Catherine Fernandes
Buford,GA
Summary
With 2 years of experience in the public relations, social media, and marketing realm, I am a creative Social Media Manager experienced in executing social media strategies across multiple social platforms. I am organized, dependable and successful at managing multiple priorities with a positive attitude. I am a fast learner and excited to continue to learn and gain more experience in the public relations and marketing world.
Overview
2
2
years of professional experience
Work History
Social Media Manager
Social Launch Marketing
12.2023 - Current
- Increased customer engagement through social media.
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Developed and managed content calendars for each platform to establish timely and relevant posts.
Account Manager
Peach Roots PR & Marketing
01.2023 - 11.2023
- Planned and executed successful PR events, ensuring positive exposure for the organization.
- Secured media coverage for company news and events, increasing brand visibility.
- Designed and created campaign e-mail invitations, articles and marketing videos.
- Enhanced brand image by developing and executing strategic public relations campaigns.
Public Relations Intern
Peach Roots PR & Marketing
05.2022 - 12.2022
- Maintained and updated media contact lists and databases for ease of access.
- Participated actively in brainstorms sessions that generated innovative ideas for upcoming PR campaigns.
- Drafted, edited and distributed press releases, media advisories and other public relations materials.
- Assisted in developing media strategies and campaigns for client needs.
Education
Bachelor of Science - Public Relations
Georgia Southern University
Statesboro, GA12.2022
Skills
- Social Media Management
- Microsoft Office Suite
- Photo and Video Editing
- Teamwork and Collaboration
- Content Creation
- Content scheduling
- Excellent Multitasking
- Attention to Detail
- Facebook, Instagram, LinkedIn, TikTok, X, Threads
- Audience Engagement
Accomplishments
Chi Omega - Philanthropy Chair
12/2020-12/2021
- Lead a team to help fundraise for Make A Wish Georgia
- Successfully executed multiple events for the community
- Liasion between Chi Omega at Georgia Southern University and Make A Wish Georgia
- Fundraised over $30,000
Timeline
Social Media Manager
Social Launch Marketing
12.2023 - Current
Account Manager
Peach Roots PR & Marketing
01.2023 - 11.2023
Public Relations Intern
Peach Roots PR & Marketing
05.2022 - 12.2022
Bachelor of Science - Public Relations
Georgia Southern University
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