Cassandra Freytag
Castle Rock,CO
Summary
To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.
Focused, organized and committed to fostering high-productivity and morale.
Advanced communication and presentation skills.
Overview
16
16
years of professional experience
Work History
Director of National Sales
SPIETH
06.2019 - Current
- Met with customers to give sales presentations, negotiate contracts and promote services.
- Developed and implemented effective sales strategies and led nationwide sales team members to achieve sales targets.
- Established and adjusted selling prices by monitoring costs, competition and supply and demand.
- Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
- Negotiated and closed agreements with large customers and monitored and analyzed performance metrics.
- Managed national sales programs, supervised sales representatives and evaluated KPIs for promotional opportunities.
- Conferred design and production departments on customer needs and preferences to stay on top of changing demands.
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Empowered and led driven sales team to build product awareness and exceeded revenue targets.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Predicted shifts in regional and national marketplaces using current industry knowledge to stay ahead of competition.
Business Owner
Extreme Athletic Supply
06.2007 - 06.2019
- Promoted business via social media to generate leads and maximize brand identity.
- Implemented process improvement to shape organizational culture, optimize procedures for higher efficiency and help company evolve and grow.
- Provided elite customer service by resolving escalated problems and calmly responding to shifting priorities.
- Established, optimized and enforced business policies to maintain consistency across industry operations.
- Designed business plan to define concept, short-term and long-term goals and strategies.
- Negotiated price and service with customers and vendors to decrease expenses and increase profit.
- Managed purchasing, sales, marketing and customer account operations efficiently.
Education
Bachelor of Arts - Graphic Design & Marketing
- Athletics: Track & Field
Skills
- Sales Strategies
- Competitive Analysis
- Networking Events
- Revenue Projections
- New Business Opportunities
- Key Account Management
- Strategic Planning
- Business Development
- Proposal Coordination
- Networking Expertise
Timeline
Director of National Sales - SPIETH
06.2019 - Current
Business Owner - Extreme Athletic Supply
06.2007 - 06.2019
Colorado State University - Bachelor of Arts, Graphic Design & Marketing
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