Chad Cardiff
Mesa,AZ
Summary
Seeking a Regional Sales Role. Sales leader with a track record of exceeding targets and driving revenue growth. Specializes in sales strategy and customer relationship management, with a focus on solution selling and negotiation. Experienced in managing and mentoring teams to achieve exceptional results in competitive markets.
Overview
30
30
years of professional experience
Work History
Reman Sales Manager/Mining Project Manager
Core Machinery
Phoenix, AZ
12.2022 - Current
- Company Overview: Core Machinery is being purchased by Komatsu Mining
- Manage overall sales of mining customers and prospects.
- Mainly large mining sales opportunities of haulage, loading, and processing mining equipment (Komatsu).
- Manage the overall sales of the remanufacturing division for Phoenix and Tucson.
- The remanufacturing division consists of power train, hydraulic, and electrical components with a $28MM yearly sales budget.
- Management and training of 4 mining project/sales reps in 3 state territory.
- Develop individual sales targets, customer targets, ride alongs, problem solving, and mentoring.
- Recently developing the hydro/rotating line of business for the remanufacturing shops, which includes the prospecting and execution of newly acquired hydro pump reman opportunities.
- Core Machinery is being purchased by Komatsu Mining
Mining Technical Sales Representative
Eutectic Corporation
Arizona
06.2021 - 11.2022
- Seek out industrial sales opportunities through prospecting; including physical, phone, email, social media, and all other communication platforms.
- Selling industrial, hard facing, wear products, equipment, and consumables.
- Focusing mainly on key industries of Mining (Main Focus), Power, and Large industrial (steel, water, manufacturing, sugar).
- Targeting of Stakeholders who are primary decision makers from maintenance level to executive.
- Territory consists of frequent travel in AZ, NV, and CA.
- Additional responsibilities include forecasting, sales plans, industry and strategic planning.
- MSHA Certified.
Southwest Regional Sales Manager
Ohio Transmission Corporation (Laron)
Phoenix, AZ
04.2020 - 05.2021
- Created and led the sales department.
- Created in October 2020, as well as a 5-year plan.
- Managed a team of 11 industrial sales reps with a total sales goal of $42M for 2021.
- Forecasted sales plans, training plans, weekly, monthly, and yearly.
- Tailored specific sales strategies for each rep and territory needs.
- Participated in high level customer sales meetings.
- Conducted monthly one on one meetings and rep ride-along.
- Helped to create pricing, quoting, and sales processes.
- Actively involved in all sales direction of the company.
- -110% of plan for 2021 Q1- Highest sales in company’s Q1 history, on track for 100% for year.
Account Representative-Industrial Sales
Ohio Transmission Corporation (Laron)
Phoenix, AZ
04.2020 - 10.2020
- Seek out sales opportunities in mining, power, and manufacturing (Includes APS Power Plants, SRP Power Plants, including APS Four Corners, Marathon Refinery, FMI Mines, Gore AZ, Purina).
- Selling new products, aftermarket, electrical and mechanical, field service projects, and major process repair.
- Territory included, AZ, NM, Southern California.
- -Exceeded 2020 sales goal of $2.1, total sales of $3.9M.
Industrial Sales Representative
J&B Sales-Boiler and Pump
Phoenix, AZ
04.2018 - 04.2020
- Seek out sales opportunities in hospitals, mining, power, and manufacturing (APS Power Plants, SRP Power Plants, including APS Four Corners, Marathon Refinery, FMI Mines, Gore AZ, Purina, Banner and Honor Health Hospitals).
- Selling new boilers, pumps, heat exchangers (shell and tube, plate and frame), and steam products, service repair opportunities plus industrial aftermarket parts.
- Manage and grow current accounts thru sales calls, strategic planning, and a high level of customer service, while maintaining a CRM.
- Also seek after hydronic system sales, HVAC sales, service, and repair opportunities.
- Territory covers the state of Arizona and Western New Mexico.
- MSHA certified.
- Introduced power and industrial sector/opportunities to J&B Boiler & Pump thru personal network.
- Increased condensing boiler sales by $475,000 in 2019.
- Was on track to surpass in 2020.
Sales/Service Technician
Big Chad Plumbing and Services
Flagstaff, AZ
03.2013 - 03.2018
- Company Overview: Self Employed
- Respond to customer plumbing needs and problems both residential and commercial mainly in the Flagstaff area.
- Properly diagnose plumbing issues and offer solid solutions plus repairs and job completion.
