Cassie Mae Sears
Moscow,ID
Summary
Versatile and results-driven professional with extensive experience in sales, marketing, project management, and event planning. Skilled in providing comprehensive administrative support, delivering exceptional customer service, and fostering community engagement. Proven ability to collaborate across teams to achieve business objectives. Expertise in building strong relationships and executing impactful events that enhance brand visibility and strengthen community connections
Overview
12
12
years of professional experience
1
1
Certification
Work History
Flagship Sales and Marketing Manager
NRS
02.2019 - 10.2024
- Oversaw daily operations of the flagship paddle sports store, implementing targeted initiatives that enhanced customer engagement and significantly boosted brand visibility through strategic initiatives and innovative marketing strategies
- Planned and executed a diverse range of events, from community outreach programs to large-scale events
- Fostering strong community ties and increasing participation across various demographics
- Led social media campaigns aligned with overall brand strategy and marketing efforts, resulting in a measurable increase in customer engagement and brand loyalty, effectively connecting with our audience and enhancing the store's online presence
- Cultivated strong relationships with customers and team members, ensuring seamless store operations and elevating the overall customer experience through exceptional service and support
- Enhanced brand presence by providing expert guidance and resources to adventure seekers, positioning the store as a trusted go-to destination for paddle sports enthusiasts
- Executed tabling events, effectively representing the brand while engaging and informing customers about products, fostering meaningful connections and driving interest in offerings
Office Manager
RE/MAX
02.2018 - 02.2019
- Provided administrative support, ensuring efficient office operations and customer satisfaction
- Managed comprehensive administrative tasks, including advertising coordination, customer service excellence, and meticulous database maintenance
- Coordinated seamlessly with agents and clients, ensuring smooth communication and timely resolution of inquiries to maintain office productivity
Assistant Office Manager
BookPeople of Moscow
05.2015 - 02.2018
- Managed office tasks, maintained inventory, and supported events, enhancing efficiency
- Directed marketing via website and social media, boosting store visibility
- Handled bookkeeping and communication, ensuring seamless operations
- Improved organizational processes, demonstrating strong independent work skills
Administrative Assistant
Palouse Prairie School
11.2012 - 05.2015
- Managed front office, ensuring efficient operations and welcoming environment
- Maintained student records, ensuring compliance and accuracy in documentation
- Resolved complex inquiries, providing reliable and timely information
- Contributed to school efficiency through detailed record management and data analysis
Education
Bachelor of Science - Recreation, Sport, And Tourism Management
University of Idaho
01-2007
Skills
- Interpersonal Skills
- Event Planning & Execution
- Community Engagement
- Budget Management
- Project Coordination
- Creative Problem Solving
- Digital Marketing
- Cross-Functional Communication
- Team Management
- Strategic Planning
- Social Media Management
- Vendor Relations
- Creative Direction
- Relationship Building
- Stakeholder Engagement
- Attention to Detail
- Technology Proficiency
- Evaluation and Reporting
Certification
- Social Media Marketing Professional Certificate, 2020, Meta
- Certification in Event Management, 2021, Udemy
- Leading People and Teams Specialization, 2023, Coursera: University of Michigan
References
Available upon request.
Timeline
Flagship Sales and Marketing Manager
NRS
02.2019 - 10.2024
Office Manager
RE/MAX
02.2018 - 02.2019
Assistant Office Manager
BookPeople of Moscow
05.2015 - 02.2018
Administrative Assistant
Palouse Prairie School
11.2012 - 05.2015
- Social Media Marketing Professional Certificate, 2020, Meta
- Certification in Event Management, 2021, Udemy
- Leading People and Teams Specialization, 2023, Coursera: University of Michigan
Bachelor of Science - Recreation, Sport, And Tourism Management
University of Idaho
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