Cathryn LeColley
FALLBROOK,CA
Summary
Results-oriented Lifestyle Expert with over 10 years of experience in administration and operations within creative environments. Demonstrated expertise in process improvement, vendor management, and organizational strategies. Proven track record of enhancing client satisfaction and driving operational excellence. Committed to elevating service standards and fostering team collaboration.
Overview
22
22
years of professional experience
Work History
General Manager, Business Development
Fireflygrove
07.2024 - 07.2025
- Protected business assets by implementing effective documentation and organizational structures.
- Enhanced operational efficiencies by assisting property owner with project management and scheduling.
- Ensured quality oversight of estate events and lifestyle operations through staff and vendor coordination.
- Diplomatically represented Principal during vendor and contractor interactions, fostering positive relationships.
- Improved inventory management by utilizing cloud-based systems for record keeping and efficiency.
- Showcased property for events by maintaining luxury standards and proper event preparation.
Lifestyle Boutique Hotel Managing Director
PEAR & OLIVE LTD.
04.2017 - 12.2024
- Achieved operational excellence by overseeing business functions and earning multiple awards.
- Enhanced property operations through strategic improvements, boosting overall efficiency.
- Implemented digital tools, improving staff communication and response times significantly.
- Mentored team members, fostering collaboration and enhancing service delivery across property.
- Executed staffing procedures, ensuring decor styles were maintained during events and services.
- Coordinated event logistics and vendor selection, aligning with professional property standards.
Lifestyle Managing Director/Principle
The Studio Agency
04.2004 - 09.2015
- Enhanced regional presence by managing luxury hotel wedding accounts effectively.
- Optimized business processes through introduction of CRM systems, increasing operational efficiency.
- Strengthened partnerships with freelancers, aligning objectives and driving new account growth.
- Streamlined operations for wedding freelancers, boosting efficiency and artist satisfaction.
- Negotiated contracts to improve profitability while minimizing operational risks.
- Drove strategic initiatives that significantly improved operational performance and profit margins.
Creative Director
Tiger Oak Media, YWD
01.2004 - 01.2014
- Boosted brand growth through strategic social media and content marketing efforts.
- Led collaborative teams to produce award-winning creative projects and outputs.
- Expanded audience reach through thematic concepts based on current market trends.
- Elevated brand visibility by developing engaging wedding lifestyle campaigns and editorial stories.
- Organized bi-yearly wedding trade shows, enhancing client engagement and brand visibility.
- Coordinated high-profile lifestyle wedding events, significantly expanding brand experiences.
Education
BA - Communication Design
Paris School of Design
Paris, EU05.1989
Associate of Arts - Visual Communications
Fidm-Fashion Institute of Design & Merchandising
San Francisco01.1987
Skills
- Operations Management Skilled in managing operations
- Vendor Management Experienced
- Process Improvement Experienced
- Event Coordination Experienced
- Team Mentoring Expert
- Teamwork and collaboration
- Problem-solving
- Attention to detail
- Multitasking
- Excellent communication
- Organization and time management
- Verbal communication
Timeline
General Manager, Business Development
Fireflygrove
07.2024 - 07.2025
Lifestyle Boutique Hotel Managing Director
PEAR & OLIVE LTD.
04.2017 - 12.2024
Lifestyle Managing Director/Principle
The Studio Agency
04.2004 - 09.2015
Creative Director
Tiger Oak Media, YWD
01.2004 - 01.2014
Associate of Arts - Visual Communications
Fidm-Fashion Institute of Design & Merchandising
BA - Communication Design
Paris School of Design
Additional information
- Created first Mobile Concierge service app for 5 star Luxury Hotel in California
- Created dynamic interfacing enhancement Ambassador Concierge program for LVMH
- Recognized among Peers as an Innovative Visionary at California Wedding Day
Other Skills
- Docusign
- Canva
- Adobe photoshop
- Asana
- AI/Gemini
- Excel/google workspace
- Legal contracts
- Integral Estate systems;
- Concierge + Vendor relationships
- Diplomacy, professional Demeanor
- High attention to detail