Ceaser Yance
New York,NY
Summary
Strategic marketing professional with proven ability to complete projects efficiently and productively. Specialized skills include market analysis, digital advertising campaigns, and brand management. Strong communication and teamwork abilities facilitate the integration of innovative strategies that drive business growth.
Overview
9
9
years of professional experience
Work History
Sr. Showroom Manager
LoveSac
Hoboken, NJ
05.2023 - Current
- Led daily operations and sales performance of a high-traffic retail showroom, consistently surpassing revenue goals and KPIs.
- Recruited, trained, and mentored a high-performing team of sales associates, fostering a customer-first culture, and exceeding client satisfaction targets.
- Executed strategic merchandising and visual displays aligned with national campaigns, enhancing brand storytelling, and increasing foot traffic.
- Analyzed sales metrics and customer data to optimize inventory levels, product placement, and upselling opportunities.
- Partnered with corporate leadership to pilot new showroom initiatives, driving innovation, and operational efficiency.
MARKETING MANAGER
LEAP INC
New York, NY
11.2021 - 05.2023
- Led team of 8 marketing professionals to launch three new product lines, boosting market share by 25% in one year.
- Developed and executed targeted marketing strategies, achieving 30% year-over-year revenue growth.
- Conducted comprehensive market research to identify customer preferences and expansion opportunities.
- Collaborated with sales, product development, and design teams to strengthen product-market fit.
- Implemented data-driven marketing campaigns, resulting in 15% increase in customer acquisition and 20% rise in retention.
- Utilized advanced analytics platforms to evaluate campaign performance and guide strategic decisions.
GRAPHIC DESIGNER
JET BLUE
Long Island City, NY
06.2019 - 01.2021
- Collaborated with JetBlue marketing team to conceptualize diverse marketing materials including brochures and social media graphics.
- Produced visually engaging layouts and illustrations, consistently meeting project deadlines while upholding brand identity.
- Updated and maintained JetBlue brand guidelines for consistent visual representation across platforms.
- Utilized Adobe Creative Suite to create compelling designs that boosted customer engagement..
- Monitored latest design trends and software updates, applying innovative techniques to enhance design quality.
MEMBERSHIP CONSULTANT
NEW YORK SPORTS CLUB
Montclair, NJ
04.2016 - 03.2018
- Provided exceptional service to members and guests, ensuring a positive and welcoming experience
- Coordinated health club logistics, effectively managing communication with third-party service providers to ensure smooth operations
- Orchestrated special events, maintained calendars, and efficiently allocated exercise equipment and resources
- Led sales efforts, successfully pursuing and executing sales opportunities to drive business growth
DIGITAL MARKETING CONTENT CREATION INTERN
DIGITAL SCOPE MEDIA
Montclair, NJ
05.2017 - 08.2017
- Crafted engaging marketing content for Facebook, Instagram, and Twitter platforms
- Developed strategies to target audiences and optimized content using algorithms
- Managed interns and aided in operational personnel recruitment
- Collaborated with the graphic design team for impact marketing photography
Education
Liberal Arts - Communication
Rutgers University
Newark, NJ05.2020
Skills
- Market research
- Data analysis
- Campaign management
- Targeted marketing
- Digital marketing
- Customer acquisition
- Stakeholder collaboration
- Sales strategy
- Team leadership
Timeline
Sr. Showroom Manager
LoveSac
05.2023 - Current
MARKETING MANAGER
LEAP INC
11.2021 - 05.2023
GRAPHIC DESIGNER
JET BLUE
06.2019 - 01.2021
DIGITAL MARKETING CONTENT CREATION INTERN
DIGITAL SCOPE MEDIA
05.2017 - 08.2017
MEMBERSHIP CONSULTANT
NEW YORK SPORTS CLUB
04.2016 - 03.2018
Liberal Arts - Communication
Rutgers University
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