Zach Stern-Hayes
Brunswick,ME
Summary
Responsible and motivated student studying marketing communication who brings practical experience with a team-oriented, collaborative approach. Willing to listen and learn and excited to contribute in a real-world environment to help find actionable solutions for current needs.
Overview
1
1
year of professional experience
1
1
Certification
Work History
Co-Founder and Owner
Squeegee Clean
06.2024 - Current
- Managed daily operations, including client acquisition, scheduling, customer service, invoicing, and bookkeeping.
- Conducted marketing through local advertising, social media, word-of-mouth, and door-to-door sales, driving consistent business growth.
- Delivered high-quality window cleaning and power washing services while maintaining safety standards for residential and commercial properties.
- Built strong client relationships, ensuring repeat business, customer satisfaction, and referrals.
Researcher
Subculture Immersion Project
09.2024 - 12.2024
- Conducted research on the skincare routines and self-care habits of senior citizens, combining insights from consumer behavior studies with multicultural awareness.
- Designed and administered surveys, and conducted interviews with senior citizens to explore their relationship with skincare, general routines, and overall self-care habits.
- Developed targeted brand messaging and media strategies to effectively engage senior citizens, and drive consideration or action toward a specific skincare product.
Marketing Campaign
Motown Records
09.2023 - 12.2023
- Conducted a SWOT analysis and identified target audiences, creating detailed buyer personas to refine Motown's marketing approach.
- Crafted an elevator pitch, tagline, and value proposition to highlight Motown's legacy, and align with strategic goals.
- Designed a marketing strategy incorporating social media, digital ads, and collaborations with brands that aligned with our company to enhance brand visibility.
Education
B.S. - Marketing Communications
Emerson College
05.2027
Skills
- Google Docs
- Google Slides
- Google Sheets
- Gemini
- Canva
- AI-Chat GPT
- Adobe
- Analyzing sales data
- Public speaking
- Presentation experience
Certification
- Hubspot Academy, Content Marketing, Inbound, Inbound Marketing
- Stukent, Marketing principles simturnship
Activities
- Member, Emerson College Men's Lacrosse Team, 09/2023 - Current
- Member, Team Impact Leadership Committee, 09/2023 - Current
- Marketer, Concrete Magazine, 09/2024 - Current
- Member, Student Athlete Advisory Committee, 11/2024 - Current
Timeline
Researcher
Subculture Immersion Project
09.2024 - 12.2024
Co-Founder and Owner
Squeegee Clean
06.2024 - Current
Marketing Campaign
Motown Records
09.2023 - 12.2023
B.S. - Marketing Communications
Emerson College
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