Summary
Overview
Work History
Education
Skills
Timeline
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Cathy Picou

Oakland,CA

Summary

Dynamic professional with a proven track record in membership coordination at KPFA/radio and regional sales management at John Paul Mitchell Systems. Excelled in cross-functional teamwork and strategic planning, boosting membership retention and exceeding sales goals by prioritizing high-potential accounts. Skilled in relationship building and revenue generation, demonstrating a commitment to professionalism and results.

Overview

28
28
years of professional experience

Work History

Membership Assistant

KPFA /radio
03.2024 - Current
  • Coordinated communications with members via email newsletters or phone calls informing them of upcoming events or important updates.
  • Processed member applications, renewals, upgrades, and cancellations accurately, maintaining a high level of professionalism throughout all interactions.
  • Increased membership retention by maintaining accurate records and proactively resolving any account issues.
  • Collaborated with marketing team to promote membership offerings, leading to increased interest and signups.
  • Assisted in organizing membership events, ensuring successful execution and positive experiences for attendees.

Regional Sales Manager

John Paul Mitchell Systems
06.1996 - 02.2001
  • Expanded market share within the region by identifying growth opportunities and collaborating with cross-functional teams.
  • Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
  • Increased regional sales by implementing strategic marketing plans and nurturing key client relationships.
  • Developed a successful sales team through rigorous coaching, performance management, and ongoing training.
  • Organized regular sales meetings, providing comprehensive updates on market trends, competitor analysis, and new product developments.
  • Developed and maintained positive relationships with clients in assigned sales territories.
  • Conducted product demonstrations and presentations to potential clients to capture more sales.
  • Participated in sales calls with direct reports to strengthen customer relationships and uncover possible opportunities for growth.
  • Consistently exceeded annual territory revenue goals by prioritizing high potential accounts and executing customized action plans.

Education

Associate of Arts - Marketing

Laney College
Oakland, CA
05.1999

Skills

  • Interpersonal abilities
  • Data entry proficiency
  • Cross-Functional Teamwork
  • Marketing knowledge
  • Teamwork and Collaboration
  • Customer Service
  • Problem-Solving
  • Time Management
  • Attention to Detail
  • Reliability
  • Excellent Communication
  • Active Listening
  • Effective Communication
  • Decision-Making
  • Relationship Building
  • Team building
  • Self Motivation
  • Route Planning
  • Goal Setting
  • Professionalism
  • Interpersonal Communication
  • Strategic Planning
  • Staff Training
  • Written Communication
  • Sales closing
  • Account development
  • Revenue Generation

Timeline

Membership Assistant

KPFA /radio
03.2024 - Current

Regional Sales Manager

John Paul Mitchell Systems
06.1996 - 02.2001

Associate of Arts - Marketing

Laney College

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Cathy Picou