Service Advisor for RideNow Powersports June, July and September 2011. As well as May and June 2012.
Chrome Consultant
Harley-Davidson
10.2010 - 03.2011
- Served customers in-store and by telephone to answer questions and place orders.
- Maintained current knowledge of manufacturers' options and parts availability to offer expert support.
- Was able to surpass quota every month by training and putting to use any coaching tips I was given by my management team.
Education
Bachelor of Arts - Business Administration and Management, General
University of Phoenix
Phoenix, AZ08.2019
Skills
- Inventory Management
- Advertising Campaigns
- Business Analytics
- Revenue Generation
- Customer Acquisition
- Business Development and Planning
Certification
Spader Total Management 101 & 102
Timeline
Territory Sales Manager
McGraw Powersports
05.2023 - Current
Strategic Advisor
Revvable
12.2022 - Current
General Sales Manager
John Elway Harley, Davidson
11.2022 - 02.2023
Senior Account Executive
Revvable
05.2022 - 09.2022
Store Manager / General Sales Manager
Hammond Harley, Davidson
08.2021 - 04.2022
Performance Coach / Trainer (Contractor)
Proactive Dealer Solutions
05.2021 - 11.2021
Sr. Sales Consultant
Cox Automotive Inc
11.2019 - 05.2021
Regional Sales Manager F&I/Digital Retail
Cox Automotive Inc
11.2014 - 08.2018
General Manager Trainee
Dallas Harley-Davidson
08.2012 - 11.2014
Service Advisor
Harley, Davidson
03.2011 - 08.2012
Chrome Consultant
Harley-Davidson
10.2010 - 03.2011
Bachelor of Arts - Business Administration and Management, General
University of Phoenix
Similar Profiles
Jacob CurryJacob Curry
Learning Technology Representative at McGraw HillLearning Technology Representative at McGraw Hill
Carlos SanchezCarlos Sanchez
Realtor at McGraw RealtorsRealtor at McGraw Realtors
Elaina ChurchElaina Church
Program Manger - Strategic Program Management at McGraw Hill EducationProgram Manger - Strategic Program Management at McGraw Hill Education
Ben RouthBen Routh
Sales Associate Supervisor at Greater Golf ExpressSales Associate Supervisor at Greater Golf Express
Bennett HayesBennett Hayes
Shift Supervisor at Whits Frozen CustardShift Supervisor at Whits Frozen Custard