Caylea Sather
Wausau,WI
Summary
Creative Graphic Designer and Vinyl Technician with a talent for developing unique custom artwork. Innovative approach to ideas and concept development. Offering 9 years of expertise overseeing individual projects and brand development. Demonstrates strong analytical, communication, and teamwork skills, with proven ability to quickly adapt to new environments. Eager to contribute to team success and further develop professional skills. Brings positive attitude and commitment to continuous learning and growth.
Overview
1
1
Certification
12
12
years of professional experience
Work History
Graphic Designer
Digicopy
07.2026 - Current
- Assisted in creating visual designs for print and digital media.
- Collaborated with team members to brainstorm creative concepts for projects.
- Supported the production of marketing materials by preparing graphics and layouts.
- Participated in client meetings to understand design requirements and feedback.
- Developed mockups and prototypes to present design ideas effectively.
- Maintained organized project files and documentation for easy access and reference.
- Developed creative design for print materials, brochures, banners, and signs.
- Employed design fundamentals when selecting typography, composition, layout, and color in design work.
Freelance Graphic Designer
Self Employed
01.2015 - Current
- Developed innovative design concepts for diverse client projects, enhancing brand identity and visual communication.
- Collaborated with clients to understand requirements, ensuring alignment of design solutions with business objectives.
- Utilized industry-standard software including Adobe Creative Suite to create high-quality graphics and layouts.
- Managed multiple projects simultaneously, maintaining consistency in quality and adherence to deadlines.
- Designed promotional merchandise, marketing materials, and signage for large scale event's.
Vehicle Wrap Designer
Signzoo
05.2024 - 09.2024
- Designed custom vinyl wraps for vehicles, ensuring brand consistency and visual appeal.
- Created high-quality digital artwork using Adobe Illustrator and Photoshop.
- Prepared print-ready vector files, ensuring proper scaling, bleed, and alignment.
- Collaborated with clients to develop design concepts that met branding and marketing objectives.
- Worked closely with print technicians to ensure accurate color matching and layout specifications.
- Assisted in installation guidance, verifying design alignment and making necessary adjustments.
- Maintained a portfolio of completed wrap projects for promotional and marketing purposes.
Vinyl Technician
Oakhurst Signs
10.2023 - 05.2024
- Operated and maintained digital printing equipment for high-quality sign production.
- Collaborated with design team to ensure accurate representation of client specifications.
- Conducted regular quality checks to maintain standards and minimize waste.
- Utilized advanced tools and techniques for cutting and fitting vinyl materials effectively.
- Collaborated with project managers to assess site conditions and determine installation requirements.
Lead Graphic Designer and Art Gallery Director
Djimijamz Entertainment
06.2020 - 06.2023
- Led design team in creating innovative branding solutions for multimedia projects.
- Curated diverse exhibitions, enhancing visitor engagement and promoting artist visibility.
- Developed strategic partnerships with local artists and organizations to expand community outreach initiatives.
- Oversaw gallery operations, ensuring compliance with industry standards and best practices.
- Managed marketing strategies to increase attendance and elevate the gallery's public profile.
Sales and Marketing Associate
Get Down Enterprises
06.2019 - 06.2022
- Developed targeted marketing campaigns to enhance brand visibility and customer engagement.
- Executed sales strategies to boost product awareness and increase market share.
- Analyzed market trends to identify opportunities for business growth and client acquisition.
- Secured major donor contributions and strengthened relationships with key stakeholders.
- Organized live music and promotional events to increase brand visibility and generate leads.
Magazine Illustrator
Dividing Line 8
05.2019 - 05.2020
- Created visually compelling illustrations for magazine articles, enhancing reader engagement and content appeal.
- Collaborated with editors to conceptualize layouts and ensure alignment with publication themes.
- Developed unique visual styles tailored to specific editorial directions and target audiences.
- Provided input during creative meetings, helping shape overall visual direction for each issue of the magazine.
- Utilized advanced digital tools for illustration creation, enhancing workflow efficiency and artistic precision.
Sign Designer
Graphic House Inc.
03.2019 - 10.2019
- Designed visual identities for diverse clients, enhancing brand recognition and alignment with client vision.
- Managed multiple design projects simultaneously, ensuring timely delivery and adherence to client specifications.
- Produced high-quality mockups for client approval during the iterative design process, saving time on revisions later down the line.
- Obtained approval of concepts by submitting rough drafts to management or to client.
- Created marketing materials, including brochures, flyers and product catalogs to brand standards.
Vinyl Graphic Designer and Technician
Flipside Graphics
07.2018 - 10.2018
- Designed engaging graphics for client projects, enhancing visual branding and communication.
- Assisted in project management by tracking design progress and meeting deadlines effectively.
- Passionate about learning and committed to continual improvement.
- Learned industry-standard software, including Adobe Creative Suite, for design tasks.
- Conceptualized creative designs for print materials, banners, and signs.
Vinyl Graphic Designer and Technician
Three Sixty Five Powersports
05.2018 - 07.2018
- Designed wraps for ATVS, UTVS and dirt bikes.
- Assisted in project management by tracking design progress and meeting deadlines effectively.
- Passionate about learning and committed to continual improvement.
- Learned industry-standard software, including Adobe Creative Suite, for design tasks.
- Adhered to branding standards
Education
Associate of Arts - Graphic Communications
Northcentral Technical College
Wausau, WI03-2017
High School Diploma -
Viroqua High School
Viroqua, WI2015
Skills
- Graphic Design
- Digital Illustration
- Adobe Creative Suite
- CorelDraw
- MS Office Suite
- Digital Production Standards
- Print Production Standards
- Photography
- Videography
- Social Media Marketing
- Branding
- Visual Communication
- Vinyl Installation
- Print Estimating
- Project Management
- Quality Control
- Attention to Detail
- Problem-Solving
- Team Collaboration
- Interpersonal Communication
Certification
Photography & Videography
Timeline
Graphic Designer
Digicopy
07.2026 - Current
Vehicle Wrap Designer
Signzoo
05.2024 - 09.2024
Vinyl Technician
Oakhurst Signs
10.2023 - 05.2024
Lead Graphic Designer and Art Gallery Director
Djimijamz Entertainment
06.2020 - 06.2023
Sales and Marketing Associate
Get Down Enterprises
06.2019 - 06.2022
Magazine Illustrator
Dividing Line 8
05.2019 - 05.2020
Sign Designer
Graphic House Inc.
03.2019 - 10.2019
Vinyl Graphic Designer and Technician
Flipside Graphics
07.2018 - 10.2018
Vinyl Graphic Designer and Technician
Three Sixty Five Powersports
05.2018 - 07.2018
Freelance Graphic Designer
Self Employed
01.2015 - Current
Associate of Arts - Graphic Communications
Northcentral Technical College
High School Diploma -
Viroqua High School