Summary
Overview
Work History
Education
Skills
References
Volunteer Work
Timeline
Generic

Cassedy Richards

Minneapolis,MN

Summary

A driven and hardworking individual who is a personable leader, and creative strategist and a confident communicator with the ability to motivate and inspire teams to drive positive outcomes and develop long-term customer relationships. Aiming to apply my critical thinking skills, client-centric approach, and industry insights to maximize team performance.

Overview

3
3
years of professional experience

Work History

Business Development Representative

Optum
Minneapolis, MN
06.2022 - Current
  • Utilized CRM systems in daily operations to manage and nurture relationships, track sales leads, and streamline communication processes.
  • Conduct reporting and analysis of the fitness facility network as well as member enrollment or using metrics.
  • Utilized strong analytical and problem-solving skills to address operational issues.
  • Communicate plans and actions to meet departmental goals.
  • Oversaw multiple projects simultaneously and ensures tasks were efficiently completed.

Sales Development Representative

Fulcrum
Minneapolis, MN
09.2021 - 05.2022
  • Generated and qualified new leads by researching and targeting ideal customer profiles.
  • Developed a strong understanding of the manufacturing industry and the SaaS sales process to spark.
  • Led qualifying sales calls with outbound prospects from all areas of the manufacturing space to ensure a mutual fit.
  • Averaged 125 personalized outbound emails a week.
  • Sourced over $200,000 in pipeline opportunities.

Education

Bachelor of Arts - Marketing Management

University of St. Thomas
Saint Paul, MN
05-2021

Skills

  • Leadership
  • Customer Relationship Management
  • Adaptability
  • Communication

References

Ilonka Fatigate 

  • Senior Network Program Manager, Optum
  • ilonka.fatigate@optum.com
  • (305) 318-7164

Melissa Braem 

  • Manager of Network Programs, Optum
  • melissa.braem@optum.com
  • (763) 639-3196

Volunteer Work

Blessed Sacrament School- London, England

Served over 30 hours as a teacher’s assistant during the study abroad experience

Blaine and Ham Lake Rotary

Volunteered in roadside cleanup, Feed My Starving Children, and various fundraisers for the local rotary

Timeline

Business Development Representative

Optum
06.2022 - Current

Sales Development Representative

Fulcrum
09.2021 - 05.2022

Bachelor of Arts - Marketing Management

University of St. Thomas

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Cassedy Richards