Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Catherine Utzinger

Bryn Mawr,PA

Summary

I am a senior English Literature student at Bryn Mawr College who specializes in digital marketing within the arts and publishing sectors. I have three years of experience in book-related content creation, successfully maintaining a following of over 30,000. I completed an internship as a Marketing Assistant at FringeArts in preparation for the 2025 Philadelphia Fringe Festival, alongside additional digital media and IT-related jobs.

Overview

6
6
years of professional experience

Work History

Editorial Intern

JackLeg Press
Bryn Mawr, Pennsylvania
01.2026 - Current
  • Reviewed and evaluated submissions to meet the editorial standards of an independent publisher.
  • Summarized evaluation based on an editorial rubric, with clarity and detail.
  • Participated in biweekly editorial meetings to enhance strategy.
  • Refined critical analysis and grammar assessment techniques.
  • Promoted books at our AWP Conference bookfair table.

Help Desk Technical Lead

Bryn Mawr College LITS
Bryn Mawr, Pennsylvania
09.2023 - Current
  • Promoted to Technical Lead in May, 2025 after working as a Student Technician since 2023.
  • Provided technical support in person and over the phone.
  • Trained new student technicians by simplifying complex information.
  • Worked on-call hours and night-time walkthroughs to assist student technicians.
  • Demonstrated adaptability during difficult situations, escalating to superiors when necessary.
  • Learned new software in a short time frame to troubleshoot a campus-wide transition to Workday.

Marketing Intern

FringeArts
Philadelphia, Pennsylvania
05.2025 - 08.2025
  • Collaborated within the Marketing Team to prepare for the 2025 Philadelphia Fringe Festival.
  • Edited visual content for social media to maintain brand consistency for more than 21,000 followers.
  • Researched local businesses and crafted outreach emails to sell guide advertisements.
  • Reviewed and edited show information in the Fringe Festival newspaper guide, and verified venue accessibility information in WordPress.
  • Assisted in rolling out a yearly membership campaign.
  • Experience with Salesforce.

Digital Technology Internship

Bryn Mawr College, LITS
Bryn Mawr, Pennsylvania
06.2024 - 08.2024
  • Produced instructional videos for equipment in the Makerspace and academic software.
  • Filmed and edited videos for the Makerspace social media accounts, and organized a posting schedule.
  • Experience with WordPress, Adobe Illustrator, Photoshop, and Fusion 360.
  • Operated the Roland Printer, laser cutter, RISO Printer, and digital embroidery machines.
  • Organized meeting agendas with college deans to develop a project management plan.
  • Drafted a new service definition, terms of use, and communication plan for decommissioning Bryn Mawr blogs on WordPress.

BookTok Influencer

Self Employed
01.2020 - 09.2023

Account: @catherinesbookshelf

  • Produced relevant film and book-related content for social media to reach a target audience.
  • Maintained an online presence by engaging the online book community, gaining a following of over 30,000.
  • Established relationships with brands and fellow influencers.
  • Promoted and reviewed Advanced Reader Copies of upcoming releases.
  • Analyzed trends to improve content.

Education

High School Diploma -

Greenwich High School
Greenwich, CT
05-2022

Some College (No Degree) - Literatures in English

Bryn Mawr College
Bryn Mawr, PA

Some College (No Degree) - Literatures of English

Trinity College Dublin
Dublin, IE

Skills

  • Digital marketing
  • Audiovisual production
  • Proofreading
  • Interpersonal and digital communication
  • Trend analysis
  • IT troubleshooting
  • Project management
  • WordPress, Adobe Illustrator, Qualtrics, Photoshop, Excell

Languages

English
Native/ Bilingual
French
Full Professional

Timeline

Editorial Intern

JackLeg Press
01.2026 - Current

Marketing Intern

FringeArts
05.2025 - 08.2025

Digital Technology Internship

Bryn Mawr College, LITS
06.2024 - 08.2024

Help Desk Technical Lead

Bryn Mawr College LITS
09.2023 - Current

BookTok Influencer

Self Employed
01.2020 - 09.2023

High School Diploma -

Greenwich High School

Some College (No Degree) - Literatures in English

Bryn Mawr College

Some College (No Degree) - Literatures of English

Trinity College Dublin
Catherine Utzinger