Catherine McDowell
Chicago,USA
Summary
Highly skilled professional known for exceptional productivity and efficiency in managing multiple editorial projects simultaneously. Possess skills in SEO optimization, content strategy development, and editorial calendar management. Excel in communication, teamwork, and adaptability, ensuring seamless collaboration with writers and stakeholders to produce high-quality content that meets organizational goals.
Overview
8
8
years of professional experience
Work History
Ai Content editor
Outlier Ai
, Remote
02.2024 - Current
- Edited and proofread content for clarity, consistency, and adherence to style guidelines.
- Conducted research to support content creation and validate information accuracy.
- Graded AI responses on a 1-5 scale.
- Graded the tools that the program uses to get answers.
- I used Google tools to get equal or more efficient answers.
- Voice acted to test AI’s ability to learn emotion through language and scripts.
- Enhanced AI's understanding of diagrams.
Public Relations Intern
It’s Just Hair
Atlanta, GA
07.2024 - 11.2025
- Managed social media platforms.
- Assisted in the development of press releases, media advisories and other communications materials.
- Created engaging content for social media platforms to enhance brand visibility.
- Developed and implemented company tools to support and optimize public relations management.
- Ensured seamless communication and efficient execution of PR campaigns.
- Researched industry trends and competitors to inform public relations strategies.
Marketing and Business Development Assistant
Williams Industrial Services
Atlanta, Hybrid
08.2022 - 11.2022
- Undertook daily administrative tasks to ensure the functionality and coordination of the department's activities.
- Supported marketing executives in organizing various projects.
- Conducted market research and analyzed consumer rating reports/ questionnaires.
- Used marketing analytics techniques and tools to gather important data (social media, web analytics, rankings etc.).
- Updated spreadsheets, databases and inventories with statistical, financial and non-financial information on.
- Assisted in the organizing of promotional events and traditional or digital campaigns and attend them to facilitate their success.
- Prepared and delivered promotional presentations.
- Composed and posted online content on the company's website and social media accounts.
- Wrote marketing literature (brochures, press releases etc) to augment the company's presence in the market.
- Salesforce Key Holder.
Social Media Specialist
Makeup by Glasses
, Remote
07.2022 - 11.2022
- Developed a social media calendar, which included scheduling email blasts, social media campaigns, and website updates.
- Strategized social media campaigns for clients, helping to meet goals, and reach larger audiences.
- Devised results-driven strategies and roadmaps based on clients' needs.
- Conducted daily updates to social media profiles to boost the company's online presence.
- Met multiple deadlines using strong task prioritization skills.
- Analyzed and reported social media and online marketing campaign results.
Customer Service Rep
NCourt
Alpharetta, Hybrid
03.2019 - 08.2021
- Liaison between courts and citizens, answering hundreds of calls, taking payments, and answering case questions.
Talent Manager
Freelancer
Atlanta, GA
01.2018 - 01.2020
- Managed business and financial affairs for clients such as arranging travel and lodging, selling tickets, and directing marketing and advertising activities.
- Developed and implemented performance improvement strategies and plans to promote continuous improvement.
- completed Public Relations duties, and negotiated essential contract terms on behalf of clients.
Customer Service Rep
Benchmark Development Co
Alpharetta, Hybrid
02.2018 - 07.2019
- Updated spreadsheets and created PowerPoints to support executives and boost team productivity.
- Screened calls, emails and responded accordingly to support executive correspondence.
- Recruited, Facilitated training and onboarding.
- Organized marketing and proposal strategy campaigns to boost brand awareness.
- Created press releases, announcements, newsletter articles and updated websites.
- Tracked and reported on marketing campaign responses.
- Composed daily posts and content for social media and helped build corporate presence on Twitter, Facebook, and Instagram.
Operations Specialist
SMS Assist
Chicago, Illinois
10.2017 - 12.2017
- Coordinated vendor relationships to ensure service quality and compliance.
- Managed daily operations of service requests across multiple platforms.
- Facilitated communication between field teams and management for issue resolution.
- Project management of residential and commercial sites ensuring request were entered in correctly and work was completed.
Education
Masters of Fine Arts - Public Relations
Full Sail University
Winter Park03.2025
Bachelors of Science - Music Business
Full Sail University
Winter Park07.2022
Skills
- Media relations
- Event planning
- Crisis communication
- Press release writing
- Social media management
- Public speaking
- Data analytics
- Strategic planning
- AI development
- Brand development
- Business development
- Microsoft Office
- Microsoft Outlook
- Adobe Suite
- Google Suite
- Data entry
- Data organization
- Podcast production
- Salesforce
- Canva
- Project management
- SEO optimization proficiency
- Video editing
- Market research
- Digital content creation and editing
Accomplishments
Valedictorian of Masters program, 2025
Timeline
Public Relations Intern
It’s Just Hair
07.2024 - 11.2025
Ai Content editor
Outlier Ai
02.2024 - Current
Marketing and Business Development Assistant
Williams Industrial Services
08.2022 - 11.2022
Social Media Specialist
Makeup by Glasses
07.2022 - 11.2022
Customer Service Rep
NCourt
03.2019 - 08.2021
Customer Service Rep
Benchmark Development Co
02.2018 - 07.2019
Talent Manager
Freelancer
01.2018 - 01.2020
Operations Specialist
SMS Assist
10.2017 - 12.2017
Masters of Fine Arts - Public Relations
Full Sail University
Bachelors of Science - Music Business
Full Sail University