Casey Alarcon
Marietta,GA
Summary
Dedicated team player with years of professional experience ranging in management, advertising, human relations and administrative support. A self-motivator with exceptional organizational and interpersonal skills, a strong attention to detail and excellence while pursuing the bigger goal, and bringing new talent into the process. Gifted in communication, leadership, mentoring, hospitality, and adapting to new challenges and environments while developing individual talent.
Overview
28
28
years of professional experience
Work History
Receptionist
MT. BETHEL CHRISTIAN ACADEMY
01.2023 - 01.2024
- Managed incoming phones calls and front-end communication with faculty, parents, and students
- Helped admissions and development team with special projects and hospitality welcoming prospective and new families into the school
- Scheduled facilities and communicated changes in operations as requested.
Regional Broadcast Manager
Rubin Postaer and Associates
04.2005 - 07.2009
- Managed regional media buying office, accountable for broadcast media placement across 45 Southeastern markets
- Responsible for over $47 million in annual broadcast billing for clients including American Honda, Charles Schwab, Blue Cross Blue Shield of Georgia
- Ensured timely payments to vendors and regional reporting of accounts payable to clients
- Attend and present broadcast strategies to American Honda Triad members
- Communicate with Planning Department to address individual market conditions
- Coordinate all projects and deadlines in the Southeastern region with RPA headquarters in California
- Hire, develop, and review media staff
- Advance, evaluate and maintain systems and procedures to ensure productive workflow to meet billing and planning deadlines.
Broadcast Media Buyer and Supervisor
Rubin Postaer and Associates
06.1997 - 04.2005
- Negotiate, purchase and maintain annual broadcast schedules for American Honda and Acura in markets including Atlanta, Orlando and Greenville-Spartanburg
- Supervise team of negotiators and assistants in their negotiations and daily responsibilities
- Responsible for written and oral performance reviews for team
- Collaborate with Account Directors and planning department to advance client relationships
- Responsible for all aspects of broadcast buying process for clients from negotiations, to maintenance and invoice reconciliation.
- Negotiated and evaluated promotional opportunities for all clients
Content Editor
Atlanta Journal and Constitution
06.1996 - 06.1997
- Edit content from Atlanta Journal Constitution for their new web platform
- Responsibilities included repurposing articles, creative layout, proofreading, editing and meeting deadlines to ensure deadlines
Education
Bachelor of Arts - English and Political Science
The University of Georgia
Athens, Georgia06.1996
Skills
- Microsoft Office Applications: Word and Excel
- Proficient in Powerpoint
- Web research and analytics
- Recruitment, training, and team management
Personal interest
• Spending time with family
• Investing in Relationships
• Tennis and pickleball
• Spiritual growth
• Reading and writing
Volunteer involvement
• Small Group Leader and Teacher
• Mission fundraising coordinator
• Local and international mission work
Timeline
Receptionist
MT. BETHEL CHRISTIAN ACADEMY
01.2023 - 01.2024
Regional Broadcast Manager
Rubin Postaer and Associates
04.2005 - 07.2009
Broadcast Media Buyer and Supervisor
Rubin Postaer and Associates
06.1997 - 04.2005
Content Editor
Atlanta Journal and Constitution
06.1996 - 06.1997
Bachelor of Arts - English and Political Science
The University of Georgia
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