Summary
Overview
Work History
Education
Skills
Work Preference
Work Availability
Quote
Timeline
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CASSANDRA BOLDEN

CASSANDRA BOLDEN

Holly Springs,NC

Summary

Dynamic and results-driven Event Manager and Sales Manager with a strong track record in analytical problem-solving and team building. Proven expertise in cultivating excellent customer relations and fostering strong partnerships. Skilled in independent decision-making and using sound judgment to drive company success. Committed to enhancing employee engagement through training, monitoring, and morale-building initiatives. Adept at inspiring and motivating teams to achieve exceptional performance and exceed targets.

Overview

11
11
years of professional experience

Work History

Coordinator

MedCost
Winston-Salem, NC
08.2022 - Current
  • Draft contracts for new practices to prepare for credentialed within network
  • Initiate communication with potential new businesses by establishing point of contacts
  • Received Recognition Award for two consecutive quarters for leading the Southeast team in new Customer Acquisitions
  • Lead generation through Google and social media platforms to assist with new business execution
  • Helped create multi-channel approach with Marketing and increased response rate by 12% in Q1 FY’23

School Bookkeeper

Apex Friendship High School
Apex, NC
08.2018 - 06.2022
  • Demonstrated exceptional problem-solving skills, ensuring high-profile budget issues were resolved promptly, resulting in increased audit satisfaction
  • Key Achievements:
  • Maintained financial documents for regular and adequate audit reviews
  • Managed all monetary transactions, including revenue, expenditures, and credit card transactions to remain within budget
  • Negotiated contract terms to guarantee appropriate pricing for budgets
  • Tracked budget-spends across more than 30-accounts.

Area Director

Wingate by Wyndham Hotels
Raleigh, NC
03.2017 - 11.2017
  • Marriott -, Sales & Marketing - Taskforce, Drove successful onboarding programs and exceeded targets to achieve exceptional results
  • Attained 106% of sales plan and 128% of services plan
  • Key Achievements:
  • Grew RevPar index by 9.9% over the competitive set
  • Facilitated a 30% increase in customer satisfaction based on customer surveys
  • Reviewed contracts for renewals and negotiated multi-year renewals for incoming business
  • Developed on-boarding program to include sales enablement with execution plan
  • Exceeded company objectives for sales volume, product mix, and new business awareness which assisted in earning $205K in revenue over budget
  • Enhanced communication between department and executive team, fostering a sense of teamwork and collaboration.

Director of Sales / General Manager

Wingate by Wyndham Hotels
Raleigh, NC
07.2014 - 09.2015
  • Instrumental in fostering collaboration and standardizing sales and marketing programs across integrated teams
  • Demonstrated success in achieving sustainable growth, profitability, and unwavering customer loyalty
  • Built a dynamic and customer-centric culture, emphasizing trust, authenticity, diversity, and inclusion strategies
  • Key Achievements:
  • Created, implemented, and maintained a comprehensive database for reporting of productivity statistics to comply with corporate policies which resulted in considerable time and financial savings
  • Maintained client files and produced sales-related reports and sales forecasts
  • Organized new office and designed systems to maximize administrative operations
  • Responsible for short and long-term planning and day-to-day sales goals for nine sales managers across five properties
  • Managed all vendor accounts, cash control and payroll records to communicate with accountant.

Corporate Sales Manager

DoubleTree Suites by Hilton
Durham, NC
04.2012 - 06.2014
  • Exceeded growth and revenue targets in the corporate market through innovative sales tactics and customer-focused solutions
  • Collaborated with cross-functional teams to identify market opportunities and develop strategic sales plans
  • Motivated and mentored a high-performing sales team, fostering a culture of excellence and achievement
  • Key Achievements:
  • Initiated new sales and qualified leads to reach hotel and team goals
  • Arranged and conducted special events, site inspections, and off-site presentations for prospective clients
  • Developed sales plans to attract more group bookings
  • Reviewed contracts for renewals and negotiated multi-year renewals
  • Responsible for contract negotiations of new and existing business.

Education

BS - Business

University of North Carolina
12.2024

AA - Business

Wake Technical College
2017

Skills

  • Sales & Operational Restructuring
  • Revenue Growth and Sales Management
  • Customer Relationship Management
  • Full-Cycle Event Planning
  • Complex Problem-Solving
  • Team Leadership and Motivation
  • Budget Management
  • Customer Adoption and Loyalty
  • Cross-Functional Collaboration
  • Business Development
  • Event Coordination
  • Business Planning
  • Staff Management
  • Teambuilding
  • Training and Development
  • Global Recruitment
  • Project Recruiting
  • Assessments and Qualifications
  • Contract Negotiation
  • Job Applicant Interviews
  • Public Speaking

Work Preference

Work Type

Full TimeContract Work

Work Location

RemoteOn-SiteHybrid

Important To Me

Company CultureCareer advancementPaid sick leaveHealthcare benefits401k matchPaid time offFlexible work hoursWork from home optionStock Options / Equity / Profit Sharing

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote

There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins

Timeline

Coordinator

MedCost
08.2022 - Current

School Bookkeeper

Apex Friendship High School
08.2018 - 06.2022

Area Director

Wingate by Wyndham Hotels
03.2017 - 11.2017

Director of Sales / General Manager

Wingate by Wyndham Hotels
07.2014 - 09.2015

Corporate Sales Manager

DoubleTree Suites by Hilton
04.2012 - 06.2014

BS - Business

University of North Carolina

AA - Business

Wake Technical College
CASSANDRA BOLDEN