Creative marketing professional with experience at Drive Social Media, blending copywriting, photography, and design with performance-based strategy. Skilled at building concepts from scratch, analyzing results, and refining creative that connects and converts.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Project Manager
Drive Social Media
St. Louis, Missouri
02.2023 - Current
Conducted regular status meetings with internal teams and external partners to track progress against established milestones.
Negotiated contracts with clients based on company objectives and budget constraints.
Maintained records of all documents related to each client including contracts, invoices, and strategic plans.
Coordinated resources across multiple departments and teams as needed for successful completion of projects.
Implemented effective communication protocols between internal teams working on different aspects of a given project.
Participated in cross-functional teams responsible for developing innovative solutions for complex problems.
Created project plans with established timelines, assigned to appropriate teams and managed workflow throughout the campaigns.
Creative Copywriter
Drive Social Media
St. Louis, Missouri
06.2020 - 02.2023
Developed creative copy for a range of marketing materials, including blogs, social media advertisements, brochures, and web content.
Composed persuasive emails that drove sales conversions through targeted campaigns.
Collaborated with graphic designers to create visuals that supported the written content.
Coordinated with other departments on cross-promotional projects involving multiple channels.
Conducted interviews with subject matter experts to produce accurate information.
Analyzed website analytics data to determine best practices for optimizing SEO performance.
Brainstormed ideas for new campaigns with internal stakeholders in order to maximize reach and engagement.
Wrote scripts for video commercials and social media advertisements.
Assistant Superintendent
Tam O'Shanter Country Club
Bellevue, WA
12.2018 - 12.2019
Participate in the planning and execution of daily maintenance activities, including mowing, fertilization, irrigation, and pest control, to maintain the course's high standards.
Supervise and train a team of groundskeepers, equipment operators, and other maintenance staff.
Operate and oversee the maintenance of specialized golf course equipment, including mowers, aerators, and irrigation systems.
Troubleshoot and repair irrigation system components to prevent water wastage and maintain optimal course conditions.
Content Creator
Countryside Amish Furniture
Arthur, IL
01.2017 - 11.2018
Developed content strategies for social media platforms such as Facebook, Twitter, and Instagram.
Researched topics related to the brand's industry to develop original content ideas.
Ensured all published content adhered to best practices in terms of SEO optimization.
Monitored analytics on a regular basis and adjusted strategy accordingly.
Sourced relevant images, graphics, audio files, video clips for use in digital content.
Provided support during live events by creating real-time updates via social media outlets.
Optimized existing website pages using keywords that aligned with search engine algorithms.
Posted original content to client website, updating pages to align with current branding strategies.
Photographer
Gaines Photography
Mattoon, IL
05.2013 - 08.2015
Attend various sports events, including games, matches, tournaments, and competitions, to capture high-quality photographs.
Maintain and operate professional camera equipment, including lenses, tripods, and lighting equipment, to ensure the highest image quality.
Edit and enhance photographs using industry-standard software to meet the company's quality and style guidelines.
Organize and manage an extensive library of sports photographs, ensuring easy retrieval and accessibility.
Bring a creative and artistic perspective to sports photography, exploring unique angles and innovative techniques to capture the essence of the sports world.