Catherine Davison
Santa Rosa,CA
Summary
Compassionate and skilled Massage Therapist with a robust foundation in client-centered wellness and therapeutic care, dedicated to delivering personalized treatments that promote relaxation, pain relief, and holistic health. Expertise includes a variety of techniques such as Swedish, deep tissue, and sports massage, ensuring a tailored approach to each client's unique needs. Proven ability to build trust through empathy, clear communication, and attentive listening enhances the therapeutic experience. Complementary experience as a Spa Treatment Coordinator and Childcare Center Director provides strong organizational, leadership, and operational management skills, facilitating effective resource management and professional standards in diverse environments.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Director
Rise and Shine Child Care Centers
Santa Rosa, CA
07.2024 - Current
- Led cross-functional teams to align organizational goals with operational strategies.
- Developed and implemented strategic initiatives to enhance overall business performance.
- Managed schedules, and ensured compliance.
- Identified areas of improvement in operations, leading to increased efficiency in daily tasks.
- Resolved client issues promptly to build loyalty.
- Improved team morale and productivity by implementing comprehensive professional development program.
Certified Massage Therapist
Catherine McNeely, CMT
Santa Rosa, CA
07.2020 - Current
- Delivered customized massage therapy treatments to meet individual client needs and preferences.
- Educated clients on wellness practices and post-treatment care for enhanced recovery.
- Utilized various massage techniques, including Swedish, deep tissue, and sports massage.
- Assessed client needs through comprehensive consultations to tailor treatment plans effectively.
- Collaborated with healthcare professionals, such as physical therapists and doctors of chiropractic to integrate massage therapy into holistic treatment plans.
- Increased repeat clientele by maintaining strong communication skills and building rapport with clients.
Lead Massage Therapist and Treatment Coordinator
Health Spa Napa Valley
St. Helena, CA
06.2021 - 07.2024
- Led team of massage therapists to enhance client satisfaction through personalized treatment plans.
- Developed and implemented training programs for junior therapists, improving service quality and consistency.
- Coordinated scheduling and client intake processes to optimize workflow and minimize wait times.
- Collaborated with multidisciplinary teams to address client needs and promote holistic wellness approaches.
- Oversaw inventory management, optimizing stock levels and reducing waste through strategic purchasing decisions.
- Established a welcoming atmosphere for guests through exceptional customer service interactions from arrival to departure.
Certified Massage Therapist
Health Spa Napa Valley
St. Helena, CA
03.2020 - 06.2021
- Designed specific sessions based on client's individual needs
- Maintained professionalism and cleanliness of therapy rooms and common areas
- Spoke with clients regarding health history, expectations, services and procedures for customer satisfaction
- Provided safe, effective and appropriate massage therapy techniques with professionalism and enthusiastic attitude to maintain customer satisfaction and demonstrated a pleasant demeanor at all times
- Performed consecutive 50, 80, and 110 minute quality massage therapy sessions
- Assessed client conditions to recommend appropriate treatments and techniques for optimal results.
Extern Massage Therapist
Health Spa Napa Valley
St. Helena, CA
09.2019 - 03.2020
- Administered therapeutic massage techniques to alleviate client pain and promote relaxation.
- Collaborated with experienced therapists to enhance treatment protocols and client satisfaction.
- Maintained cleanliness and organization of treatment rooms to ensure a professional environment.
- Engaged in continuous education on new massage techniques and industry best practices.
- Demonstrated adaptability in handling diverse client needs and preferences during sessions.
- Contributed to a positive work environment through effective communication and collaboration with team members.
Student Massage Therapist
National Holistic Institute
Santa Rosa, CA
07.2019 - 07.2020
- Facilitated health history determination to customize therapy modalities to target pain, stress, function and well being.
- Reduced or eliminated muscular stress and tightness through Swedish massage, implementing variety of stroke lengths, rhythms and intensities to optimize relaxation.
- Completed administrative tasks, updated client files, and answered incoming clinic calls.
- Adhered to professional standards of practice and ethics for massage therapy.
- Updated client records with SOAP charting and enhancements to streamline future sessions.
- Modeled maintenance techniques such as stretching for continuation of care between sessions.
Fitness Coach
Curves for Women
Santa Rosa, CA
03.2019 - 04.2020
- Developed customized fitness plans tailored to individual client goals and needs.
- Conducted group fitness classes, promoting a supportive environment for women of all fitness levels.
- Monitored client progress and adjusted programs to enhance effectiveness and maintain engagement.
- Implemented nutrition guidance to complement fitness routines, fostering holistic health improvements.
- Educated clients on proper exercise technique, reducing the risk of injury while maximizing workout effectiveness.
- Developed strong member relationships with caring and collaborative approach.
Owner/Operator
Mcneely Family Child Care
Santa Rosa, CA
04.2014 - 04.2020
- Managed day-to-day business operations, including accounting, finance, marketing and public relations.
- Kept areas clean, organized and sanitized frequently touched surfaces to prevent spreading of germs.
- Provided exceptional customer service, addressing issues promptly to ensure customer satisfaction and repeat business.
- Observed clients and developed assessments to proactively identify issues with emotional or physical development to address concerns.
- Cultivated strong relationships with clients, fostering open communication and support networks.
- Set and enforced policies to maintain client and provider safety and created welcoming, environments for all clients.
Education
Trade School - Certified Massage Therapist And Health Educator
National Holistic Institute
Santa Rosa, CA07.2020
Associate of Arts -
Santa Rosa Junior College
Santa Rosa, CA2014
Bachelor of Arts -
Walden University
Minneapolis, MN01-2026
Skills
- Client Care Focus
- Deep Tissue Massage
- Sports Massage
- Prenatal Massage
- Anatomy & Physiology
- Goal setting
- Educating and Rebooking Skills
- Interpersonal and Communication Skills
- Relationship building
- Problem Solving and Adaptability
- Business Operations
- Stress Management & Wellness
- Spa Salon Software
- Teamwork and collaboration
- Time management
- Reliability
Highlights of Qualifications
- CA State Certification #84201
- Member of American Massage Therapy Association (AMTA)
- National Holistic Institute College of Massage Therapy, 800 Hours
- CPR, First AID & AED Certified
Accomplishments
- National Holistic Institute: Letter of Excellence in Western Modalities
- National Holistic Institute: Letter of Excellence in Eastern Modalities
Certification
- California Massage Therapist Council (CAMTC) #84201
- CPR, First AID and AED
- Assisted Stretching
References
Available Upon Request
Affiliations
- American Massage Therapy Association (AMTA)
Languages
English
Timeline
Director
Rise and Shine Child Care Centers
07.2024 - Current
Lead Massage Therapist and Treatment Coordinator
Health Spa Napa Valley
06.2021 - 07.2024
Certified Massage Therapist
Catherine McNeely, CMT
07.2020 - Current
Certified Massage Therapist
Health Spa Napa Valley
03.2020 - 06.2021
Extern Massage Therapist
Health Spa Napa Valley
09.2019 - 03.2020
Student Massage Therapist
National Holistic Institute
07.2019 - 07.2020
Fitness Coach
Curves for Women
03.2019 - 04.2020
Owner/Operator
Mcneely Family Child Care
04.2014 - 04.2020
Trade School - Certified Massage Therapist And Health Educator
National Holistic Institute
Associate of Arts -
Santa Rosa Junior College
Bachelor of Arts -
Walden University