Cedric Thompson
St. Augustine
Summary
Creative, disciplined, and results-driven entrepreneur with a proven ability to build large digital audiences, manage financial operations, and execute brand strategy at scale. Founder of two digital brands with a combined 1.2M+ followers, grown purely organically, with zero ad spend. In addition, I lead the negotiation process for high-value partnerships with national brands, including Heinz, Marriott, Ray-Ban, Ninja, FOX, Hot Wheels, Chobani, Popeyes, Target, and more. Overseeing strategy, communication, and successful campaign execution is vital for strengthening client relationships and driving revenue growth.
Overview
9
9
years of professional experience
Work History
Founder & Content Creator
ReadyCedCook
St. Augustine
01.2022 - Current
- Created and scaled ReadyCedCook from the ground up, growing an audience of 767,000+ followers entirely through organic content.
- Developed a brand rooted in authenticity, humor, relatability, and easy-to-follow cooking content.
- Direct all creative production, including filming, editing, and storytelling.
- Strengthened audience loyalty through consistent, value-driven content and community engagement.
- Develop viral, shareable content that drives repeat viewership.
- Cultivated high-value relationships with reputable partners, driving consistent brand and revenue growth.
Business Operations & Finance Manager
TalkTargetToMe LLC
St. Augustine
12.2018 - Current
- Manage financial operations, business compliance, client acquisition, and partnership negotiation, while overseeing deliverables, budget planning, and backend operations.
- Acquire, negotiate, and manage brand partnerships.
- Maintain all client communication and contract timelines.
- Submit invoices, track payments, and report performance metrics.
- Ensure state and federal compliance.
- Build budgets, optimize expenses, and increase tax efficiency.
- Streamlined financial reporting processes, improving accuracy and efficiency.
- Managed budgeting processes, aligning financial resources with organizational goals.
- Improved backend business systems to enhance workflow efficiency and operational accuracy.
Store Manager
Sherwin-Williams
08.2016 - 04.2020
- Increased sales across multiple locations through operational efficiency.
- Achieved 99%+ of budget goals twice; earned President's Club for exceeding budget by 23%+.
- Led diverse teams and maintained a service-driven culture.
- Managed scheduling, inventory, vendor relations, and daily operations with precision.
- Collaborated with district leadership to implement merchandising strategies and operational initiatives.
- Resolved customer issues promptly to maintain high satisfaction levels.
- Prepared monthly reports on sales figures, expenses, profits.
Education
Bachelor of Science - Interpersonal/Organizational Communication
University of Central Florida
Orlando, FLOrlando, FL
Skills
- Content strategy and creative direction
- Financial management and budgeting
- Negotiation and problem-solving
- Team leadership and collaboration
- Video production and analytics
- Social media growth and relations
- Business operations and optimization
- Project management and communication
- Marketing and advertising
- Business development
- Revenue generation
- Team engagement and management
- Customer focus
- Operational efficiency
Timeline
Founder & Content Creator
ReadyCedCook
01.2022 - Current
Business Operations & Finance Manager
TalkTargetToMe LLC
12.2018 - Current
Store Manager
Sherwin-Williams
08.2016 - 04.2020
Bachelor of Science - Interpersonal/Organizational Communication
University of Central Florida