- Complete paperwork, invoicing, ordering, payment collections, and purchasing of all needed parts for each job.
- Organizing and directing plumbing crews and project management as needed.
- Self Employed
Industrial Sales Representative
Motion Industries
Flagstaff, AZ
09.2011 - 01.2013
- Seek out sales opportunities in mining, power, and manufacturing selling over 300 lines of industrial parts.
- Manage and grow current accounts thru sales calls, strategic planning, and high customer service.
- Handled and managed 30 vendor relationships including new products, customer partnerships, and vendor specialty inventory in Motion accounts.
- Also sought after hydraulic sales, service, and repair opportunities such as cylinders, hose, motors, pumps, servos, and fluid power.
- Covered Northern Arizona which included Kingman, Page, Kayenta, Flagstaff, Prescott, and White Mountains.
- Increased hydraulic repairs by $200,000.
- Increased Nestle Purina by $750,000, making it a $1.2M account.
Business Development Manager/Senior Account Manager
RSC EQUIPMENT RENTAL
Flagstaff, AZ
03.2006 - 03.2011
- Company Overview: Bought out by United
- Seek larger industrial and construction opportunities; power plants, refineries, wind-farms, and mines, thru prospecting, networking, and use of industrial search tools.
- Maintain and renew rental service agreements.
- Forecast, plan, and meet sales goals for the assigned districts and region (AZ, NM, TX, CO).
- Manage and train sales reps (10-20) in the districts by ride-alongs and marketing strategies to attain sales goals and quotas.
- Assist District Manager in district responsibilities, including running the district in his absence.
- Bought out by United
- Placed an on-site self-contained equipment rental yard, first in West Region, specific for Western Refinery (Marathon) worth $400,000 in yearly revenue.
- District Sales Trainer, Certified Equipment Operator Trainer, Certified MSHA Trainer.
- “Advanced Negotiations” training from the Bay Company, 2010.
Branch Manager
ALL-STAR PERSONNEL
Smyrna, TN
08.1998 - 12.2005
- Manager all aspects and operations of a temporary employment office.
- Responsibilities include supervising a sales representative, operations manager, and two staffing assistants; generating new accounts, maintaining customer relations with current accounts, including weekly on-site visits.
- Also, oversee recruitment and placement of candidates to insure all job orders are filled.
- General administrative duties as needed.
- Opened new branch office in Smyrna, TN.
- Generated and billed $1.5M in business the first year.
- Billed $6.5M upon leaving the position.
Sales Representative
UNIFIRST CORPORATION
Nashville, TN
10.1995 - 08.1998
- Generate new accounts through leads and cold calls for a fortune 500 company involved in the uniform rental service industry.
- Sold to manufacturing, automotive, OEM, and industrial markets.
- Continual building and updating of database consisting of 1000-2000 business prospects.
- Prepare daily, weekly, and monthly sales reports.
- Create customized marketing strategies and proposals for individual customers.
- Sales rep of the month for the Nashville, TN location 5 times.
- Number three rep for October 1997 out of 286 reps in the company.
- Received “Marketing Society Status.”
Education
Business Communication
Northern Arizona University
Flagstaff01.1993
Skills
- Sales strategy
- Customer relationship management
- Team leadership
- Training and development
- Negotiation skills
- Solution selling
Hobbies and Interests
- Spending time with family
- Harleys
- Water sports
- Outdoors
- Music
- Eagle Scout
Timeline
Reman Sales Manager/Mining Project Manager
Core Machinery
12.2022 - Current
Mining Technical Sales Representative
Eutectic Corporation
06.2021 - 11.2022
Southwest Regional Sales Manager
Ohio Transmission Corporation (Laron)
04.2020 - 05.2021
Account Representative-Industrial Sales
Ohio Transmission Corporation (Laron)
04.2020 - 10.2020
Industrial Sales Representative
J&B Sales-Boiler and Pump
04.2018 - 04.2020
Sales/Service Technician
Big Chad Plumbing and Services
03.2013 - 03.2018
Industrial Sales Representative
Motion Industries
09.2011 - 01.2013
Business Development Manager/Senior Account Manager
RSC EQUIPMENT RENTAL
03.2006 - 03.2011
Branch Manager
ALL-STAR PERSONNEL
08.1998 - 12.2005
Sales Representative
UNIFIRST CORPORATION
10.1995 - 08.1998
Business Communication
Northern Arizona University
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