Cathy Liu Fang
Guangzhou,China
Summary
Certified Organization-Development Specialist and Leadership/Corporate Trainer with 15+ years of experience. Proficient in facilitating corporate workshops and delivering advanced management and bilingual communication training (English, Mandarin, Cantonese). Demonstrated success in enhancing organizational effectiveness in diverse and multi-cultural settings.
Overview
17
17
years of professional experience
2
2
years of post-secondary education
4
4
Certifications
Work History
Leadership Trainer & OD Specialist
Freelancer
Guangzhou, Guangdong
1 2022 - Current
- Conducted 18-hour program on managerial communication and feedback, recognized for impactful delivery and training effectiveness for a global leading company in industrial gases industry; selected for advanced Leadership Development Train-the-Trainer Program.
- Achievements : Gained recognition for effective delivery and positive impact, nominated for advanced Leadership Development Train-the-Trainer Program.
Resonant Leadership Coach
Freelancer
12.2022 - Current
- Coached mid-level directors at a multinational company, enhancing leadership capabilities and easing transitions into new roles, with direct feedback on improved leadership effectiveness and team dynamics
- Concurrently deliver Business English training to support professional communication and leadership in a global business context.
- Achievements : Improved leadership effectiveness, team integration, and received positive feedback for impactful coaching.
Academic Services Consultant
Sichao Education Consulting Ltd.
03.2021 - 05.2022
- Managed and enhanced the performance of Academic Services, focusing on professional growth
- Collaborated with HR to refine recruitment and retention processes, address employee relations issues, develop an employee handbook and teacher incentive programs etc
- Designed and led workshops focused on academic service, L&D consulting, and team engagement to foster diversity, equity and inclusion
- Visualized, promoted and enforced organizational values and compliance, ensuring alignment with strategic goals.
- Achievements : Improved team performance and professional development, enhanced workplace satisfaction and operational cohesion.
OD Practitioner
Multiple Organizations
03.2019 - 03.2020
- Directed action research projects to boost team and employee engagement.
- Conducted surveys, interviews, and observations to analyze organizational dynamics.
- Applied OD techniques to improve management-staff relations.
- Achievements : Secured a full-time contract due to exceptional performance, delivered successful interventions across diverse sectors.
Independent Corporate Trainer
Multiple Organizations
11.2011 - 09.2018
- Served over 10 corporate clients across various sectors, including banking, media, IT, and manufacturing, with tailored training solutions
- Designed and implemented project documentation and training products to meet learning needs
- Integrated organizational values and goals into tailored training courses
- Delivered effective training programs (Presentation Skills, Complaint Handling Workshop, Telephone Service Skills, Business Email Writing and Customer Service) that improved employee job skills and workplace efficiency
- Monitored and evaluated the effectiveness of training activities.
- Achievements : Achieved over 90% positive feedback, secured extended contracts and repeat business, recognized for significant improvements in internal English proficiency.
TOEFL & IELTS & Business English Trainer
Freelancer
11.2011 - 07.2017
- Delivered comprehensive TOEFL, IELTS, and Business English training programs, enhancing student language skills and business communication
- Led VIP training for senior managers and directors, boosting their communication capabilities in alignment with organizational goals
- Developed and facilitated customized learning materials, tailored to meet diverse student needs and learning styles.
- Achievements : Accumulated over 20000 teaching hours, trained over 1000 students, recognized for outstanding training proficiency.
Training Specialist
EF English First
12.2008 - 10.2011
- Trained individuals general and business English, boosting their language and professional communication skills
- Designed and facilitated interactive learning materials and activities, enhancing learners' language proficiency.
- Achievements : Played a crucial role in VIP training for the Guangzhou Asian Games committee in 2010.
Emerging Media Senior Specialist
Starcom MediaVest Group GZ
07.2007 - 08.2008
- Led national non-TV tactical media planning and buying for P&G's Olay Skincare, aligning strategies with brand objectives and market trends
- Developed and proposed innovative media plans to meet evolving market needs
- Coordinated cross-functional teams and led meetings to boost collaboration and enhance project outcomes.
- Achievements : Earned rapid promotion after 7 months, managed major media campaigns boosting brand visibility
Education
Master of Science - Positive Organization Development and Change
Case Western Reserve University
Cleveland 08.2018 - 05.2020
Bachelor of Science - Managerial Economics
University of California of Davis
DavisSkills
Leadership & Development
Training & Education
Organizational Development Methodologies
Communication & Analysis
Certification
Emotionally Intelligent Leadership and Executive Coaching, May 2020
Additional Information
Actively expanding expertise in cutting-edge methodologies and techniques to stay at the forefront of organizational development and leadership.
Skills
- Expert in leadership facilitation and coaching specializing in performance enhancement and team engagement.
- Skilled in corporate and language training across age groups; adept at curriculum design and training effectiveness evaluation to meet learning needs and organizational goals.
- Committed to enhancing organizational culture and effectiveness through positive psychology and inclusivity practices. Utilizing frameworks like Resonant Leadership, Appreciative Inquiry, SORA, Open Space Technology, Experiential Learning, and Action Research to drive organizational change and development.
- Strong in cross-cultural communication and data-driven decision making enhancing team collaboration and strategic insights.
Timeline
Resonant Leadership Coach
Freelancer
12.2022 - Current
Academic Services Consultant
Sichao Education Consulting Ltd.
03.2021 - 05.2022
OD Practitioner
Multiple Organizations
03.2019 - 03.2020
Master of Science - Positive Organization Development and Change
Case Western Reserve University
08.2018 - 05.2020
Independent Corporate Trainer
Multiple Organizations
11.2011 - 09.2018
TOEFL & IELTS & Business English Trainer
Freelancer
11.2011 - 07.2017
Training Specialist
EF English First
12.2008 - 10.2011
Emerging Media Senior Specialist
Starcom MediaVest Group GZ
07.2007 - 08.2008
Leadership Trainer & OD Specialist
Freelancer
1 2022 - Current
Bachelor of Science - Managerial Economics
University of California of Davis